How COVID-19 Impacts European ICT Markets — Mid March 2020 View

How COVID-19 Impacts European ICT Markets — Mid March 2020 View

The coronavirus outbreak across European countries and the necessary containment measures put in place by governments will substantially affect European ICT markets, accelerating the impact already felt from the shocks in Asia. In this extremely fluid scenario, International Data Corporation (IDC) expects to see a significant slowdown in technology spending in 2020 across European organizations, with regional ICT spending growth rates for 2020 expected to halve from 2.8% to 1.4% compared to the December 2019 forecast, as the crisis seeps into virtually all European economies. "Factors weighing on investment will range from a decrease in customer demand to supply chains breaking up," said Carla La Croce, senior research analyst at IDC Europe. "Nevertheless, there are areas in which spending will grow. There are specific solutions and use cases, such as videoconferencing, intelligent supply, chatbots, and elearning platforms among others, highlighting how technology can help businesses and societies face (and hopefully surmount) these new challenges."

Please Note: Extended description available upon request.


Executive Snapshot
New Market Developments and Dynamics
Macroeconomic Scenarios of the COVID-19 Outbreak
The Impact of COVID-19 Across European Industries and Geographies
COVID-19 is Generating New Industry Use Cases for ICT Technologies
(Immediate Spending) AI Enabled Solutions Will Support Healthcare Systems in Proactively Managing Outbreaks
(Immediate Spending) Online Shopping Triggering More Cloud Infrastructure Consumption
(Immediate Spending) Digital Advertising Will Help the Public Sector Raise COVID-19 Awareness
(Demand, Delayed Spending) Chatbots Will Help Self-Isolating Customers Get Support
(Demand, Delayed Spending) Videoconferencing Will Help Replace Physical With Virtual Presence
(Demand, Delayed Spending) Intelligent Supply Chain Will Help Businesses Minimize Disruption
The Impact of COVID-19 on ICT Spending in Europe
Advice for ICT SUppliers in europe
Appendix
Detailed Analysis of Spending in European Technology Segments
Devices
Smartphones
Personal Computing Devices
Software
Enterprise Infrastructure
Enterprise Network Equipment
IT Services
Telecom Services
Unified Communications and Collaboration
Cybersecurity
5G
Detailed Macroeconomic Analysis of Major Sectors
Manufacturing
Transport
Personal and Consumer Services
Retail and Wholesale
Finance
Government and Education
Resource Industries
Technology Startups
Buyer Survey Methodology
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Synopsis

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