Franchising in Australia - Industry Market Research Report
Description
Franchising in Australia
Franchising revenue was good before the pandemic. Income was up, consumer and business sentiment were positive and revenue was tracking upwards. Yet, all of this came crashing down with the COVID-19 outbreak in March 2020. Lockdown periods and trading restrictions led to temporary store closures, while outdoor businesses like home gardening services were forced to cease operating. Work-from-home directives left office spaces vacant, while food-services businesses juggled with strict and continually evolving density quota limits. Tourism and travel were also off-limits thanks to temporary state border closures and international travel bans. All-in-all, franchising businesses struggled with revenue falling consecutively over the two years through 2020-21.
Franchising is a method of growing a business in which a franchise owner (franchisee) is granted, for a fee, the right to offer, sell or distribute goods or services under a business system determined by the business founder (franchisor). The franchisor supports the franchised business group by providing leadership, guidance, training and assistance in return for ongoing service fees.
This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.
Franchising revenue was good before the pandemic. Income was up, consumer and business sentiment were positive and revenue was tracking upwards. Yet, all of this came crashing down with the COVID-19 outbreak in March 2020. Lockdown periods and trading restrictions led to temporary store closures, while outdoor businesses like home gardening services were forced to cease operating. Work-from-home directives left office spaces vacant, while food-services businesses juggled with strict and continually evolving density quota limits. Tourism and travel were also off-limits thanks to temporary state border closures and international travel bans. All-in-all, franchising businesses struggled with revenue falling consecutively over the two years through 2020-21.
Franchising is a method of growing a business in which a franchise owner (franchisee) is granted, for a fee, the right to offer, sell or distribute goods or services under a business system determined by the business founder (franchisor). The franchisor supports the franchised business group by providing leadership, guidance, training and assistance in return for ongoing service fees.
This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.
Table of Contents
77 Pages
- ABOUT THIS INDUSTRY
Industry Definition
Main Activities
Similar Industries
Additional Resources
INDUSTRY AT A GLANCE
INDUSTRY PERFORMANCE
Executive Summary
Key External Drivers
Current Performance
Industry Outlook
Industry Life Cycle
PRODUCTS & MARKETS
Supply Chain
Products & Services
Demand Determinants
Major Markets
International Trade
Business Locations
COMPETITIVE LANDSCAPE
Market Share Concentration
Key Success Factors
Cost Structure Benchmarks
Basis of Competition
Barriers to Entry
Industry Globalization
MAJOR COMPANIES
OPERATING CONDITIONS
Capital Intensity
Technology & Systems
Revenue Volatility
Regulation & Policy
Industry Assistance
KEY STATISTICS
Industry Data
Annual Change
Key Ratios
JARGON & GLOSSARY
Pricing
Currency Rates
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