Country Profile: Bakery & Cereals Sector in the UK

1. Report Scope

2. Executive summary

3. The UK in the global and regional context

3.1. The UK share in the Global and Western European Bakery & Cereals sector

3.2. The UK compared to other leading countries in Western Europe

4. Market size analysis - Bakery & Cereals sector

4.1. Value and volume analysis - Bakery & Cereals sector in the UK

4.2. Per capita consumption - the UK compared to Western Europe and globally

4.3. Value and volume analysis of markets in the Bakery & Cereals sector

4.4. Growth analysis by markets

5. Market and category analysis

5.1. Per capita consumption analysis by markets

5.2. Market analysis: Baking Ingredients

5.3. Market analysis: Baking Mixes

5.4. Market analysis: Bread & Rolls

5.5. Market analysis: Breakfast Cereals

5.6. Market analysis: Cakes Pastries & Sweet Pies

5.7. Market analysis: Cereal Bars

5.8. Market analysis: Cookies (Sweet Biscuits)

5.9. Market analysis: Dough Products

5.10. Market analysis: Energy Bars

5.11. Market analysis: Morning Goods

5.12. Market analysis: Savory Biscuits

6. Distribution analysis

6.1. Distribution channel share analysis: Bakery & Cereals

6.2. Distribution channel share analysis: Baking Ingredients

6.3. Distribution channel share analysis: Baking Mixes

6.4. Distribution channel share analysis: Bread & Rolls

6.5. Distribution channel share analysis: Breakfast Cereals

6.6. Distribution channel share analysis: Cakes, Pastries & Sweet Pies

6.7. Distribution channel share analysis: Cereals Bars

6.8. Distribution channel share analysis: Cookies (Sweet Biscuits)

6.9. Distribution channel share analysis: Dough Products

6.10. Distribution channel share analysis: Energy Bars

6.11. Distribution channel share analysis: Morning Goods

6.12. Distribution channel share analysis: Savory Biscuits

7. Competitive landscape

7.1. Brand share analysis by sector

7.2. Brand share analysis by markets

7.3. Brand share analysis by category

7.3.1. Baking Ingredients

7.3.2. Baking Mixes

7.3.3. Breakfast Cereals

7.3.4. Cereal Bars

7.3.5. Savory Biscuits

7.4. Private label share analysis

8. Health & Wellness analysis

8.1. Market size analysis by Health & Wellness claims

8.2. Market share analysis - Health & Wellness product attributes

8.3. Market size analysis - Health & Wellness consumer benefits

8.4. Leading companies in the UK Health & Wellness market

9. Packaging analysis

9.1. Packaging share and growth analysis by packaging material

9.2. Packaging share analysis by packaging material

9.3. Packaging share and growth analysis by container type

9.4. Packaging share analysis by container type

9.5. Packaging share and growth analysis by closure type

9.6. Packaging share analysis by closure type

9.7. Packaging share and growth analysis by outer type

9.8. Packaging share analysis by outer type

10. Macroeconomic analysis

10.1. GDP per Capita

10.2. Population and population growth

10.3. Consumer Price Index

10.4. Population breakdown by age

11. Consumergraphics

11.1. Consumption by Gender

11.2. Consumption by Age

11.3. Consumption by Education

11.4. Consumption by Urbanization

12. Methodology

13. Definitions

14. Appendix

15. About GlobalData

16. Disclaimer

17. Contact Us

List of Tables

Table 1: Growth analysis by markets, 2016-2021

Table 2: Value analysis of Baking Ingredients market by categories, 2011-2021

Table 3: Volume analysis of Baking Ingredients market by categories, 2011-2021

Table 4: Value analysis of Baking Mixes market by categories, 2011-2021

Table 5: Volume analysis of Baking Mixes market by categories, 2011-2021

Table 6: Value analysis by of Bread & Rolls market categories, 2011-2021

Table 7: Volume analysis of Bread & Rolls market by categories, 2011-2021

Table 8: Value analysis of Breakfast Cereals market by categories, 2011-2021

Table 9: Volume analysis of Breakfast Cereals market by categories, 2011-2021

Table 10: Value analysis of Cakes, Pastries & Sweet Pies market by categories, 2011-2021

Table 11: Volume analysis of Cakes, Pastries & Sweet Pies market by categories, 2011-2021

Table 12: Value analysis of Cereal Bars market by categories, 2011-2021

Table 13: Volume analysis of Cereal Bars market by categories, 2011-2021

Table 14: Value analysis of Cookies (Sweet Biscuits) market by categories, 2011-2021

Table 15: Volume analysis of Cookies (Sweet Biscuits) market by categories, 2011-2021

Table 16: Value analysis of Dough Products market by categories, 2011-2021

Table 17: Volume analysis of Dough Products market by categories, 2011-2021

Table 18: Value analysis of Morning Goods market by categories, 2011-2021

Table 19: Volume analysis of Morning Goods market by categories, 2011-2021

Table 20: Value analysis of Cookies (Sweet Biscuits) market by categories, 2011-2021

Table 21: Volume analysis of Savory Biscuits market by categories, 2011-2021

Table 22: Brand Value and Volume - Bakery & Cereals sector

Table 23: Brand Value and Volume - Baking Ingredients market

Table 24: Brand Value and Volume - Baking Mixes market

Table 25: Brand Value and Volume - Bread & Rolls market

Table 26: Brand Value and Volume - Breakfast Cereals market

Table 27: Brand Value and Volume - Cakes, Pastries & Sweet Pies market

Table 28: Brand Value and Volume - Cereal Bars market

Table 29: Brand Value and Volume - Cookies (Sweet Biscuits) market

Table 30: Brand Value and Volume - Dough Products market

Table 31: Brand Value and Volume - Energy Bars market

Table 32: Brand Value and Volume - Morning Goods market

Table 33: Brand Value and Volume - Savory Biscuits market

Table 34: Brand Value and Volume - Baking Chocolate Chips & Morsels category

Table 35: Brand Value and Volume - Baking Powder/Soda category

Table 36: Brand Value and Volume - Cake Decorations & Icing category

Table 37: Brand Value and Volume - Cocoa-Baking category

Table 38: Brand Value and Volume - Corn & Potato Starch category

Table 39: Brand Value and Volume - Desiccated Coconut category

Table 40: Brand Value and Volume - Dry Yeast category

Table 41: Brand Value and Volume - Fruit Pectins and Glazed Fruit category

Table 42: Brand Value and Volume - Non-Chocolate Baking Chips category

Table 43: Brand Value and Volume - Other Baking Ingredients category

Table 44: Brand Value and Volume - Bread Mixes category

Table 45: Brand Value and Volume - Brownie Mixes category

Table 46: Brand Value and Volume - Cake Mixes category

Table 47: Brand Value and Volume - Dessert Mixes category

Table 48: Brand Value and Volume - Muffin Mixes category

Table 49: Brand Value and Volume - Pancake Mixes category

Table 50: Brand Value and Volume - Rolls/Biscuit Mixes category

Table 51: Brand Value and Volume - Other Baking Mixes category

Table 52: Brand Value and Volume - Hot Cereals category

Table 53: Brand Value and Volume - Ready-to-Eat Cereals category

Table 54: Brand Value and Volume - Granola/Muesli/Yogurt Bars category

Table 55: Brand Value and Volume - Other Cereal Bars category

Table 56: Brand Value and Volume - Bread Substitutes category

Table 57: Brand Value and Volume - Cheese-Flavored Crackers category

Table 58: Brand Value and Volume - Plain Crackers category

Table 59: Brand Value and Volume - Other Crackers category

Table 60: Consumption of Bakery & Cereals by Gender and markets (Kg Million, 2016)

Table 61: Consumption of Bakery & Cereals by age and markets (Kg Million, 2016)

Table 62: Consumption of Bakery & Cereals by education and markets (Kg Million, 2016)

Table 63 Consumption of Bakery & Cereals by urbanization and markets (Kg Million, 2016)

Table 64: Market Definitions

Table 65: Category Definitions

Table 66: Category Definitions

Table 67: Category Definitions

Table 68: Category Definitions

Table 69: Channel Definitions

Table 70: Health & Wellness: Product Attributes-Food Minus

Table 71: Health & Wellness: Product Attributes - Free From

Table 72: Health & Wellness: Product Attributes - Functional & Fortified

Table 73: Health & Wellness: Product Attributes - Naturally Healthy

Table 74: Health & Wellness: Product Attributes - Food Intolerance

Table 75: Health & Wellness: Consumer Benefits - Health Management

Table 76: Health & Wellness: Analysis by Consumer Benefits

Table 77: Health & Wellness: Consumer Benefits - Performance

Table 78: Market Value for Baking Ingredients - by category (£ Million) 2011-2021

Table 79: Market Value for Baking Mixes - by category (£ Million) 2011-2021

Table 80: Market Value for Bread & Rolls - by category (£ Million) 2011-2021

Table 81: Market Value for Breakfast Cereals - by category (£ Million) 2011-2021

Table 82: Market Value for Cakes, Pastries & Sweet Pies - by category (£ Million) 2011-2021

Table 83: Market Value for Cereal Bars - by category (£ Million) 2011-2021

Table 84: Market Value for Cookies (Sweet Biscuits) - by category (£ Million) 2011-2021

Table 85: Market Value for Dough Products - by category (£ Million) 2011-2021

Table 86: Market Value for Energy Bars - by category (£ Million) 2011-2021

Table 87: Market Value for Morning Goods - by category (£ Million) 2011-2021

Table 88: Market Value for Savory Biscuits - by category (£ Million) 2011-2021

Table 89: Market Value for Baking Ingredients - by category (US$ Million) 2011-2021

Table 90: Market Value for Baking Mixes - by category (US$ Million) 2011-2021

Table 91: Market Value for Bread & Rolls - by category (US$ Million) 2011-2021

Table 92: Market Value for Breakfast Cereals - by category (US$ Million) 2011-2021

Table 93: Market Value for Cakes, Pastries & Sweet Pies - by category (US$ Million) 2011-2021

Table 94: Market Value for Cereal Bars - by category (US$ Million) 2011-2021

Table 95: Market Value for Cookies (Sweet Biscuits) - by category (US$ Million) 2011-2021

Table 96: Market Value for Dough Products - by category (US$ Million) 2011-2021

Table 97: Market Value for Energy Bars - by category (US$ Million) 2011-2021

Table 98: Market Value for Morning Goods - by category (US$ Million) 2011-2021

Table 99: Market Value for Savory Biscuits - by category (US$ Million) 2011-2021

Table 100: Market Volume for Baking Ingredients - by category (Kg Million) 2011-2021

Table 101: Market Volume for Baking Mixes - by category (Kg Million) 2011-2021

Table 102: Market Volume for Bread & Rolls - by category (Kg Million) 2011-2021

Table 103: Market Volume for Breakfast Cereals - by category (Kg Million) 2011-2021

Table 104: Market Volume for Cakes, Pastries & Sweet Pies - by category (Kg Million) 2011-2021

Table 105: Market Volume for Cereal Bars - by category (Kg Million) 2011-2021

Table 106: Market Volume for Cookies (Sweet Biscuits) - by category (Kg Million) 2011-2021

Table 107: Market Volume for Dough Products - by category (Kg Million) 2011-2021

Table 108: Market Volume for Energy Bars - by category (Kg Million) 2011-2021

Table 109: Market Volume for Morning Goods - by category (Kg Million) 2011-2021

Table 110: Market Volume for Savory Biscuits - by category (Kg Million) 2011-2021

Table 111: Bakery & Cereals Sales Distribution in the UK- by Markets (£ Million), 2016

Table 112: Key Health & Wellness product attributes driving sales in the UK (£ Million)

Table 113: Key Health & Wellness consumer benefits driving sales in the UK (£ Million)

Table 114: Packaging Material (in Million pack units)

Table 115: Container Type (in Million pack units)

Table 116: Closure Type (in Million pack units)

Table 117: Outer Type (in Million pack units)

Table 118: Exchange Rates: (US$-£), 2011-2021

Table 119: GDP Per Capita (£)

Table 120: Population

Table 121: Consumer Price Index

Table 122: Age Profile (Millions of Persons)

List of Figures

Figure 1: Volume share of the UK in the global and Western European Bakery & Cereals sector, 2011-2021

Figure 2: The UK compared to other top four countries in Western Europe - market size, growth, and competitive landscape

Figure 3: Market size analysis by value and volume, Bakery & Cereals sector, 2011-2021

Figure 4: Per capita consumption in the UK compared to global and Western European average, 2011-2021

Figure 5: Value and volume growth analysis by markets, 2016-2021

Figure 6: Per capita consumption (by markets) in the UK compared to global and Western European average, 2016

Figure 7: Value and volume growth analysis, Baking Ingredients market, 2011-2021

Figure 8: Value and volume growth analysis, Baking Mixes market, 2011-2021

Figure 9: Value and volume growth analysis, Bread & Rolls market, 2011-2021

Figure 10: Value and volume growth analysis, Breakfast Cereals market, 2011-2021

Figure 11: Value and volume growth analysis, Cakes, Pastries & Sweet Pies market, 2011-2021

Figure 12: Value and volume growth analysis, Cereal Bars market, 2011-2021

Figure 13: Value and volume growth analysis, Cookies (Sweet Biscuits) market, 2011-2021

Figure 14: Value and volume growth analysis, Dough Products market, 2011-2021

Figure 15: Value and volume growth analysis, Energy Bars market, 2011-2021

Figure 16: Value and volume growth analysis, Morning Goods market, 2011-2021

Figure 17: Value and volume growth analysis, Savory Biscuits market, 2011-2021

Figure 18: Distribution channel share, Bakery & Cereals, 2011-2016

Figure 19: Distribution channel share, Baking Ingredients market, 2011-2016

Figure 20: Distribution channel share, Baking Mixes market, 2011-2016

Figure 21: Distribution channel share, Bread & Rolls market, 2011-2016

Figure 22: Distribution channel share, Breakfast Cereals market, 2011-2016

Figure 23: Distribution channel share, Cakes, Pastries & Sweet Pies market, 2011-2016

Figure 24: Distribution channel share, Cereal Bars market, 2011-2016

Figure 25: Distribution channel share, Cookies (Sweet Biscuits) market, 2011-2016

Figure 26: Distribution channel share, Dough Products market, 2011-2016

Figure 27: Distribution channel share, Energy Bars market, 2011-2016

Figure 28: Distribution channel share, Morning Goods market, 2011-2016

Figure 29: Distribution channel share, Savory Biscuits market, 2011-2016

Figure 30: Leading brands in the UK Bakery & Cereals sector, value and volume share, 2016

Figure 31: Leading brands in the Baking Ingredients market, value and volume share, 2016

Figure 32: Leading brands in the Baking Mixes market, value and volume share, 2016

Figure 33: Leading brands in the Bread & Rolls market, value and volume share, 2016

Figure 34: Leading brands in the Breakfast Cereals market, value and volume share, 2016

Figure 35: Leading brands in the Cakes, Pastries & Sweet Pies market, value and volume share, 2016

Figure 36: Leading brands in the Cereal Bars market, value and volume share, 2016

Figure 37: Leading brands in the Cookies (Sweet Biscuits) market, value and volume share, 2016

Figure 38: Leading brands in the Dough Products market, value and volume share, 2016

Figure 39: Leading brands in the Energy Bars market, value and volume share, 2016

Figure 40: Leading brands in the Morning Goods market, value and volume share, 2016

Figure 41: Leading brands in the Savory Biscuits market, value and volume share, 2016

Figure 42: Private label penetration by markets (value terms), 2016

Figure 43: Growth analysis, private label and brands, (2011-2016)

Figure 44: Value analysis by Health & Wellness product attributes, 2016

Figure 45: Value analysis by Health & Wellness product attributes, 2016

Figure 46: Value analysis by Health & Wellness consumer benefits, 2016

Figure 47: Volume analysis by Health & Wellness consumer benefits, 2016

Figure 48: Packaging share and growth analysis by packaging material, 2011-2021

Figure 49: Use of packaging material by markets (in pack units), 2016

Figure 50: Packaging share and growth analysis by container type, 2011-2021

Figure 51: Use of container type by markets (in pack units), 2016

Figure 52: Packaging share and growth analysis by closure type, 2011-2021

Figure 53: Use of closure type by markets (in pack units), 2016

Figure 54: Packaging share and growth analysis by outer type, 2011-2021

Figure 55: Use of outer type by markets (in pack units), 2016

Figure 56: Relative comparison of countries based on PEST analysis

Figure 59: The UK GDP per capita, 2011-2016

Figure 60: Population growth in the UK, 2011-2016

Figure 61: Consumer Price Index, the UK, 2010-2016

Figure 62: Age Profile, the UK, 2016

Figure 63: Consumption of Bakery & Cereals by Gender, the UK, 2016

Figure 64: Consumption of Bakery & Cereals by age, the UK, 2016

Figure 65: Consumption of Bakery & Cereals by education, the UK, 2016

Figure 66: Consumption of Bakery & Cereals by urbanization, the UK, 2016

Figure 67: About GlobalData

Country Profile: Bakery & Cereals Sector in the UK

Summary

United Kingdom (UK) GDP per capita grew from £25,729.2 in 2011 to £29,383.8 in 2016, growing at a CAGR of 2.7% during 2011-2016. A growing GDP per capita, growing population of working women, longer working hours, and increasing demand for convenient food options will have a positive impact on the Bakery & Cereals sector.

United Kingdom (UK) Bakery & Cereals sector accounted for a volume share of 3.2% of the global market and 14.1% of the regional (Western Europe) market, in 2016. The sector was valued at £13,158 Million (US$17,748.7 Million) in 2016 and is expected to grow at a CAGR of 2.4% during 2016-2021. Per capita consumption stood at 64.4kg when compared to the global and Western Europe levels of 26.4kg and 74.8kg, respectively, in 2016.

Bread & Rolls is the largest with value sales of £3,574.8 Million (US$4,822.1 Million) in 2016. While, Cereal Bars is expected to grow at the fastest pace, registering a CAGR of 9% during 2016-2021 compared to Breakfast Cereals, Energy Bars, Dough Products , Morning Goods, ‘Cakes, Pastries & Sweet Pies’ (2.5%), Savory Biscuits (2.5%), Baking Ingredients, Cookies (Sweet Biscuits) (1.8%), Baking Mixes, and Bread & Rolls (0.2%).

Hypermarkets & Supermarkets is the leading distribution channel in the UK Bakery & Cereals sector, accounting for a total value share of 49.5% in 2016. It is followed by Convenience Stores and Food & Drinks Specialists. Flexible Packaging is the most commonly used packaging material in the UK Bakery & Cereals sector in 2016. It is followed by Rigid Plastics and Paper & Board with shares of 19.6% and 5.3% respectively.

Artisanal Producers accounted for value and volume shares of 12.8% and 15.9%, respectively in 2016. They are followed by Warburton`s, which accounted for value and volume shares of 5.3% and 9.2% respectively.

The report Country Profile: Bakery & Cereals Sector in the UK, provides insights on high growth markets to target, trends in the usage of packaging materials, category level distribution channel data and market share of brands.

In particular, this report provides the following analysis -

• Market data: Overall market value and volume data with growth analysis for 2011-2021
• Category coverage: Value and growth analysis for Baking Ingredients, Baking Mixes, Breads & Rolls, Breakfast Cereals, Cakes, Pastries & Sweet Pies, Cereal Bars, Cookies (Sweet Biscuits), Dough Products, Energy Bars, Morning Goods and Savory Biscuits with inputs on individual category share within each market and the change in their market share forecast for 2016-2021
• Leading players: Market share of brands and private labels, including private label growth analysis from 2011-2016
• Distribution data: Percentage of sales within each market through distribution channels such as Cash & Carries and Warehouse Clubs, Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists, eRetailers and others
• Packaging data: Consumption breakdown for packaging materials and containers in each market, in terms of percentage share of number of units sold. Packaging material data for Glass, Flexible Packaging, Paper & Board, Rigid Plastics, and others; container data for: Jar, Bottle, Bag/Sachet, Tub, Box, Pouch, and Tube.

Companies mentioned in this report: Dr. August Oetker Kg, Dr. Mcdougall`s Right Food`s Inc., Fiddes Payne Ltd, Doves Farm Foods Ltd., British Sugar Plc, Cadbury Plc, Kraft Foods Group, Inc., Mondelez International, Inc, G.R Wright And Sons Ltd, Hale & Hearty Foods Ltd., PepsiCo, Inc., Premier Foods Group Limited, General Mills, Inc., Green`s General Foods Pty Ltd, Symington`s Ltd, Victoria Foods Ltd, Weight Watchers International, Inc., Abf Grain Products Limited, Artisanal Producers, Associated British Foods Plc, Brace`s Bakery Ltd, Gail`s Artisan Bakery, Genius Foods Ltd., Goodman Fielder, Mother`s Pride, Rankin Selection, Robert`s Bakery, Soreen, The Food Doctor Ltd., Warburton`s, Bright Food (Group) Co., Ltd., Dorset Cereals Ltd, Fuel, Morning Foods Ltd, Rude Health, The Kellogg Company, Cereal Partners Worldwide S.A., Kallo Foods Limited, Lovedean Ltd., Nature`s Path Foods, Inc., Whole Earth Foods, Andros Group, Inc., Burton`s Biscuit Company, Finisbury Food Group Gü Noble Desserts Holdings Ltd., Honeyrose Bakery Ltd., Mars, Incorporated, More Food Ltd, Stiletto Foods Ltd., The Fabulous Bakin` Boys Limited, Thorntons Plc, United Biscuits Ltd, Eat Natural Ltd, Glisten Ltd, Harvest Cheweee, Traidcraft Plc, Natural Balance Foods, Bahlsen Gmbh & Co. Kg, Fox`s Confectionery Ltd, Nairn`s Oatcakes Limited, Nestle S.A., Rakusen`s Limited, Thomas J Fudge’s, Thomas Tunnock Limited, Waitrose Ltd, Dr Schar AG, Edlers, Napolina Limited., Abbott Laboratories, Glaxosmithkline Plc, Maxinutrition Ltd, Weider Global Nutrition, Brioche Pasquier, New York Bagel Co., Windmill Organics, Single Marketing Ltd, Vaasan Oy, Simmers

Scope

• The Bakery & Cereals sector in the UK is forecast to grow at 2.4% CAGR in value terms during 2016-2021
• The Cereal Bars market is forecast to register the fastest growth during 2016-2021
• Hypermarkets & Supermarkets is the largest distribution channel in the UK Bakery & Cereals sector
• The Kellogg Company is the leading company in the Breakfast Cereals and Cereal Bars markets in the UK
• Flexible Packaging is the most commonly used packaging material in the UK Bakery & Cereals sector

Reasons to buy

• Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
• Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
• Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
• Manufacturers can identify the opportunities to position products with H&W attributes/benefits
• Access the key and most influential consumer trends driving Bakery & Cereals products consumption, and how they influence consumer behavior in the market which will help determine the best audiences to target
• Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
• The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector
• Analysis on key macro-economic indicators such as GDP per capita, population (overall and breakdown by age), and consumer price index. It also covers a comparative analysis of political, economic, socio-demographic, and technological indicators (PEST) across 50 countries.