Category: General House & Home
General House & Home market research reports by Euromonitor International
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Polishes in Egypt
Polishes have suffered from Egypt’s economic crisis with soaring inflation and high costs of living forcing consumers to prioritise essential household goods instead. Households have reduced the number of products used to clean the household. In place of floor polishes, consumers switched to using f ... Read More
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Polishes in Greece
Polishes suffered heavy losses in retail volume terms in 2024 having seen declining sales throughout the review period. In the case of floor, metal and furniture polish, sales have been negatively affected by design trends and changes in consumer behaviour that have been unfavourable to these catego ... Read More
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Home Insecticides in Belgium
Retail value sales of home insecticides in Belgium increased by only 1% in 2024, with the category remaining highly weather-dependent. The summer of 2024 experienced unfavourable weather conditions, which negatively impacted the market. Cooler temperatures and higher-than-expected rainfall resulted ... Read More
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Home Insecticides in the Netherlands
The colder and wetter spring and summer in 2024 put negative pressure on sales of home insecticides in the Netherlands. The reduced presence of insects due to the unfavourable weather conditions led to lower consumer demand for insecticide products, as fewer households dealt with significant infesta ... Read More
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Polishes in the Czech Republic
The demand for polishes continued its downward trajectory in Czech Republic in 2024, largely driven by shifting consumer habits and perceptions. The necessity of polishing, once seen as essential for maintaining certain items, has diminished significantly. Modern consumers increasingly favour multi- ... Read More
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Home Insecticides in Australia
In 2024, manufacturers faced rising operational costs driven by increases in raw material prices, utility rates and labour expenses, impacting the progress of Australia’s home insecticides market. The pressures contributed to inflation, which cascaded across essential goods, including home insectici ... Read More
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Home Insecticides in Indonesia
Home insecticides recorded further solid growth in terms of retail current value sales in Indonesia in 2024. Located in the tropics, Indonesia consistently faces high demand for home insecticides, driven by the persistent threat of insect-borne diseases. However, despite the ongoing need for effecti ... Read More
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Polishes in South Korea
Polishes experienced a significant decline in retail value sales in South Korea in 2024, largely driven by the negative performance of shoe polish. This downward trend was closely tied to the shift in society towards more casual lifestyles. The traditional culture of wearing formal attire and dress ... Read More
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Home Insecticides in South Korea
Home insecticides in South Korea experienced a slight decline in retail current value terms in 2024. One of the key reasons behind this trend was the growing perception that these products, often associated with harsh chemicals, may pose health risks or environmental harm. As consumers have become m ... Read More
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Polishes in Malaysia
The market for polishes in Malaysia saw positive growth in both retail volume and current value in 2024, with gains across all segments. However, shifting lifestyle and fashion trends continue to present challenges for the category. Younger homeowners, for example, increasingly favour modern, low-ma ... Read More
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Polishes in South Africa
Polishes in South Africa maintained retail current value growth in 2024, but failed to show retail volume growth. Volume sales of polishes showed a slight decline, continuing the trend seen for a number of years. Demand for polishes has been lower, partly due to the difficult economic conditions, an ... Read More
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Home Insecticides in South Africa
Home insecticides in South Africa continued to grow in both retail volume and current value terms in 2024, maintaining the trend seen over recent years. Pest control is a priority for the majority of households in South Africa. Consumer awareness of the diseases of associated with common household p ... Read More
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Polishes in Algeria
Polishes registered moderate volume growth in Algeria in 2024. Furniture polish continued to account for most value sales and also registered the highest current value and volume growth. Furniture polish benefits from the dusty conditions in Algerian’s increasingly overcrowded cities. Oher offerings ... Read More
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Home Insecticides in Chile
Demand for home insecticides in Chile continued to decline in 2024, while posting low current value growth due to price increases within the category. Some consumers opted to spend on products considered more essential than home insecticides, resulting in relatively low demand for these products com ... Read More
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Home Insecticides in Colombia
The significant rise in temperatures throughout Colombia has increased the presence of insects like ants, spiders, and mosquitoes in the country, as well as contributing to the rapid growth in the number of dengue cases. According to the Ministry of Health, in 2024 the number of cases increased by 2 ... Read More
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Polishes in Israel
Polishes in Israel saw a significant number of price increases in 2024, reflecting broader economic challenges. Following the outbreak of the Israel-Hamas war, companies delayed planned price adjustments for several months, aiming to stabilise the market during the conflict. However, this postponeme ... Read More
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Home Insecticides in Israel
Home insecticides in Israel continued to see rising prices in 2024, driven by the ongoing increase in the cost of living in the local economy. All segments of the home insecticides market have recorded price growth, with electric insecticides recording the highest rate of price hikes. Such rising co ... Read More
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Polishes in Norway
Retail price growth moderated in polishes over 2024, following the sharp increases seen in Norway during 2022-3. Polishes have seen rising costs in the post-pandemic era, due to escalating operating costs in the form of material sourcing, logistical expenses, rent, and salaries. This translated into ... Read More
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Polishes in Bulgaria
Polishes in Bulgaria continued to decline in volume terms in 2024, as the category is increasingly perceived as non-essential, especially among younger consumers who dedicate less time to polishing. However, the category showed slight growth in current value terms, as prices remained at elevated lev ... Read More
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Home Insecticides in Egypt
Retail volume sales of home insecticides witnessed normal growth rates in 2024, with demand largely unaffected by price increases. Johnson Wax (Egypt) Co garners almost two-thirds of value share in home insecticides with its two brands Raid and Baygon. Local brands Kirox and Ixon from MD Industries ... Read More
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Home Insecticides in Greece
Home insecticides was not affected by the new price regulation law that came into effect in March 2024 as it was not included under the government’s essential products list. Home insecticides therefore continued to be subject to rising prices. Despite this, the category saw a more stable performance ... Read More
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Polishes in Belgium
PPI Euromonitor International's Polishes in Belgium market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading compa ... Read More
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Polishes in the Netherlands
The continued shift towards informal wear in the Dutch workplace combined with hybrid working models has further reduced the demand for formal shoes, and hence shoe polish. Dutch consumers increasingly prefer casual or athletic footwear, leading to a noticeable decline in the use of shoe polish prod ... Read More
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Home Insecticides in Brazil
Facing a sanitary crisis in 2024, with one of the worst dengue outbreaks in history, home insecticides in Brazil saw higher growth in retail volume terms than in the previous year, and maintained dynamic growth in retail current value terms, as consumers aimed to protect their household. Nevertheles ... Read More
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Polishes in Brazil
Polishes in Brazil saw declines in both retail volume and current value terms in 2024. Cleaning habits have been changing in the country due to the entry of younger generation consumers in the market, as well as the rise of single-person households looking to save space and time, which is leading to ... Read More
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