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Air Care in Mexico

Publisher Euromonitor International
Published Mar 20, 2026
Length 38 Pages
SKU # EP21039137

Description

In 2025, air care in Mexico showed solid growth in retail current value terms, primarily driven by price increases rather than significant volume expansion, with sales rising by 7% to reach MXN4,329 million. Air care is influenced by various factors, including consumer behaviour and economic conditions. The median disposable income per household in Mexico continued to rise in 2025, indicating steady economic conditions, which supported consumer spending on air care products, with consumers more...

Euromonitor International's Air Care in Mexico market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2030 illustrate how the market is set to change.

Product coverage: Air Fresheners, Other Air Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Air Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

38 Pages
Air Care in Mexico
Euromonitor International
March 2026
List Of Contents And Tables
AIR CARE IN MEXICO
Key Data Insights
2025 Developments
Spray/Aerosol Air Fresheners Maintains Its Lead Due to Affordability and Accessibility
Key Industry Trends
CHART 1 Key Industry Trends for Air Care
Industry Performance
Electric Air Fresheners and Multifunctional Products Indicative of the Premiumisation Trend
CHART 2 “Air Wick Essential Mist: a Premium Approach to Wellness-Oriented Air Care
Health and Wellness Trend Reshapes Product Formulations and Packaging
CHART 3 Air Wick’S Odor Neutraliser: Natural Ingredients and Sustainable Packaging
SC Johnson & Son Drives Mood-Boosting Innovations
CHART 4 SC Johnson & Son Unveils New Glade Mood Collection
CHART 5 Value Sales of Air Care 2020-2030
CHART 6 Volume Sales of Air Care 2020-2030
CHART 7 Value Sales of Air Care by Category 2025
What's Next?
Affordability Will Ensure Spray/Aerosol Air Fresheners Remains the Most Popular Format
Consumers Will Demand Premium Innovations, Driving Growth for Electric Air Fresheners
Sustainability and Natural Ingredients to Shape Future Product Development
CHART 8 Analyst Insight for Air Care
CHART 9 Forecast Value Sales of Air Care 2020-2030
CHART 10 Forecast Value Sales of Air Care by Category 2025-2030
Competitive Landscape
SC Johnson & Son Strengthens Its Lead with Innovative Offerings
Dynamics Could Shift with Reckitt Benckiser’S Divestment
CHART 11 Company Shares of Air Care 2025
CHART 12 Brand Shares of Air Care 2025
Channels
Hypermarkets Leads Air Care Thanks to Extensive Shelf Space and Premium Range
Retail E-Commerce Gains Traction with Convenience and Variety
CHART 13 Retail Channels for Air Care 2020-2025
Economic Context
CHART 14 Economic Context for Air Care
CHART 15 Real GDP Growth 2020-2030
CHART 16 Inflation 2020-2030
Consumer Context
CHART 17 Consumer Context for Air Care
CHART 18 Population 2020-2030
CHART 19 Consumer Expenditure 2020-2030
CHART 20 Population by Generation 2025
Country Reports Disclaimer
CHART 21 Key Industry Trends for Home Care
CHART 22 Unilever Unveils Innovative Triple-Chamber Dishwasher Pods From Seventh Generation
CHART 23 Industrias Alen Unveils “Pinol Love”: Limited Edition Fragrance for Valentine’S Day
CHART 24 Value Sales of Home Care 2020-2030
CHART 25 Volume Sales of Home Care 2020-2030
CHART 26 Value Sales of Home Care by Category 2025
CHART 27 Analyst Insight for Home Care
CHART 28 Forecast Value Sales of Home Care 2020-2030
CHART 29 Forecast Value Sales of Home Care by Category 2025-2030
CHART 30 Costco Launched Its Platinum Performance Ultra Shine Automatic Dishwashing Tablets
CHART 31 Company Shares of Home Care 2025
CHART 32 Brand Shares of Home Care 2025
CHART 33 Retail Channels for Home Care 2020-2025
CHART 34 Economic Context for Home Care
CHART 35 Real GDP Growth 2020-2030
CHART 36 Inflation 2020-2030
CHART 37 Consumer Context for Home Care
CHART 38 Population 2020-2030
CHART 39 Consumer Expenditure 2020-2030
CHART 40 Population by Generation 2025
HOME CARE IN MEXICO
Executive Summary
Value Sales Continue to Rise, with Laundry Care Remaining Dominant
Key Data Insights
Key Industry Trends
Industry Performance
Formats Evolve to Meet Consumers' Changing Lifestyles
Industrias Alen Drives Fragrance Innovation
What's Next?
Sustainable and Convenient Products Expected to Drive Growth
Laundry Care to Remain the Largest Category and See Steady Growth, Although Formats Will Change
Retail E-Commerce to Reshape the Retail Landscape
Competitive Landscape
Fábrica De Jabón La Corona Leads with a Strong Brand Portfolio
Private Label Gains Traction Amid Economic Uncertainty
Walmart Drives Sustainability with Circular Economy Initiatives
Strategic Moves May Reshape the Competitive Dynamics
Channels
Small Local Grocers Leads Sales with Proximity and Personalised Service
Retail E-Commerce Gains Traction with Convenience and Variety
Economic Context
Consumer Context
Country Reports Disclaimer

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