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Growth Strategies in Ingredients

Published by: Business Insights

Published: Dec. 1, 2000 - 156 Pages


Table of Contents


Executive Summary

  • Ingredients market overview
  • Market drivers
  • Sweeteners
  • Fat replacers
  • Functional ingredients
  • Vitamins and minerals
  • Industry opinion survey

Chapter 1 Ingredients market overview

  • Summary
  • Overview of the global ingredients industry
  • Ingredients market by type
  • Application markets
  • Bakery and cereals
  • Confectionery
  • Dairy
  • Ready meals
  • Snacks
  • Soft drinks

Chapter 2 Market drivers

  • Summary
  • Consumer drivers
  • Health concerns
  • Environmental concerns: the increasing demand for organic products
  • Increasing demand for convenience food
  • Increasingly discerning and adventurous consumers
  • Processed food in the developing world
  • Industry drivers
  • Industry consolidation

  • Technological drivers

  • Monsanto
  • Novartis
  • Archer Daniels Midland
  • Conclusion

Chapter 3 Sweeteners

  • Summary
  • Introduction
  • Bulk sweeteners
  • Erythritol
  • Isomalt
  • Lactitol
  • Maltitol
  • Mannitol
  • Sorbitol
  • Xylitol
  • Intense sweeteners
  • The geography of sweetness
  • Acesulfam K
  • Alitame
  • Aspartame
  • Cyclamate
  • Glycyrrhizin
  • Neohesperidine dihydrochalcone
  • Saccharin
  • Stevioside
  • Sucralose
  • Thaumatin

Chapter 4 Fat replacers

  • Summary
  • Introduction
  • Types of fat replacer
  • Fat-based fat replacers
  • Carbohydrate-based fat replacers
  • Protein-based fat mimetics
  • Best practice in fat replacers
  • Olestra
  • Simplesse
  • Salatrim
  • Caprenin

  • Conclusion

Chapter 5 Functional ingredients

  • Summary
  • Introduction
  • Defining nutraceuticals
  • Market drivers
  • Consumer drivers
  • Manufacturer drivers
  • Regulatory drivers
  • Market dynamics
  • Functional breakfast cereals
  • Functional dairy
  • Functional fats and spreads
  • Functional sugar confectionery
  • Energy and sports drinks
  • Functional food ingredients
  • Omega-3 fatty acids
  • Folic Acid
  • Probiotic ingredients
  • Stanol esters
  • Conclusion

Chapter 6 Vitamins and minerals

  • Summary
  • Market dynamics
  • Competitive environment
  • Water soluble vitamins
  • Vitamin C
  • B vitamins
  • Fat-soluble vitamins
  • Vitamin A
  • Vitamin D
  • Vitamin E
  • Vitamin K
  • Minerals
  • Calcium
  • Iron
  • Magnesium

  • Conclusions

Chapter 7 Industry opinion survey

  • Summary
  • Introduction
  • Survey results
  • Conclusion

Index

List of Figures
Figure 0.1: Global market for food and drinks ingredients, 2000

Figure 1.2: Global market for food and drinks ingredients, 2000

Figure 1.3: Flavored milks offer new opportunities in dairy

Figure 1.4: Yogurt category dynamics

Figure 1.5: Innovation is driving sales in the US

Figure 1.6: Ethnic and health-oriented ready meals offer new possibilities for ingredient manufacturers

Figure 2.7: Organic foods create new opportunities for ingredient manufacturers

Figure 2.8: Convenience, drivers and implications

Figure 2.9: Drivers of innovation in flavors

Figure 2.10: Leading ingredient manufacturers

Figure 3.11: Bulk and intense sweeteners used as food and drink ingredients

Figure 3.12: Erythritol is valued for its high sweetness and cooling effect

Figure 3.13: Isomalt is a key ingredient of many sugar-free gum and sugar confectionery launches

Figure 3.14: Lactitol, used as a mild sugar replacer in Sweet'N Low's peanut butter wafer bars

Figure 3.15: Maltitol is often used as a stand-alone sweetener

Figure 3.16: Mannitol, a popular chewing gum sweetener

Figure 3.17: Sorbitol is one of the most versatile sweeteners

Figure 3.18: Many xylitol-sweetened products emphasize dental benefits

Figure 3.19: Relative sweetness of intense sweeteners

Figure 3.20: The global market for intense sweeteners by volume, 1999

Figure 3.21: The global market for intense sweeteners by value, 1999

Figure 3.22: Top four intense sweeteners by region (by volume), 1999

Figure 3.23: Acesulfam K is being used in an increasing variety of applications

Figure 3.24: Drinks are becoming the focus of NPD activity in acesulfam K in 2000

Figure 3.25: Aspartame is used extensively to sweeten healthy drinks

Figure 3.26: Cyclamates are often used to sweeten soft drinks

Figure 3.27: Fruit pastilles are one application for neohesperidine DC

Figure 3.28: Applications for saccharin range from carbonates to snacks

Figure 3.29: Sucralose is increasingly being used to sweeten in diet drinks

Figure 4.30: Low and no fat product launches (1998-2000)

Figure 4.31: Despite high hopes for olestra, premium pricing has limited its uptake

Figure 5.32: The growth of the 40+ age bracket

Figure 5.33: Pressures on food and drinks to drive sales

Figure 5.34: The increasing cost of drug development

Figure 5.35: The expansion of functional dairy into three new areas

Figure 5.36: Omega-3 product innovation is shifting from first generation host products to use as an ingredient in a second generation of consumer foods

Figure 5.37: New product launches of Omega-3 enriched products

Figure 5.38: Folic acid is added to many products targeted generally at the health conscious as well

as specifically for pregnant women

Figure 5.39: Commonly used probiotic ingredients

Figure 5.40: Functional milk and yogurt launches (% all launches in category), 1998-2000

Figure 5.41: Inulin is an increasingly popular fat replacer because of its functional properties

Figure 5.42: Benecol is now offered in several dairy formats

Figure 5.43: Benecol SWOT analysis

Figure 6.44: Vitamins are being used to improve the health appeal of many snacks and drinks

Figure 6.45: Calcium fortified new product launches (1999-2000)

Figure 6.46: Biscuits targeted at women and children are a focus of iron-enrichment product

launches

Figure 6.47: Magnesium enriched products are becoming more popular

Figure 7.48: Key drivers of innovation in ingredients

Figure 7.49: Consumer demands of convenience foods

Figure 7.50: Opportunities vary by storage method

Figure 7.51: Expected opportunities by end use

Figure 7.52: Opportunities by food type

Figure 7.53: Opportunities by ingredient

Figure 7.54: Opportunities for ingredient introductions by country

Figure 7.55: Acceptance of GM ingredients

List of Tables

Table 1.1: Examples of ingredients derived from food commodities

Table 1.2: Global market for food and drinks ingredients (US$m), 2000

Table 1.3: Global medicated confectionery penetration, 1998

Table 1.4: Yogurt category dynamics

Table 2.5: Household size by country (persons/household) by country (1995-99)

Table 2.6: Women's share of the labor force in Europe and US (%), 2000-04

Table 3.7: The spectrum of bulk sweeteners

Table 3.8: The global market for intense sweeteners, 1999

Table 4.9: Low and no fat product launches as a percentage of all product launches (1998-2000)

Table 5.10: Incidence of all types of cancer except skin, 1998-2005

Table 5.11: Product requirements before a FOSHU license is granted

Table 5.12: Functional breakfast cereal segment value (US$m), 1994-2002

Table 5.13: Functional dairy category value (US$m), 1994-2002

Table 5.14: Functional fats and spreads segment value (US$m), 1994-2002

Table 5.15: Functional sugar confectionery segment value (US$m), 1994-2002

Table 5.16: Energy and sports drinks category value (US$m), 1994-2002

Table 5.17: Principal ingredients used in nutraceuticals

Table 5.18: Principal ingredients used in nutraceuticals, continued

Table 5.19: Principal ingredients used in nutraceuticals, continued

Table 5.20: Potential health benefits of probiotic microorganisms

Table 5.21: Composition of functional dairy NPD by country (%), 1998-2000

Table 6.22: The B group of vitamins

Abstract

Consumers are increasingly concerned with their health. The effect has been a huge increase in the demand for various types of food and drinks with fortified, functional and organic products experiencing the most significant increase. However, the consumer also finds they have less time and hence are buying more convenience goods. The problem for the manufacturer of today, is to marry convenience with the new trends, but how can this be achieved both profitably and efficiently? Our Growth Strategies in Ingredients management report will show you why and how the answer lies with ingredients companies. The report analyses the key trends in the global ingredients market, enabling you to understand the recipe for success. It provides an overview of the ingredients market followed by a comprehensive analysis of the four major ingredient types: sweeteners, fat replacers, functional ingredients and vitamins and minerals. It then identifies the fastest growing products from each product group, illustrated by case studies from Datamonitor's Worldwide Innovations Network.

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