Category: Household Products
South America Household Products
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Laundry Care in Uruguay
... to significantly outperform powder detergents in terms of retail current value sales during 2024. Retail volume sales of powder detergents plunged, while those of standard liquid detergents continued to expand rapidly. In 2024, liquid detergents ... Read More
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Laundry Care in Ecuador
... severe electricity crisis due to drought that hampered hydroelectricity production, leading to frequent blackouts. As such, with consumers being highly price sensitive, powder detergent continued to account for most value sales, as it is significantly ... Read More
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Dishwashing in Ecuador
... led consumers to spend more time at home, and as such were prepared to pay for higher quality hand dishwashing products in particular. Hand dishwashing continued to account for most value sales, though dishwasher ownership ... Read More
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Polishes in Ecuador
... to drought that hampered hydroelectricity production, leading to frequent blackouts. Polishes, often seen as non-essential, were less of a priority for consumers and players responded by reducing stock levels and promotional activity and instead focused ... Read More
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Toilet Care in Ecuador
... for maintaining toilet hygiene. Moreover, the prevailing economic challenges in Ecuador led consumers to exercise caution in discretionary spending, further constraining the demand for toilet care. Euromonitor International's Toilet Care in Ecuador market report offers ... Read More
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Air Care in Ecuador
... living space during challenging times fuelled demand for air care, as it is seen as an affordable way to improve wellbeing. Air care brands leverage this by promoting their products as small luxuries that can ... Read More
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Home Care in Ecuador
... a significant security crisis prompted the newly appointed government of Daniel Noboa to impose nighttime curfews in major cities. These measures were gradually relaxed over the subsequent months. Euromonitor International's Home Care in Ecuador market ... Read More
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Bleach in Ecuador
... due to drought that hampered hydroelectricity production, leading to frequent blackouts. With heightened price sensitivity, more affordable private label gained, particularly as bleach is seen as a generic product, with little to differentiate between branded ... Read More
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Surface Care in Ecuador
... due to drought that hampered hydroelectricity production, leading to frequent blackouts. As such, with consumers being highly price sensitive, multi-purpose cleaners remained one of the best-selling products within surface care. Multi-purpose cleaners are seen as ... Read More
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Bleach in Bolivia
... are opting for alternatives such as multi-purpose cleaners, which have less chemicals and are less abrasive than pure bleach. Euromonitor International's Bleach in Bolivia market report offers a comprehensive guide to the size and shape ... Read More
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Air Care in Bolivia
... This was particularly for imported brands, where a severe shortage of US dollars, owing to falling foreign reserves arising from declining gas production and mounting debt levels, led to hefty price rises. Euromonitor International's Air ... Read More
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Laundry Care in Colombia
... but 2024 saw greater stability with some brands even delivering price reductions. These price drops were in part due to the fierce competition from private label which continued to challenge commercial brands that have been ... Read More
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Dishwashing in Colombia
... stronger growth compared to solid/cream presentations, driven mostly by the low prices of private label brands and the greater convenience of liquid formats. Nevertheless, in 2024 many households continued to suffer from lower disposable incomes, ... Read More
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Polishes in Peru
... households have become more cautious with their spending, prioritising essential items. An important trend is the growing popularity of multi-purpose cleaners, which have not only gained traction over more specialised cleaning products but have also ... Read More
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Toilet Care in Peru
... the home, has served to hinder demand. Moreover, the challenging economic environment has slowed recovery across many categories, including toilet care, with such products seeing a reduction in consumer awareness. Euromonitor International's Toilet Care in ... Read More
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Home Care in Peru
... spending, with many opting to downgrade to more affordable brands. Additionally, several categories have witnessed the growing presence of private-label offerings. In response, most companies have reduced unit prices to stimulate purchases and maintain their ... Read More
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Home Care in Brazil
... the last few years, many Brazilian consumers were willing to trade down when it came to home care products, leading the industry to see stronger growth in retail volume terms than in current value terms ... Read More
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Toilet Care in Chile
... high promotional activity during the year by supermarkets and hypermarkets. Nevertheless, these promotions encouraged some purchases as consumers looked for attractive deals, resulting in a slowdown in retail volume decline compared to the previous year. ... Read More
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Polishes in Chile
... no longer viewed as essential, and the lack of innovation from manufacturers adversely affected demand during the review period. Many local consumers perceive polishes as outdated due to their specialised use cases. Euromonitor International's Polishes ... Read More
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Polishes in Argentina
... the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic ... Read More
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Surface Care in Argentina
... shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and ... Read More
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Laundry Care in Brazil
... and cost-benefit ratio of such products, which led laundry care in Brazil to grow more significantly in volume than in value terms in 2024. Euromonitor International's Laundry Care in Brazil market report offers a comprehensive ... Read More
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Home Care in Argentina
... drastic devaluation of the Argentine peso, reducing its value by more than 50%. This caused the US dollar to double in price, further exacerbating the financial situation. While local production in the sector is essential, ... Read More
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Home Care in Chile
... after two years of historically high double-digit inflation rates, in line with the region. Following efforts by the central bank through interest rate hikes, inflation was brought under control. In 2024, year-on-year inflation was projected ... Read More
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Toilet Care in Argentina
... cutting back on products that were not perceived as strictly necessary. While toilet care products were more likely to remain in the shopping basket than some other home care goods, they still experienced a reduction ... Read More
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