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Simba Information - Reports

Simba Information was formed in 1989 and is widely recognized as the leading authority for market intelligence and forecasts in the media industry.

Serving the information needs of both traditional and new media organizations, we provide key decision-makers at over 15,000 client companies across the globe with timely news, analysis, exclusive statistics, and proprietary industry forecasts. Simba's extensive information network delivers top quality, independent perspective on the people, events and alliances shaping the media and information industry. Our tightly focused editorial and marketing teams meet these needs through the publication of newsletters, research reports, and industry events.
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270 Reports from Simba Information - Reports

   
  • The Amazon Kindle 2013

    ... has included a mid-year update to allow buyers to have the newest data pertaining to hardware usage trends. But as the market got bigger and the growth rates grew smaller, we realized that there were ... Read More

  • K12 Newsletter July 2013

    A monthly newsletter serving the business of print and digital publishing for the K-12 school market. Read More

  • Mathematics/STEM Market K-12: Teaching Methods, Traditional and Digital Materials Used and Needed, and Market Size

    ... designed, and then mailed to10,000 Math Curriculum Supervisors at the district level, ClassroomTeachers (grades K-5/6), Math Teachers (grades 6-8 and 9-12), and MathDepartment Chairs (grades 6-8 and 9-12). Thissurvey report examines educators’ habits and preferences ... Read More

  • K12 Market Forecast 2013

    A special market forecast edition of The Complete K-12 Newsletter , a monthly publication that offers commentary and analysis on the business of print and digital publishing for the K-12 school market. Read More

  • Business of Consumer Book Publishing 2013

    ... retailers and other industry stakeholders have come to rely on year after year. As with past editions, Simba presents: Proprietary data on e-book and print book users; both of ‘users’ and of ‘buyers.’ Unlike other ... Read More

  • Trends in Digital and Trade Book Retailing 2013

    ... data this report series is known for. Simba has upped the ante once again, and this year we present the fifth edition of our retail report series, Trends in Digital and Trade Book Retailing 2013 ... Read More

  • Trade E-Book Publishing 2013

    ... Through a nationally representative survey of U.S. adults administered multiple times per year, Simba establishes the history of e-books and e-readers and makes projections on the future of both. Trends on e-books read, bought and ... Read More

  • National Survey of Assessment Market: 2012-2013

    ... designed, and then mailed to 17,500 Superintendents, Curriculum Directors, Testing Directors, and Principals. The following is a summary of results. This report is a complete Assessment Market: 2012-13 report plus survey data: National Survey of ... Read More

  • PreK-12 Online Course Market Forecast 2013

    ... courses delivered online. They can be used for full-time study in an online virtual school or one or two at a time to supplement traditional K-12 courses. With that understanding as a guide, Simba analyzes ... Read More

  • The Complete K-12 Report: Market Facts and Segment Analyses 2013

    ... technology, though, textbook sales in 2012-13 continued to have steady growth of around 2%.   The school market has evolved and expanded, while “traditional” information sources have not changed. Thus it is necessary to go ... Read More

  • The Shift to Digital: 2013

    ... of K-12 curriculum and instruction.  Typically, EMR’s findings have included many instances where the market appeared to be resisting change. Most recently, however, EMR has been detecting a significant market shift in the direction of ... Read More

  • Business Information Markets 2012-2013

    ... subscriber growth estimates, to the technology trends that are constantly reshaping the dynamic business information market for creating and distributing content to business professionals. Business Information Market Overview Deciding which subjects to include in the ... Read More

  • Simba Information's 2012 National Textbook Adoption Scorecard and 2013 Outlook

    ... necessary intelligence for developers and marketers of instructional materials in a convenient single-source reference edition. This report offers the most comprehensive analysis available of the results of 2012 state textbook adoptions that are a key ... Read More

  • The iPad and Its Owner: Key Trends and Statistics 2013

    ... adoption rate of digital reading. Only months after the first iPad went on sale did we confirm that close to half of iPad owners have never used the device to read e-books—an exercise that raised ... Read More

  • K-12 Enrollment by Subject: 2012

    ... including Reading, Language Arts, Mathematics, Science, and Social Studies, so there is no need to estimate enrollments by those subjects in the elementary grades.  In the major subjects (which break down into courses within subjects) ... Read More

  • PreK-12 Professional Development Market 2012-2013

    ... of the implementation of Common Core State Standards, new teacher-evaluation and accountability programs and the stepped-up integration of technology into the learning process. The report is structured around an online survey of educators conducted by ... Read More

  • Children's Publishing Market Forecast 2013

    ... of nationally representative surveys administered in February and August in 2012 that you just can’t get anywhere else, Simba answers the pressing questions pertaining to this segment: What percentage of adults buy children’s and YA ... Read More

  • eTextbooks and Multimedia in Higher Education 2012

    ... textbooks and used textbooks. Also, this report examines the rise of digital learning environments, or platforms that can accommodate a course-full of digital resources to help students progress through the course and instructors to help ... Read More

  • Trends in Trade Book Retailing 2012

    ... It discussed the issue and implications of physical stores ‘showrooming’ e-books before the term became commonplace. Only buyers of this report will know what to expect next. Trends in Trade Book Retailing 2012 compiles nationally ... Read More

  • Publishing for the PreK-12 Market 2012-2013

    ... that impact the types of instructional materials, tools and services most in demand in the school market. Industry participants can prepare for changes rendered by the Common Core State Standards to each segment of the ... Read More

  • PreK-12 Testing Market Forecast 2012-2013

    ... report offers decision-makers in all facets of the PreK-12 instructional materials industry insights into the most current business information and market trends affecting the highly competitive testing segment. PreK-12 Testing Market Forecast 2012-2013 provides an ... Read More

  • Business of Consumer Book Publishing 2012

    ... printers, retailers and other industry stakeholders have come to rely on year after year. As with past editions, Simba presents: • Proprietary data on e-book and print book users; both of ‘users’ and of ‘buyers.’ ... Read More

  • Educational Marketer Newsletter Archive 2002-2007

    ... educational publishing and marketing for over 40 years. It is content you can trust. Each issue is packed with information from past adoptions, mergers and acquisitions, and tested success strategies for PreK-12 and college markets. Read More

  • Trade E-Book Publishing 2012

    ... Through a nationally representative survey of U.S. adults administered multiple times per year, Simba establishes the history of e-books and e-readers and makes projections on the future of both. Trends on e-books read, bought and ... Read More

  • K-12 Technology Tools & Trends 2012

    ... computers, laptop/netbook computers, tablet computers/iPads, ereaders, MP3 players/iPods, smartphones and student response systems/clickers. For this report, Simba Information partnered with the education market research firm MCH Strategic Data on an Internet survey to gather information ... Read More

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