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Packaged Facts

For more than 50 years, Packaged Facts has been a leading publisher of market research in the food and beverage, consumer packaged goods, pet products and services, financial services and demographic sectors. Our comprehensive, timely, quality research and presentation of market intelligence have made Packaged Facts a premier source of market information for top industry decision makers.

Why Buy From Us?

In-depth research … expert analysis.
Our reports are written and edited by analysts with years of professional experience in the industries they now cover. This experience and our time-intensive research methodology result in authoritative analysis that aids the decision-making processes of our clients.

Our reports continue to provide a broad, top-level overview of a market, offering not only important raw data, but also providing the interpretation of those numbers that give the data a truly functional edge for our clients.

The right information … at the right time.
From identifying the effects of emerging markets across major industries, to covering the trends in niche markets, our reports are timely. Our editorial team tracks the trends that will shape these markets in the coming months, and years. Packaged Facts provides the expert analysis our clients have come to rely on to make the right strategic decisions, at the right time.

David Sprinkle, Research Director and Publisher
As Research Director for's publishing department, David combines his research and communications skills to keep information flowing to our team of market analysts, and plays a key role in generating and contracting for consumer and product data for our publishing and custom research operations. As publisher of Packaged Facts, he sets the direction and editorial calendar for our industry leading line-up of consumer market and shopper insight reports, as well as managing Packaged Facts' online consumer survey program. In this context, David frequently presents at key industry events and contributes articles to leading trade journals. Recent conference presentations include Global Pet Expo, Pet Food Forum, GOED (Global Omega EPA/DHA) Exchange, Natural Products Expo, National Confectioners Association State of the Industry Conference, and Tea Expo East. Recent trade journal contributions include Candy and Snack Today, Food Product Design, Natural Products INSIDER, and Progressive Grocer.

Scope & Methodology
Packaged Facts market research reports are supported by's worldwide research capabilities and are based on primary, proprietary consumer research, comprehensive secondary research combined with executive interviewing of industry experts. All reports contain substantial amounts of data backed by qualitative analysis, as well as up-to-the-minute primary data from leading information vendors with which the company has supplier relationships.

How will our reports help you?

Marketing Managers:
  • Identify market opportunities
  • Develop targeted promotion plans
Research and Development:
  • Stay on top of competitor initiatives
  • Explore demand for products
Business Development:
  • Understand the dynamics of the market
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Product Managers:
  • Anticipate changes in distribution
  • Investigate market rumors
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937 Reports from Packaged Facts

  • Dairy Innovation: Culinary Trend Tracking Series

    ... various types of market research and menu/product development information, including menu data or consumer survey data perspective on these trending dairy items; a generous listing of current menu items and images; detailed, on-target trend translation ... Read More

  • Meal Kits: Trends and Opportunities in the U.S., 3rd Edition

    ... U.S., 3rd Edition is the go-to source for a complete understanding of the U.S. meal kit market. This report evaluates current trends and future directions for marketing and retailing, along with consumer patterns across the ... Read More

  • Non-Chocolate Candy: U.S. Market Trends and Opportunities

    ... 12th Edition . The report analyzes the trends, challenges, opportunities, and consumer demographics influencing this important segment of the U.S. food and beverage industry. The non-chocolate candy market is examined at both the manufacturer and ... Read More

  • Chocolate Candy: U.S. Market Trends and Opportunities, 12th Edition

    ... food and beverage industry. The chocolate candy market is examined at both the manufacturer and retail level. This report is the companion to Packaged Facts’ 2018 study, Non-Chocolate Candy: U.S. Market Trends and Opportunities . Read More

  • Online Grocery Shopping in the U.S., 2nd Edition

    ... business models. With a focus on “what’s next” – along with bringing decades of food and beverage market perspective and analysis to the table – Online Grocery Shopping in the U.S., 2nd Edition is packed ... Read More

  • Durable Dog and Cat Petcare Products, 2nd Edition

    ... toys, plush toys, non-edible chew toys, rope/pull toys, treat-dispensing toys, interactive toys, cat scratchers, and cat furniture/“kitty condos” Collars, leashes, and harnesses: basic/decorative collars, chain/choke collars, muzzle/head collars, training collars, e-collars, and activity trackers (medicated ... Read More

  • Pet Insurance in the U.S., 6th Edition

    ... gross written premiums and policies in force, reflecting insurance plans for cats and dogs. The report provides analysis of the factors affecting the market and growth opportunities going forward. The report provides pet population estimates ... Read More

  • Prepaid and Gift Cards in the U.S., 6th Edition

    ... this quickly changing and growing market. For the purposes of this report, prepaid cards consist of closed-loop and open-loop (general-purpose) prepaid cards, including consumer general-purpose reloadable, government-administered, payroll, healthcare, rewards and incentives, and gift cards Read More

  • Bundle: Breakfast Trends and Opportunities (3 Reports)

    ... an in-depth, panoramic examination of the American market for breakfast products at retail and breakfast culinary trends at foodservice. Combined the reports feature 300+pages of insights, market analysis, estimates, projections, charts, graphs, and much more. Read More

  • U.S. Pet Market Outlook, 2018-2019

    ... a dizzying pace it’s hard to keep up, much less lead the pack. With its focus keenly on “what’s next”—and bringing to bear decades of pet market perspective and analysis—U.S. Pet Market Outlook is packed ... Read More

  • Walmart U.S. Strategies and Shoppers

    ... contextual angles: the broader retail market, the financial products and services market the groceries and consumables market, and the pet products and supplies market. From each angle, the report focuses on omnichannel (online, in-store, and ... Read More

  • Walmart as Omnichannel Competitor

    ... consumer purchasing trends over time, and includes analysis of click-and-collect, the click-and-collect connection to in-store purchasing, dynamic pricing, subscription, private label uptake, and store format trends. In each case, emphasis is placed on Walmart U.S. ... Read More

  • U.S. Pet Market Focus: Walmart as Competitor

    ... It focuses on omni-channel (online, in-store, and aggregated) consumer pet products/supplies purchasing trends over time, and includes analysis of click-and-collect, subscription, and private label uptake. Comparative metrics are provided for Walmart and rival major retailers. Read More

  • Breakfast: Retail Product Trends and Opportunities in the U.S., 2nd Edition

    ... consideration to both retail and foodservice applications. A variety of market factors that influence consumer usage patterns, market innovation, and marketing strategies are explored. For the purposes of this report, 15 breakfast-oriented foods are considered ... Read More

  • U.S. Financial Services Focus: The Walmart Shopper

    ... tax services, and mobile engagement. The contributions of major partners (such as prepaid card provider Green Dot, money transfer provider MoneyGram, credit card partner Synchrony Financial, and tax services partner Jackson Hewitt) and related revenue ... Read More

  • U.S. Grocery Market Focus: The Walmart Food Shopper

    ... nation’s largest retailer’s grocery and consumables strengths and weaknesses, framing them within the context of key competitors. The report is part of a four-part series on Walmart Inc., inclusive of Walmart U.S. and Sam’s Club. Read More

  • Pet Oral Care Services and Products in the U.S., 3rd Edition

    ... oral care/dental hygiene market, highlighting opportunities in both the services market and the oral care products category. The report analyzes how trends such as humanization and wellness are driving market innovation, and identifies opportunities for ... Read More

  • Looking Ahead to Gen Z: Demographic Patterns and Spending Trends

    ... Gen Z consumer market and highlights opportunities for marketers reaching out to Gen Z consumers. The report offers demographic and economic profiles of Gen Z and examines the shopping behavior and spending patterns of Gen ... Read More

  • Grain and Bakery Innovation: Culinary Trend Tracking Series

    ... The drivers to the food trends discussed throughout this report align with core consumer values to be tapped for menu and new product development. Menu and retail trend translation tips included in the profiles provide ... Read More

  • Wild Bird Products: U.S. Pet Market Trends and Opportunities

    ... species through all channels in the U.S. market, focusing on the key segments driving the market and highlighting sales trends. The report covers sales of commercially packaged seeds, nuts, and seed blends, suet and nectar, ... Read More

  • Salty Snacks: U.S. Market Trends and Opportunities

    ... March 2018), the “Salty Snacks” chapter in US Food Market Outlook 2018 (Packaged Facts, January 2018) A full outline of the coverage provided in this report is available in the Table of Contents and List ... Read More

  • Pet Product Packaging Innovation

    ... the largest influences on the market. No other market research report provides both the comprehensive analysis and extensive data Pet Product Packaging Innovation offers. Moreover, all information and analyses in the report is highly accessible, ... Read More

  • Conference Presentation Slides: Petfood Forum 2018

    Read More

  • Cheese: U.S. Market Trends and Opportunities

    ... cheese consumption in pounds. In the U.S., the Food and Drug Administration’s (FDA) Code of Federal Regulations legally defines cheese, which may be made from cow, goat, or sheep’s milk or a blend. Two ... Read More

  • Pet Industry Outlook: Veterinary Services and Pet Product Retailing

    ... Retailing is the go-to source for the veterinary industry. The report evaluates current trends and future directions for veterinary services, how this affects pet product marketers that market to this segment, along with consumer attitudes ... Read More

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