Virtual Events Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2021-2026

Virtual Events Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2021-2026

The global virtual events market is expected to exhibit strong growth during 2021-2026. A virtual event refers to a web-based event that involves individuals interacting in a virtual space through smartphones, laptops, desktop computers and tablets. It consists of breakout sessions, video and web conferencing, virtual collaboration and social networking. In this kind of set-up, the participants are not physically present at one location but are connected in a common environment through the internet. In comparison to the traditionally used conferencing tools, virtual events offer a personalized experience, are highly cost-effective and enhance the audience reach of an organization. Owing to this, it finds extensive applications across various sectors, including corporate, healthcare, education, hospitality and banking, financial services and insurance (BFSI).

Rapid urbanization and increasing adoption of virtual infrastructure, tools and services by organizations across the globe, is one of the key factors driving the growth of the market. There has been widespread adoption of virtual events, especially by small and large-scale organizations, for various purposes, including event marketing, content and social media development, access management, event outsourcing and analytics. There is also an integration of various other interactive tools, such as polling, chats, forums and live questions and answers (Q&A), to enhance the efficiency of the events. Furthermore, various technological advancements, such as the emergence of software-as-a-service (SaaS)-based virtual events, are creating a positive impact on the market. These tools enable organizations to offer a unique interactive experience to their users and improve the overall sales experience through instant messaging, podcasting and virtual product experience. Other factors, including the emerging trend of digitization, along with the widespread utilization of audio and video conferencing for recruitment purposes, are projected to drive the market further. Looking forward, IMARC Group expects the global virtual events market to grow at a CAGR of around 25% during the forecast period (2021-2026).

Breakup by Type:

Video Conferencing and Unified Communications & Collaborations
Web Conferencing

Breakup by Solution Type:

Webinars and Enterprise Streaming
Networking and Collaborations
Content Sharing and Media Development
Event Marketing
Others

Breakup by Application:

Virtual Conferences
Virtual Tradeshows
Online Education Programs
Virtual Reality Exhibitions
Others

Breakup by End-Use:

Corporate
Education
Healthcare
Finance and Banking
Government
Others

Breakup by Region:

North America
United States
Canada
Asia Pacific
China
Japan
India
South Korea
Australia
Indonesia
Others
Europe
Germany
France
United Kingdom
Italy
Spain
Russia
Others
Latin America
Brazil
Mexico
Others
Middle East and Africa


Competitive Landscape:

The report has also analysed the competitive landscape of the market with some of the key players being Adobe Inc., Alcatel-Lucent, Atlassian, Avaya Holdings Corp., Broadsoft Inc., Cisco Systems Inc., Citrix Systems Inc., Huawei, International Business Machines, Microsoft Corporation, Mitel Networks, Toshiba Corporation, Zoom Video Communications Inc., etc.

Key Questions Answered in This Report:

How has the global virtual events market performed so far and how will it perform in the coming years?
What has been the impact of COVID-19 on the global virtual events market?
What are the key regional markets?
What is the breakup of the market based on the type?
What is the breakup of the market based on the solution type?
What is the breakup of the market based on the application?
What is the breakup of the market based on the end-use?
What are the various stages in the value chain of the industry?
What are the key driving factors and challenges in the industry?
What is the structure of the global virtual events market and who are the key players?
What is the degree of competition in the industry?


1 Preface
2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
4.1 Overview
4.2 Key Industry Trends
5 Global Virtual Events Market
5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Forecast
6 Market Breakup by Type
6.1 Video Conferencing and Unified Communications & Collaborations
6.1.1 Market Trends
6.1.2 Market Forecast
6.2 Web Conferencing
6.2.1 Market Trends
6.2.2 Market Forecast
7 Market Breakup by Solution Type
7.1 Webinars and Enterprise Streaming
7.1.1 Market Trends
7.1.2 Market Forecast
7.2 Networking and Collaborations
7.2.1 Market Trends
7.2.2 Market Forecast
7.3 Content Sharing and Media Development
7.3.1 Market Trends
7.3.2 Market Forecast
7.4 Event Marketing
7.4.1 Market Trends
7.4.2 Market Forecast
7.5 Others
7.5.1 Market Trends
7.5.2 Market Forecast
8 Market Breakup by Application
8.1 Virtual Conferences
8.1.1 Market Trends
8.1.2 Market Forecast
8.2 Virtual Tradeshows
8.2.1 Market Trends
8.2.2 Market Forecast
8.3 Online Education Programs
8.3.1 Market Trends
8.3.2 Market Forecast
8.4 Virtual Reality Exhibitions
8.4.1 Market Trends
8.4.2 Market Forecast
8.5 Others
8.5.1 Market Trends
8.5.2 Market Forecast
9 Market Breakup by End-Use
9.1 Corporate
9.1.1 Market Trends
9.1.2 Market Forecast
9.2 Education
9.2.1 Market Trends
9.2.2 Market Forecast
9.3 Healthcare
9.3.1 Market Trends
9.3.2 Market Forecast
9.4 Finance and Banking
9.4.1 Market Trends
9.4.2 Market Forecast
9.5 Government
9.5.1 Market Trends
9.5.2 Market Forecast
9.6 Others
9.6.1 Market Trends
9.6.2 Market Forecast
10 Market Breakup by Region
10.1 North America
10.1.1 United States
10.1.1.1 Market Trends
10.1.1.2 Market Forecast
10.1.2 Canada
10.1.2.1 Market Trends
10.1.2.2 Market Forecast
10.2 Asia Pacific
10.2.1 China
10.2.1.1 Market Trends
10.2.1.2 Market Forecast
10.2.2 Japan
10.2.2.1 Market Trends
10.2.2.2 Market Forecast
10.2.3 India
10.2.3.1 Market Trends
10.2.3.2 Market Forecast
10.2.4 South Korea
10.2.4.1 Market Trends
10.2.4.2 Market Forecast
10.2.5 Australia
10.2.5.1 Market Trends
10.2.5.2 Market Forecast
10.2.6 Indonesia
10.2.6.1 Market Trends
10.2.6.2 Market Forecast
10.2.7 Others
10.2.7.1 Market Trends
10.2.7.2 Market Forecast
10.3 Europe
10.3.1 Germany
10.3.1.1 Market Trends
10.3.1.2 Market Forecast
10.3.2 France
10.3.2.1 Market Trends
10.3.2.2 Market Forecast
10.3.3 United Kingdom
10.3.3.1 Market Trends
10.3.3.2 Market Forecast
10.3.4 Italy
10.3.4.1 Market Trends
10.3.4.2 Market Forecast
10.3.5 Spain
10.3.5.1 Market Trends
10.3.5.2 Market Forecast
10.3.6 Russia
10.3.6.1 Market Trends
10.3.6.2 Market Forecast
10.3.7 Others
10.3.7.1 Market Trends
10.3.7.2 Market Forecast
10.4 Latin America
10.4.1 Brazil
10.4.1.1 Market Trends
10.4.1.2 Market Forecast
10.4.2 Mexico
10.4.2.1 Market Trends
10.4.2.2 Market Forecast
10.4.3 Others
10.4.3.1 Market Trends
10.4.3.2 Market Forecast
10.5 Middle East and Africa
10.5.1 Market Trends
10.5.2 Market Breakup by Country
10.5.3 Market Forecast
11 SWOT Analysis
11.1 Overview
11.2 Strengths
11.3 Weaknesses
11.4 Opportunities
11.5 Threats
12 Value Chain Analysis
13 Porters Five Forces Analysis
13.1 Overview
13.2 Bargaining Power of Buyers
13.3 Bargaining Power of Suppliers
13.4 Degree of Competition
13.5 Threat of New Entrants
13.6 Threat of Substitutes
14 Price Indicators
15 Competitive Landscape
15.1 Market Structure
15.2 Key Players
15.3 Profiles of Key Players
15.3.1 Adobe Inc.
15.3.1.1 Company Overview
15.3.1.2 Product Portfolio
15.3.1.3 Financials
15.3.1.4 SWOT Analysis
15.3.2 Alcatel-Lucent
15.3.2.1 Company Overview
15.3.2.2 Product Portfolio
15.3.2.3 Financials
15.3.3 Atlassian
15.3.3.1 Company Overview
15.3.3.2 Product Portfolio
15.3.3.3 Financials
15.3.4 Avaya Holdings Corp.
15.3.4.1 Company Overview
15.3.4.2 Product Portfolio
15.3.4.3 Financials
15.3.4.4 SWOT Analysis
15.3.5 Broadsoft Inc.
15.3.5.1 Company Overview
15.3.5.2 Product Portfolio
15.3.5.3 Financials
15.3.6 Cisco Systems Inc.
15.3.6.1 Company Overview
15.3.6.2 Product Portfolio
15.3.6.3 Financials
15.3.6.4 SWOT Analysis
15.3.7 Citrix Systems Inc.
15.3.7.1 Company Overview
15.3.7.2 Product Portfolio
15.3.7.3 Financials
15.3.7.4 SWOT Analysis
15.3.8 Huawei
15.3.8.1 Company Overview
15.3.8.2 Product Portfolio
15.3.9 International Business Machines
15.3.9.1 Company Overview
15.3.9.2 Product Portfolio
15.3.9.3 Financials
15.3.9.4 SWOT Analysis
15.3.10 Microsoft Corporation
15.3.10.1 Company Overview
15.3.10.2 Product Portfolio
15.3.10.3 Financials
15.3.10.4 SWOT Analysis
15.3.11 Mitel Networks
15.3.11.1 Company Overview
15.3.11.2 Product Portfolio
15.3.12 Toshiba Corporation
15.3.12.1 Company Overview
15.3.12.2 Product Portfolio
15.3.12.3 Financials
15.3.12.4 SWOT Analysis
15.3.13 Zoom Video Communications Inc.
15.3.13.1 Company Overview
15.3.13.2 Product Portfolio
15.3.13.3 Financials
15.3.13.4 SWOT Analysis

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