Category: Marketing & Market Research
Oceania Marketing & Market Research
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Advertising Agencies in Australia - Industry Market Research Report
... a challenging operating environment from the COVID-19 pandemic. Demand for advertising agency services slumped in response to the COVID-19 pandemic as negative business confidence and economic uncertainty prompted many businesses to tighten their marketing budgets. ... Read More
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Consumer Food & Health Attitudes 2025
... is increasing it? Linking your strategy to the biggest consumer growth trends is a powerful tool. Knowing what consumers are thinking about how and what they eat helps you to refine your thinking and strategy. ... Read More
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Australia in 2040: The Future Demographic
... 2024 and 2040. By 2040, the biggest cohort will be middle-aged (aged 45-64). Generational cohorts in Australia will continue to influence consumer expenditure based on their specific purchasing habits and unique demands. Euromonitor's Australia in ... Read More
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New Zealand in 2040: The Future Demographic
... middle-aged (aged 45-64). Major cities across New Zealand will continue to develop and expand as more consumers settle here. Auckland will remain the largest city by 2040, being a hub for consumer expenditure, innovation and ... Read More
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Unlocking the Trillion-Dollar Opportunity: Tailored Strategies for Asia Pacific's Aging Population
... demographic. Leveraging Euromonitor's Inclusivity - Empowerment - Indulgence framework, companies that act now will secure future growth and maintain relevance in a shifting consumer landscape. Strategy Briefings offer unique insight into emerging trends world-wide. Aimed ... Read More
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Who's Who in New Zealand 2025
... The Who's Who sets out precise biographical details on eminent individuals from every sphere of activity - government, politics, the diplomatic service, the military, administration, science, legal professions, finance, arts, education, music, medicine, literature etc. Read More
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Open Source CRM Software Market, By Type (Operational CRM, Analytical CRM, Collaborative CRM, and Other types), By Deployment Mode (On-premises, Cloud-based, and Hybrid), By Organization Size (Large Enterprises and Small & Medium Enterprises), By End-user Industry (BFSI, Retail, Healthcare, Telecom & IT, Discrete Manufacturing, Government & Education, and Others), By Application (Marketing, Sales, Customer service and support, and Others), By Component (Software and Services), By Geography (North America, Europe, Asia Pacific, Latin America, Middle East and Africa)
... CRMs provide a cost-effective alternative for managing relationships and interactions with customers. Some key benefits of open source CRMs include low upfront costs, flexibility to customize features as per business needs, and avoiding vendor lock-ins. ... Read More
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Global Circular Fashion Market, By Product Type (Apparel, Accessories, Footwear, Others), By End-use (Men, Women, Kids, Unisex, Others), By Distribution Channel (Online, Offline, Others), By Textile Source (Organic, Recycled, Reused, Natural Materials, Others), By Consumer Group (Millennials, Generation X, Generation Z, Baby Boomers, Others), By Geography (North America, Latin America, Europe, Middle East & Africa, and Asia Pacific)
... use of resources by emphasizing the reuse, recycle, and reduce principles. The traditional linear fashion model, known as the take-make-dispose model, has been detrimental to the environment, causing excessive waste, pollution, and depletion of natural ... Read More
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Educational Tourism Market, By Age Group (Less Than 15 Years , 16-25 Years , 26-40 Years , and 41-55 Years), By Education Type (Primary , Secondary , College , and Post-graduation), By Occupation (Students, Teachers, Government Officials, Corporation Managers, Enterprise Owners, Workers, and Others), By Geography (North America, Latin America, Europe, Asia Pacific, Middle East & Africa)
... language courses, or taking specialized academic programs. The global educational tourism market has seen tremendous growth over the past decade due to rising disposable income, globalization, and increasing emphasis on life-long learning. More students are ... Read More
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Data Management Advertising Software Market, By Component (Cloud, On-premise), By Data Source (First-party Data, Second-party Data, Third-party Data), By End User (Ad Agencies, Publishers), By Geography (North America, Latin America, Europe, Asia Pacific, Middle East & Africa)
... day through various online and offline channels, businesses have started recognizing the value of collecting, analyzing and activating this data to improve their advertising and marketing campaigns. Data management platforms allow companies to gather consumer ... Read More
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France Creator Economy Market, By Platform (Social Media Platforms, Video Sharing Platforms, Podcasting Platforms, Live Streaming Platforms, eCommerce Platforms, Others), By Revenue Model (Advertising, Paid Subscriptions, Merchandise, Affiliate Marketing, Sponsorships and Partnerships, Tips/Donations), By End User (Amateur Creator, Professional Creator), By Content Type (Video Content, Audio Content, Written Content, Others), By Geography (North America, Latin America, Asia Pacific, Europe, Middle East, and Africa)
... and micro-business owners. This has helped foster a thriving community of content creators, programmers, designers, and other independent professionals who earn income by marketing their skills and talents directly to clients. The creator economy allows ... Read More
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Australia Buy Now Pay Later Business and Investment Opportunities - 75+ KPIs on BNPL Market Size, End-Use Sectors, Market Share, Product Analysis, Business Model, Demographics - Q1 2025 Update
... a CAGR of 19.8%. This upward trajectory is expected to continue, with the market forecast to grow at a CAGR of 8.5% during 2025-2030. By the end of 2030, the BNPL sector is projected to ... Read More
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Digital Advertising Agencies in Australia - Industry Market Research Report
... firms providing these services to clients has also driven this growth. Businesses and other organisations have become increasingly aware that digital marketing can more effectively target their key markets than traditional print and TV mediums. ... Read More
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Interactive Advertising Market Size, Share, and Analysis, By Type (Sponsorship, Blogging, Widgets, Offline Activation, Social Media, and Others), By Organization Size (Small & Medium Enterprises and Large Enterprises), By Vertical (Media and Entertainment, Travel, Transportation, Supply Chain & Logistics, Healthcare, and Others), and By Region (North America, Europe, Asia-Pacific, And Rest of the World) And Regional Forecast 2024-2034
... Supply Chain & Logistics, Healthcare, and Others), and By Region (North America, Europe, Asia-Pacific, And Rest of the World) And Regional Forecast 2024-2034 PRODUCT OVERVIEW Interactive Advertising Market is anticipated to exhibit a Compound Annual ... Read More
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Consumer Goods Retailing in Australia - Industry Market Research Report
... also spurred unexpected growth. Amid travel bans and closed eateries, consumers have shifted their expenditure from hospitality and travel to retail consumer goods. This transition has helped boost our subdivision's revenue at an annualised rate ... Read More
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Online Advertising in Australia - Industry Market Research Report
... services through search engines, online applications, online videos, streaming services and online directories. The industry is highly concentrated, with the top four players accounting for more than 70% of revenue in the current year. Google ... Read More
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New Zealand: Consumer Profile
... work continue to gain traction, especially among younger generations. Consumers prioritize affordability, sustainability, and convenience, reflecting a pragmatic approach to modern living. Euromonitor's New Zealand: Consumer Profile report analyses factors influencing national consumer expenditure. Consumer ... Read More
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Advertising Agencies in Australia - Industry Market Research Report
... from client billings. This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of ... Read More
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Anti-Aging Market - Global Size, Share, Trend Analysis, Opportunity and Forecast Report, 2019–2029, Segmented By Product (Anti-Wrinkle, Hair Color, UV Absorbers, Anti-Stretch Marks); By Device (Radiofrequency, Laser, Anti-Cellulite & Microdermabrasion, Others); By Treatment (Hair Restoration, Anti-Pigmentation, Anti-Adult Acne, Liposuction, Breast Augmentation, Chemical Peel); By Demography (Generation X, Baby Boomers, Generation Y); By Region (North America, Europe, Asia Pacific, Latin America, Middle East and Africa)
... spurring demand for cosmetic procedures. BlueWeave Consulting, a leading strategic consulting and market research firm, in its recent study, estimated Global Anti-Aging Market size by value at USD 80.20 billion in 2024. During the forecast ... Read More
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Megatrends in New Zealand
... each trend has manifested in New Zealand. Euromonitor's Megatrends in New Zealand report analyses factors influencing national consumer expenditure. Consumer lifestyles reports include coverage of: population, urban development, home ownership, household profiles, labour, income, consumer ... Read More
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In-flight Retail Advertising Market Research Report By Advertising Medium (Digital Screens, Print Media, In-flight Magazines, Onboard Announcements), By End User (Airlines, Advertising Agencies, Retail Brands), By Type of Advertising (Product Advertising, Service Advertising, Brand Awareness), By Target Audience (Leisure Travelers, Business Travelers, Families) and By Regional (North America, Europe, South America, Asia Pacific, Middle East and Africa) Industry Forecast to 2032
... By Target Audience (Leisure Travelers, Business Travelers, Families) and By Regional (North America, Europe, South America, Asia Pacific, Middle East and Africa) Industry Forecast to 2032 The in-flight retail advertising market is expected to be ... Read More
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Australia: Consumer Profile
... in sectors such as leisure, entertainment, and premium goods. However, stubborn inflation is limiting spending power and making consumers look for opportunities to save. Euromonitor's Australia: Consumer Profile report analyses factors influencing national consumer expenditure. ... Read More
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Mountain Bikes Market Research Report: By Type (Downhill, Freeride, Dirt Jumping, Cross Country, All Mountain and Others), by Riding Type (Indoor and Outdoor), by Application (Racing and Leisure), by End-Users (Beginners/ Intermediate riders and Advanced Riders), By End-Users Age (Kids/Teenagers, Adults and Seniors), by End-Users Gender (Men, Women and Unisex) and By Region (North America, Europe, Asia-Pacific, Middle East and Africa, South America) Industry Forecast Till 2032
... Riders), By End-Users Age (Kids/Teenagers, Adults and Seniors), by End-Users Gender (Men, Women and Unisex) and By Region (North America, Europe, Asia-Pacific, Middle East and Africa, South America) Industry Forecast Till 2032 The mountain bike ... Read More
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Consumer Types in New Zealand
... grouping consumers based on shared traits and preferences, companies can better develop products and marketing campaigns that resonate with key customers. Euromonitor's Consumer Types in New Zealand report analyses factors influencing national consumer expenditure. Consumer ... Read More
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Consumer Types in Australia
... consumers based on shared traits and preferences, companies can better develop products and marketing campaigns that resonate with key customers. Euromonitor's Consumer Types in Australia report analyses factors influencing national consumer expenditure. Consumer lifestyles reports ... Read More
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