IDC
Tracing its origins to 1964, IDC emerges as a wholly-owned subsidiary of the International Data Group (IDG, Inc.), a venerable name in the realms of tech media, data dissemination, and marketing services worldwide.
IDC's assortment of Insights lines of business fulfills a vital role by empowering both business leaders and IT luminaries, alongside their supplier counterparts, with indispensable technological insights. Comprising seasoned analysts wielding decades of industry acumen, the global research unit champions in-depth consultation and research services that address the multifaceted nexus of contemporary business and technology. The span of IDC Insights coverage is expansive, encompassing critical sectors such as Energy, Financial, Government, Health, Manufacturing, and Retail.
By meticulously distilling complex technological nuances into comprehensible insights, IDC propels the transformation of information into actionable wisdom, thus charting a course for informed decision-making across diverse sectors and industries.
5,776 Reports from IDC
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Worldwide Smartphone Market Shares, 2024: Value and Shipments Post Single-Digit Increases
This IDC study examines the market share of the major vendors in the worldwide smartphone market in 2024.“The worldwide smartphone market built off its rebound in 2023 to turn in another year of growth for both volume and value,” points out Ramon T. Llamas, research director with IDC’s Mobile Phones ... Read More
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Creating an IT Strategy: A Template
This IDC Perspective provides a comprehensive template designed to help organizations create an effective, well-structured IT strategy. Building on previous guidance, this template offers a step-by-step approach for aligning IT initiatives with business goals. By focusing on clarity and organization ... Read More
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Shifting Cloud Security Strategies: Check Point and Wiz
This IDC Market Note discusses Check Point and Wiz's announced strategic partnership to address the lack of integration between cloud network security and the cloud-native application protection platform (CNAPP). Wiz has cloud network security controls, further enriching risk prioritization. Check P ... Read More
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Worldwide Consumer Digital Life Protection Software Forecast, 2025–2029: Evolution Driving Growth
This IDC study provides a forecast for the worldwide consumer digital life protection software market for 2025–2029. Despite challenges like cost and complexity, the demand for cybersecurity tools is rising, with vendors offering a range of solutions from antivirus to identity monitoring. The market ... Read More
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Regulatory Factors Impacting the European Services Market — and How Services Providers Are Responding
This IDC Market Perspective analyzes the major regulatory factors causing operational and strategic hurdles to services providers and highlights innovative approaches to navigate and capitalize on these trends."The European IT and business services industry is navigating a complex regulatory environ ... Read More
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Datacenter Energy and Carbon Emission Projections and the Drive to Net Zero, 2025
This IDC Market Perspective details how the rapid expansion of datacenters, driven by digitalization and AI workloads, is leading to significant energy consumption and carbon emissions increases. Datacenter operators are prioritizing sustainability to manage costs and meet net-zero goals, investing ... Read More
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Highlights From LEAP 2025 in Saudi Arabia
LEAP 2025 showcased Saudi Arabia's ambitious vision to lead in technology, digital infrastructure, and AI innovation. The announcements and initiatives from the event illustrate a clear commitment to transforming the country into a global tech hub. With substantial investments in AI, cloud infrastru ... Read More
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Sprinklr '25 Winter SQuAD: Finding a Firm Footing for Growth with a Refreshed Strategy and Continued Investments for an Intelligent Core
This IDC Market Note discusses Sprinklr's quarterly analyst digest held on January 30, 2025. This was the first time, newly appointed CEO, Rory Read, addressed the analyst community and laid out his plans for a refreshed growth strategy. The company has set itself an ambitious growth plan and Read's ... Read More
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Backblaze's Expansion into Canada's IaaS Landscape
This IDC Market Note discusses Backblaze's expansion into Canada's IaaS landscape. Backblaze has launched a new datacenter in Toronto, enhancing Canada's cloud services market by addressing data sovereignty and compliance needs. This expansion is exclusively available in Canada through the channel p ... Read More
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IDC MaturityScape: AI-Fueled Organization 1.0
This IDC MaturityScape is a guide for organizations planning to evolve their use of all AI technologies, including machine learning (ML), GenAI, and autonomous agents as they strive to improve innovation and operations, as well as customer, citizen, patient, or consumer engagement.“AI is a transform ... Read More
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USPS Looks to Drive Direct Mail Value and ROI with 2025 Promotions
This IDC Market Note discusses a range of promotions and incentives introduced by the United States Postal Service (USPS) designed to encourage direct mail marketing. Covering a wide range of capabilities and use cases, these programs are designed to help mailers increase the effectiveness of direct ... Read More
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Worldwide Workstation Market Shares, 2024 and 4Q24: 7.0% Rebound as the AI Era Kicks Off
This IDC study looks at worldwide workstation market shares in 2024.“The workstation market rebounded nicely in 2024,” states Linn Huang, IDC research vice president of Device and Displays. “Considering we’re only at the tip of the spear of the inbound AI era and in lieu of how important workstation ... Read More
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Worldwide PC Market Shares, 2024 and 4Q24: PC Market Holds Steady at 1.1% Growth
From a vendor perspective, Lenovo finished the calendar year in first place for the sixth consecutive year, extending its lead over HP Inc. by 100 basis points. HP Inc. and Dell remained firmly second and third, respectively. Lenovo and HP Inc. fielded positive growth, while Dell saw market contract ... Read More
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U.S. Printer and MFP Market Shares, 2024: Shipments Decline for Most Vendors as Economic Uncertainty Reigns
This IDC study provides vendor market shares for the printer and MFP market in 2024."Print vendors saw another year of declining shipments and value in 2024, as the return to office continued to slow while economic uncertainty continued to suppress business growth. ASPs, which were boosted by return ... Read More
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Iberdrola Empowering Industries in the Energy Transition Through Technology Innovation
This IDC Perspective highlights how Iberdrola’s use of advanced digital technologies is reshaping the energy transition for industries. By leveraging AI-powered platforms and real-time data analytics, Iberdrola optimizes renewable energy systems, streamlines grid operations, and ensures reliability ... Read More
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The Unified Content Model: Rethinking the Content Supply Chain in the Era of Agentic AI
This IDC Perspective on the Unified Content Model (UCM) 2025 updates a model originally developed in 2022, highlighting the integration of generative AI (GenAI) into a modern content management approach. The Unified Content Model orchestrates content supply chains, enhancing operational efficiency a ... Read More
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Worldwide Tablet Market Shares, 2024 and 4Q24: +12.3% as Market Claws Back Half of 2023's Losses
This IDC study presents the worldwide tablet market shares for 2024 and 4Q24."Tablet shipments rebounded nicely in 2024 after a disastrous 2023," states Linn Huang, research vice president of Devices and Displays at IDC. "More refresh, China subsidies, and incoming AI era could keep this party going ... Read More
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Red Hat OpenShift Virtualization Engine Simplifies the Migration and Management of VMs
This IDC Market Note examines Red Hat’s recently announced OpenShift Virtualization Engine. Red Hat OpenShift Virtualization Engine offers a solution for migrating virtual machines (VMs) from competing hypervisor platforms without the requirements of immediate containerization. It integrates with Re ... Read More
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Worldwide Document Workflow Automation and Optimization Forecast, 2025–2029
This IDC study provides the worldwide forecast for the document workflow automation and optimization market for 2025–2029.“Managing intricate workflows across different departments, systems, and locations can be a major challenge for many organizations,” says Robert Palmer, research vice president f ... Read More
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Worldwide Video Platforms Software Forecast, 2025–2028
This IDC study provides a sizing of the worldwide video platforms software market's 2023 historical data and a five-year forecast through 2028 by geographical region and deployment type. It also provides commentary on market growth and emerging trends and provides actionable advice for technology su ... Read More
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Digital Twins: Closing the Gap Between the Virtual and the Real Worlds
This IDC Perspective focuses on the adoption of digital twins in the life science industry. It focuses on key growth predictions, global initiatives, enabling technologies, factors critical to the success of digital twin initiatives and the digital twin landscape, and provides guidance to technology ... Read More
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Taking an Integrated Approach in Securing and Safeguarding AI Use Across the Enterprise
This IDC Perspective highlights the urgent need for enterprises to adopt comprehensive frameworks to secure and safeguard AI usage across their operations. As AI integration accelerates, companies face significant risks, including data privacy issues, security vulnerabilities, and compliance challen ... Read More
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Driving Innovation: ATP and Alibaba Cloud Collaborate to Foster the Turkish Cloud Market
This IDC Market Note discusses the launch of Alibaba Cloud Edge Node Services (ENS) in Türkiye through its local partner ATP. Topics include the implications for ATP and its competitors and the changing deployment strategies of hyperscale cloud providers. IDC expects to see an acceleration of in-cou ... Read More
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New HP PageWide Presses Raise the Bar
This IDC Market Note provides details on two new HP Inc. presses. These new HP PageWide presses are set to raise the bar for production printing systems with a combination of speed and quality that rivals offset printing. ... Read More
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Telefónica Tech: Aiming for Next-Gen IT Solutions Growth
This IDC Market Note presents IDC's view of Telefónica Tech's most recent analyst day, held in London on November 28, 2024. It concentrates on the company's growth strategy and development in specific portfolio areas: IoT, business applications, SASE, AI/data, and cloud. ... Read More
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