Category: Apparel
Apparel market research reports by Euromonitor International
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Personal Accessories in the US
Personal Accessories in the US In 2024, personal accessories in the US is expected to see a return to growth in current value terms; however, in constant value terms sales are set to continue to decline, albeit improving from 2023. This exemplifies the challenges consumers are dealing with, as infla ... Read More
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Jewellery in Argentina
Jewellery in Argentina In 2024, jewellery in Argentina recorded a retail value sales increase by 79% in current terms. The strong devaluation implemented by the newly elected government, played a pivotal role in driving up inflation, which reached an accumulated rate of 211% for the year 2023. Infla ... Read More
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Traditional and Connected Watches in Argentina
Traditional and Connected Watches in Argentina In 2024, retail value sales in the traditional and connected watches category grew by 110% while retail volume sales fell. The fall in demand was influenced by the government’s economic transformation under President Javier Milei. Drastic spending cuts ... Read More
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Jewellery in Canada
Jewellery in Canada In 2024, the jewellery market in Canada saw retail value sales increase by 2% in current terms, with costume jewellery recording the strongest performance. Due to a post-pandemic boom, fine jewellery recorded double-digit retail value growth from 2021-2022. Consequently, the reta ... Read More
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Traditional and Connected Watches in Switzerland
Traditional and Connected Watches in Switzerland In 2024, the traditional and connected watches market in Switzerland saw retail value growth of 2% and retail volume growth of 1%. While these results remained positive, they were significantly slower than the double-digit growth in retail value and v ... Read More
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Womenswear in Ukraine
Womenswear in Ukraine Womenswear saw strong current value growth in Ukraine in 2024. The category was noted for its recovery trends in 2024 after the drastic loss in sales in 2022 when the Russian invasion of Ukraine prompted millions of women to flee the country with their children. Nonetheless, in ... Read More
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Menswear in Ukraine
Menswear in Ukraine Menswear registered strong current value growth in Ukraine in 2024. The category’s positive dynamics were supported by rising unit prices because of higher logistical and manufacturing costs, and the expansion of branded products at the expense of unbranded ones. During the year, ... Read More
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Personal Accessories in Switzerland
Personal Accessories in Switzerland In 2024, personal accessories in Switzerland recorded a 2% retail value growth, with this increase in value bolstered by the rise in average unit prices. However, retail volume sales showed a stagnant performance, reflecting cautious purchasing behaviours among co ... Read More
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Apparel and Footwear in Ukraine
Apparel and Footwear in Ukraine Apparel and footwear saw strong current value growth in Ukraine in 2024. The final year of the review period saw the Ukrainian apparel and footwear market continue to evolve in response to the war following Russia’s invasion of the country in 2022. War-related issues ... Read More
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Bags and Luggage in Canada
Bags and Luggage in Canada In 2024, bags and luggage in Canada recorded a retail value sales increase of 5%, with luggage and luxury handbags seeing particularly strong performances. Luggage recorded retail volume sales of 11%, the result of the ongoing recovery following the Canadian government's r ... Read More
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Bags and Luggage in Switzerland
Bags and Luggage in Switzerland In 2024, the bags and luggage category in Switzerland experienced a stagnant performance in retail value terms, while retail volume sales declined by 2%. Demand for most types of bags and luggage suffered due to cautious purchasing behaviour, as consumers became more ... Read More
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Traditional and Connected Watches in Canada
Traditional and Connected Watches in Canada In 2024, traditional watches and connected watches recorded retail value growth of 2%. Traditional watches remained the largest value sales category, driven by sales of high mechanical watches. Sales of high mechanical watches continued to outperform its b ... Read More
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Sportswear in Ukraine
Sportswear in Ukraine Sportswear saw strong current value growth in Ukraine in 2024. However, the sportwear category is not able to perform at its full potential during the ongoing war in Ukraine. While the channel continues to see sales rise in value terms, this is largely a result of unit price gr ... Read More
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Bags and Luggage in Argentina
Bags and Luggage in Argentina In 2024, the bags and luggage category in Argentina experienced a 92% increase in retail value sales in current terms, largely driven by rising unit prices. However, despite the value growth, retail volume sales declined by 20%, reflecting the country's challenging econ ... Read More
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Jewellery in Switzerland
Jewellery in Switzerland Jewellery sales in Switzerland remained robust in 2024, with retail value sales showing stable growth, although retail volume sales stagnated. Fine jewellery experienced a slightly stronger increase in retail value sales compared to costume jewellery, but its performance in ... Read More
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Jeans in Ukraine
Jeans in Ukraine Jeans saw dynamic current value growth in Ukraine in 2024. Jeans is a very popular type of apparel in the country. It is favoured both by men and women and is worn on all occasions, whether for leisure, business or travelling. The category could not avoid the significant negative im ... Read More
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Apparel Accessories in Ukraine
Apparel Accessories in Ukraine Apparel accessories saw current value growth in Ukraine in 2024. The category witnessed a strong decline in 2022 as the outbreak of war deterred consumers from making replacement purchases, while the overall consumer base shrank significantly as people fled the country ... Read More
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Childrenswear in Ukraine
Childrenswear in Ukraine Childrenswear saw strong current value growth in Ukraine in 2024. Childrenswear has been dramatically impacted by the fact that a large number of children were taken out of Ukraine following the Russian invasion in February 2022. While a number of people have considered retu ... Read More
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Hosiery in Ukraine
Hosiery in Ukraine Hosiery saw dynamic current value growth in Ukraine in 2024. Hosiery, especially non-sheer hosiery, is considered to be an essential type of apparel, which also has a relatively short lifespan and is relatively inexpensive, so that consumers’ efforts to economise have not had as p ... Read More
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Footwear in Ukraine
Footwear in Ukraine Footwear registered strong current value growth in Ukraine in 2024. Footwear has been impacted by the same factors as apparel. The contraction of the potential consumer base as a result of millions of people, women and children in particular, leaving Ukraine because of the war ha ... Read More
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Personal Accessories in Argentina
Personal Accessories in Argentina 2024 was a highly complex environment for consumption in Argentina, primarily due to the strong devaluation carried out by the newly elected government of Javier Milei, who assumed office in 2023. The devaluation, which exceeded 100%, contributed to an accumulated i ... Read More
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Personal Accessories in Canada
Personal Accessories in Canada In 2024, Personal Accessories in Canada recorded low single-digit retail value growth while retail volume sales declined. The population grew significantly due to record immigration rates, which supported market growth as newcomers settled into households and bought es ... Read More
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Bags and Luggage in Australia
Bags and Luggage in Australia Overall demand for bags and luggage in Australia remains below pre-pandemic levels in 2024, with flat volume growth. Bags dominates overall demand within the category, but has realigned with a value growth trajectory following its early review period slump due to the pa ... Read More
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Personal Accessories in Australia
Personal Accessories in Australia While remaining stable in retail value growth terms in 2024, retail volume sales of personal accessories in Australia are rising more strongly compared to the previous year. Despite conditions remaining difficult, this represents a welcome reprieve from a tough 2023 ... Read More
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Jewellery in Australia
Jewellery in Australia Jewellery in Australia has returned to positive retail volume growth in 2024, indicating a cautious rebound from the challenging retail conditions that characterised the previous year. These conditions saw retail volumes decline in 2023, as higher interest rates led to lower c ... Read More
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