Euromonitor International
23,107 Reports from Euromonitor International
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Skin Care in Norway
After several years of strong momentum, skin care in Norway entered a more mature phase in 2024. Growth in retail value terms slowed compared to previous years, reflecting a stabilisation of demand following the pandemic-driven boom. However, interest in skin care remained high, particularly around ... Read More
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Oral Care in Norway
Value sales of oral care increased in 2024. Growth was primarily driven by rising demand for peripheral products such as dental floss and electric toothbrushes, alongside moderate inflationary effects. The largest category in 2024 was toothpaste, which remained stable in value terms despite flat vol ... Read More
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Pet Products in Thailand
Sales of pet products in Thailand are experiencing significant growth in current value terms in 2025, driven by the increasing pet population and the rising number of pet owners. As more households embrace pet ownership, the demand for various pet products, ranging from pet accessories to pet health ... Read More
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Sun Care in Lithuania
In 2024, sun care in Lithuania registered strong, and faster than in 2023, retail volume growth. Meanwhile, sun care maintained a double-digit increase in retail current value sales. Purchases of sun care in the market are highly dependent on the weather, with the bulk of consumers using sun protect ... Read More
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Gardening in Thailand
Gardening in Thailand enjoyed healthy growth in 2024, albeit at a lower level than seen in the recent review period. This positive performance is being driven by the popularity of urban gardening and biophilic design. Initiatives like Varmers' vertical farming in Bangkok, which produces over 800,000 ... Read More
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Other Pet Food in the US
Demand for other pet food in the US continues to experience challenges as pets in this space are increasingly more appealing to hobbyists than first-time pet owners (often families). This shift towards hobbyists, who often have a broader understanding and higher income better disposed to properly ca ... Read More
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Men's Grooming in Norway
Men’s grooming remained an underdeveloped category in 2024, with only modest value growth despite rising consumer awareness of personal care. The main obstacle to stronger performance continues to be the limited adoption of men-specific products outside of shaving and fragrances. Many Norwegian men ... Read More
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Pet Care in Thailand
Sales of pet care have seen dynamic growth in current value terms in Thailand in 2025. This strong performance has largely been fuelled by sales of dog and cat food which account for most sales of pet care and also saw dynamic growth in 2025. This is being fuelled in part by the growing population o ... Read More
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Beauty and Personal Care in Lithuania
Beauty and personal care in Lithuania posted slight retail volume growth but a strong rise in retail current value sales in 2024. This performance is closer to organic growth as the high inflation rates of 2022-2023 were left behind and industry players and consumers could better plan their activiti ... Read More
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Pet Care in the US
In recent years, premiumisation and pet humanisation have resulted in exciting growth for pet care in the US. Even as pet owners faced steep challenges to their personal economies, many pet owners preferred to limit their own lifestyles rather than lower their pet’s standards of living. However, rap ... Read More
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New Concepts in Retail
Retailers’ constant experimentation with new concepts and formats helps to lay the groundwork for the industry’s future. For this reason, Euromonitor International profiles the most innovative new concepts in retail each year. This edition explores innovation across five key areas: New Digital Inter ... Read More
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Men's Grooming in Indonesia
In 2024, men’s grooming in Indonesia saw strong growth in retail current value terms, reflecting a cultural shift whereby more men are placing importance on their appearance and personal care. This change is being driven by evolving societal norms, greater exposure to grooming trends through social ... Read More
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Other Pet Food in Israel
Growth in other pet food current value sales in Israel in 2025 looks set to be slower than in 2024, while volume sales are projected to contract for the third year in a row. The downturn is mainly explained by the fact that the country’s pet bird, small mammal and reptile populations are steadily de ... Read More
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Dog Food in Greece
Greek consumers are becoming more educated about pet nutrition and are shifting towards commercial dog food that offers balanced nutrition. Brands have responded by introducing tailored formulas, such as age-specific, breed-specific, and functional foods designed for health issues like joint care or ... Read More
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Other Pet Food in Hungary
Having exhibited strong growth in 2024 as inflationary pressure dissipated, the rate of growth in retail current value sales of other pet food will slow significantly but remain robust in 2025. Small mammal/reptile food accounts for almost two-thirds of retail value sales in other pet food. However, ... Read More
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Cat Food in Ireland
The rate of growth in retail current value sales of cat food will slow slightly in 2025. Pet humanisation continues to drive higher spending on premium cat food, with specialised offerings growing in popularity. There is growing demand for cat food that addresses specific health concerns, such as di ... Read More
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Pet Products in Ireland
The rate of growth in retail current value sales of pet products will slow in 2025. Economic uncertainty is exerting pressure on consumer spending. As a result, pet owners in Ireland continue to prioritise their pets' essential needs over non-essentials, such as clothes and toys. Thus, economic pres ... Read More
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Homewares in Sweden
Homewares in Sweden saw positive growth in current value terms in 2024, fuelled by supportive macroeconomic conditions, shifting consumer habits, and demographic trends favouring compact, multifunctional living. Urbanisation and a high proportion of apartment dwellers continued to drive demand for s ... Read More
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Pet Products in Egypt
Despite a challenging economic climate, pet products in Egypt faces modest volume growth in 2025. However, a significant value surge was observed, driven by price hikes exceeding 15% in the first quarter. These price increases were largely attributed to uncontrolled inflationary pressures, which aff ... Read More
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Other Pet Food in Egypt
The other pet food category in Egypt is experiencing a marked contrast in volume and value sales over 2025. While volume growth remains modest, the category saw a significant surge in value, driven by substantial price increases in the first quarter of the year, due to inflationary pressures and esc ... Read More
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Cat Food in Argentina
The cat food market in Argentina is set to experience a modest increase in volume sales in 2025, in contrast to the decline seen in the previous year. Consumers' purchasing power dropped sharply in the first half of 2024, which led to a shift toward lower-priced brands and a general drop in average ... Read More
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Other Pet Food in Turkey
The other pet food category in Turkey faces slower growth in 2025 amid weaker overall demand. Bird food is the largest category by volume, with the number of pet birds in Turkey rising only marginally in 2025. There is a strong tradition of keeping pet birds in Turkey, especially species like canari ... Read More
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Cat Food in Israel
Cat food in Israel is set to record another solid performance in volume and current value growth terms in 2025. Sales continue to be buoyed by the expansion of the country’s pet cat population and the pet humanisation trend, which is making owners inclined to regard cats as family members and spend ... Read More
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Pet Products in Turkey
Pet products in Turkey is experiencing robust growth in 2025, largely driven by the pet humanisation trend. One of the most striking examples of this trend in Turkey is the increasing demand for dog clothing in other pet products. The rise of e-commerce has made a wide variety of pet apparel more ac ... Read More
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Dog Food in Taiwan
As the cost of living continues to rise in Taiwan, brands are innovatively developing mixed kibble options that combine freeze-dried, air-dried, and steam-dried formulations, catering to dog owners seeking economical yet nutritious feeding solutions. However, such premium freeze-dried offerings ofte ... Read More
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