Quarterly Beverage Tracker Second Quarter 2015: Brazil

Quarterly Beverage Tracker Second Quarter 2015: Brazil

Summary

A lower growth rate will be seen in juices and nectars due to the increased product ranges, but will see increases due to the health benefits associated with them. The economic slowdown is making it look likely that the country will enter into recession. The beverage industry remains uncertain due to political instability and economic issues.

Key Findings

Droughts will affect coffee prices for both 2015 and 2016

PL products have done well in the economic situation due to their lower price point

Growth across beverages is expected to be much lower than previously expected

Packaged water was the one of the few categories to see a growth this quarter, mostly related to the on-going drought

Synopsis

Canadean’s Brazil Quarterly Beverage Tracker Q2-15 covering soft drinks, dairy drinks, hot drinks and alcoholic drinks is an essential tool for keeping up-to-date with the latest industry performance and developments on a quarterly basis, covering:

Topline consumption volumes for Q2-2015 vs Q2-2014, moving annual totals (MAT) and latest 2015 forecasts for all beverage categories

Carbonates consumption data for Q2-2015 vs Q2-2014, moving annual totals (MAT) and latest 2015 forecasts split by regular vs low calorie, and key flavour

An economic mood indicator with an at a glance assessment of industry confidence levels, private label performance vs brands and price trends

Insightful and valuable analysis of the drivers behind the latest quarterly trends and assumptions for full year 2015

Reasons To Buy

Gain an in-depth understanding of the most up-to-date trends in the Brazil beverage industry to support and enhance your strategic planning

Investigate the latest quarterly and emerging annual trends in Brazil to back your marketing initiatives

Analyse the latest beverage category 2015 forecast projections to make well-informed decisions on the outlook in the marketplace for your company

View a selection of the key quarterly new soft drinks product launches and identify competitor activity

Access a quarterly Special Focus on a current industry ‘hot topic’ offering qualitative insight from local consultants to determine opportunities for product innovation


1.1 At A Glance
1.2 Impact Of The Economic Situation
1.3 Highlights
1.4 Market Drivers
1.5 Market Trends
1.6 Soft Drinks
1.6.1 Packaged Water
1.6.2 Bulk/HOD Water
1.6.3 Carbonates
1.6.4 Juice
1.6.5 Nectars
1.6.6 Still Drinks
1.6.7 Squash/Syrups
1.6.8 Fruit Powders
1.6.9 Iced/RTD Tea Drinks
1.6.10 Iced/RTD Coffee Drinks
1.6.11 Sports Drinks
1.6.12 Energy Drinks
1.7 Alcoholic Drinks
1.7.1 Beer
1.7.2 Cider
1.7.3 Spirits
1.7.4 Wines
1.7.5 Other Alcoholic Drinks
1.8 Dairy Drinks
1.8.1 White Milk
1.8.2 Cultured Dairy Drinks
1.8.3 Flavored Milk
1.8.4 Other Liquid Dairy
1.8.5 Soymilk
1.9 Hot Beverages
1.9.1 Hot Tea
1.9.2 Hot Coffee
1.10 Data Tables
List of Tables
Table 1: Brazil at a Glance - Quarterly Performance and Latest Forecast
Table 2: Impact Of The Economic Situation
Table 3: Commercial Beverage Market Trends - Million Liters, 2014-2015F
Table 4: Commercial Beverage Market Trends - Million Unit Cases, 2014-2015F
Table 5: Soft Drinks Market Trends - Million Liters, 2014-2015F
Table 6: Soft Drinks Market Trends - Million Unit Cases, 2014-2015F
Table 7: Carbonates Market Trends - Million Liters, 2014-2015F
Table 8: Carbonates Market Trends - Million Unit Cases, 2014-2015F

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