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Published by: Datamonitor
Published: Jun. 6, 2002 - 140 Pages
Table of Contents
SUMMARY OF FINDINGS
Introduction
Current trend can be seen as the evolution of trends started in the 1970s
Trend is from the general to the specific
Nutraceutical market values
Background and objectives
Key findings
THE FUTURE DECODED
Introduction
Key findings
The U.S. nutraceutical market will reach a value of $35.4 billion by 2006,
driven in large part by double-digit growth in the dairy sector.
The majority of nutraceuticals’ growth opportunity is in standard plus and
performance products. Medical products will enjoy some intense success, but only
in clearly defined areas.
The dietary supplement market will soon blend with and complement the
over-the-counter (OTC) drug market.
ACTION POINTS
Introduction
Key findings
Nutraceuticals manufacturers must better target the ethnic population,
especially the Black and Hispanic markets.
Manufacturers need to offer nutraceutical products with additional functional
benefits tailored towards both the needs and characteristics of the target
consumer groups.
Manufacturers need to expand their product offerings beyond the direct consumer
retail market into the foodservice market.
MARKET CONTEXT
Introduction
Key findings
Category market values
Market drivers
The aging population is driving medical nutraceuticals
The over-the-counter drug marketplace
Food and drink companies
Pharmaceutical companies
Company alliance may be the key strategy
NUTRACEUTICAL REGULATIONS
Introduction
Key findings
The U.S. nutraceutical regulatory framework
The players
Nutraceutical foods and dietary supplement regulations
Nutraceutical ingredient and product safety
Future opportunities
NUTRACEUTICAL CONSUMERS
Introduction
Key findings
Demographic and spending power
Baby
Youth
Adults and seniors
State of the U.S. health
Poor everyday diet
Obesity
Cardiovascular disease (CVD)
Cancer
Arthritis
Vision health
Mental health
Low Energy
NUTRACEUTICAL PRODUCTS
Introduction
Key findings
Nutraceutical ingredients
Vitamins
Minerals
Proteins
Soy isoflavones
Dietary fibers
Probiotics
Polyunsaturated Fatty Acids (PUFAs)
Herbals or botanicals
New product development trends
The nutraceutical path
Product category incidence
Nutraceutical product category analysis
Health benefits analysis
Positioning analysis
CONCLUSIONS
APPENDIX
Supplementary data
Definitions
Research methodology
Datamonitor quantitative research methodology
SPP writing team
How to contact experts in your industry
AbstractThis report analyzes the evolution in consumer behavior and acceptance of various nutraceutical products, and further addresses the discussion surrounding the necessity and the current dynamics of government regulations. Through an understanding of consumer behavior, manufacturer initiatives and government roles, the report identifies the future dynamics of nutraceutical market and product opportunities.
The "U.S. Nutraceuticals 2002" report is divided into the following chapters:
The Future Decoded - Forecasts the size of the nutraceutical market, identifies key drivers and dynamics, key consumer groups and nutraceutical product opportunities.
Action points - This chapter presents the key prescriptive conclusions of the report.
Market context - Quantifying past and present nutraceutical markets, and analyzing key market drivers.
Nutraceutical regulations - Analyzing the US and global nutraceutical regulation frameworks and their implication on the development of US nutraceutical industry.
Nutraceutical consumers - Quantifying demographic characteristics of key nutraceutical consumer groups, identifying top US health concerns and outlining the evolution of consumer perception of nutraceutical products.
Nutraceutical products - Quantifying the nutraceutical ingredient market and analyzing new product launches in order to evaluate manufacturers' current response to the opportunities in the nutraceutical market.
Use this report to:
Understand your current product portfolio offerings in order to identify under-developed market opportunities and distribution channels;
Better manage the current nutraceutical regulatory framework and better predict the future direction of the regulatory environment;
Obtain historical sales figures and forecast growth potential;
Identify detailed growth and opportunity forecasts within nutraceutical ingredients categories;
Obtain demographic, spending power and health issue intelligence for various consumer segments;
Examine the impact of consumer preferences and need for education
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