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Hosiery in Romania

Publisher Euromonitor International
Published Feb 19, 2026
Length 23 Pages
SKU # EP20911512

Description

The hosiery market in Romania experienced a slowdown in current value growth in 2025, largely due to consumers holding onto products for longer due to declining purchasing power. Despite this, the current sale value grew by 4% to RON703 million, influenced by increasing tech-savviness among consumers and the adoption of AI-powered technologies by e-commerce platforms. Non-sheer hosiery remained the largest category, driven by consumer demand for comfort, stretch, and style. Looking ahead, the de...

Euromonitor International's Hosiery in Romania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2021-2025 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2030 illustrate how the market is set to change.

Product coverage: Non-Sheer Hosiery, Sheer Hosiery.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Hosiery market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

23 Pages
Hosiery in Romania
Euromonitor International
February 2026
List Of Contents And Tables
HOSIERY IN ROMANIA
KEY DATA FINDINGS
2025 DEVELOPMENTS
Non-sheer hosiery drives steady market performance in Romania
CHART 1 Key Trends 2025
INDUSTRY PERFORMANCE
Non-sheer hosiery and discounters drive category resilience
Pepco expands presence in smaller urban areas
CHART 2 Pepco Expands its Presence in Romania
AI and tech innovation boosts sales among young consumers
CHART 3 Fashion Days Launches a Virtual Assistant in 2025
WHAT’S NEXT?
Premium and sustainable hosiery expected to gain traction among Romanians
Non-sheer hosiery set to remain largest category, driven by comfort and versatility
Technology integration to continue to improve retail experience and drives sales
CHART 4 Analyst Insight
COMPETITIVE LANDSCAPE
Pepco and private label products drive value share through affordability
Retailers modernise shopping experiences to strengthen market performance
CHART 5 H&M Continues to Improve its Online Store In 2025
Urban consumers drive premium hosiery sales growth
CHANNELS
Pepco and offline retail dominate hosiery sales through affordability
E-commerce gains ground with technological advancements
COUNTRY REPORTS DISCLAIMER
CHART 6 Key Trends 2025
CHART 7 Primark Continues its Expansion in Romania
CHART 8 Roseco Turns Textile Waste into Recycled Fabrics
CHART 9 Analyst Insight
CHART 10 E-seller Zalando Launches AI Assistants and Virtual Fitting Features
CHART 11 Real GDP Growth and Inflation 2020-2030
CHART 12 PEST Analysis in Romania 2025
CHART 13 Key Insights on Consumers in Romania 2025
CHART 14 Consumer Landscape in Romania 2025
APPAREL AND FOOTWEAR IN ROMANIA
EXECUTIVE SUMMARY
Romanian apparel and footwear market grows through polarisation and sustainability
KEY DATA FINDINGS
INDUSTRY PERFORMANCE
Low-cost retailers and premium brands improve value sales amid market polarisation
Sustainability drives demand for eco-friendly products and upcycling
AI and tech innovation boosts sales through personalised experiences
WHAT’S NEXT?
Romanians embrace sustainable and eco-friendly products as key trends
AI and technological innovation drives sales through personalised experiences
Polarisation set to remain a key trend with ultra-fast fashion and premium brands
COMPETITIVE LANDSCAPE
Pepco, H&M, and LPP lead with extensive store networks
CHANNELS
Offline retail continues to dominate sales with chained specialists, while e-commerce grows
Omnichannel strategies key to success
ECONOMIC CONTEXT
CONSUMER CONTEXT
COUNTRY REPORTS DISCLAIMER
SOURCES
Summary 1 Research Sources

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