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The Multinational Mind: Exploring Brand Preferences Among Big-Big Companies

Published by: Compass Intelligence

Published: Oct. 1, 2007 - 7 Pages


Table of Contents


List of Figures

Methodology

Multinational Spending Power

Counting on Big Dollar Bets

Guiding Thoughts

Abstract

This iDRD (Insight-Based Data-Rich Deliverable) is part of the Enterprise Business and Multi-National Corporation subscriptions.  This insight discusses trends and spending by very large businesses or those with more than 10,000 employees and many times multiple locations throughout the globe.  Included in this insight are forecasts for ICT spending by very large firms.  Enterprise businesses are those with 1000 or more employees, while very large businesses are those with 10,000 or more employees.  ICT stands for Information and Communication Technology.  This report is 5 pages long and shows forecasts from 2006 to 2011.  The Expert Guide for this report is Kneko Burney.

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