Region: Guatemala
Category: Consumer Goods & Retailing

Guatemala Consumer Goods & Retailing

(50 reports matching your criteria)
  • Central America Canned Tuna Market Report and Forecast 2024-2032

    ... 5.40% between 2024 and 2032. Aided by the growing demand for convenient and long-lasting food solutions, alongside the sustained popularity of seafood in the region, the market is expected to grow significantly by 2032. Canned ... Read More

  • Cigars, Cigarillos and Smoking Tobacco in Guatemala

    ... imported which limits supply and distribution in the country. At the same time, these products typically retail at relatively high unit prices. In a price sensitive country like Guatemala, this limits the potential audience as ... Read More

  • Cigarettes in Guatemala

    ... which is too costly for many Guatemalans. Additionally, the harmful effects of cigarette smoking are well-known among consumers. This has led many to abandon the habit altogether or switch to different products, such as vaping ... Read More

  • Smokeless Tobacco, E-Vapour Products and Heated Tobacco in Guatemala

    ... on the scene in 2017, the same company introduced a lower-cost system at the end of 2021, known as lil Solid. Guatemala was the first country in the region to debut the product, along with ... Read More

  • Tobacco in Guatemala

    ... growth. Most categories recovered to pre-pandemic levels in 2022, or even surpassed them due in large part to the relaxation of pandemic-related restrictions, which saw more consumers out socializing and consuming more tobacco products. Euromonitor ... Read More

  • Baby and Child-Specific Products in Guatemala

    ... a wide range of products for infants, for hair, skin, and nappy rash treatments. As such, despite the efforts from both global and local players to penetrate the category and gain shares, Johnson & Johnson ... Read More

  • Depilatories in Guatemala

    ... competitive brand shares. Whilst the absolute top brand is Nair in hair removers/bleaches (Operadora de Tiendas, SA), the strength of Procter & Gamble’s brands means the company holds the greatest company share. Indeed, Procter & ... Read More

  • Hair Care in Guatemala

    ... in hair care overall, Head & Shoulders is the leading brand in shampoo. The brand has a robust portfolio, with more than 15 different alternatives for consumers’ individual needs, with different format sizes, varied aromas, ... Read More

  • Men's Grooming in Guatemala

    ... such as razors and blades and deodorants, for example, are traditionally popular. However, with the development of education about products designed specifically for me, traditional brands are seeking to rejuvenate their image to attract a ... Read More

  • Bath and Shower in Guatemala

    ... channel from pharmacies through to direct sellers such as Avon (Productos Avon de Guatemala SA), Ésika (Belcorp Guatemala SA), and economy brand Flushing Cosmetics. This indicates female consumers’ growing interest in such products in the ... Read More

  • Premium Beauty and Personal Care in Guatemala

    ... Hugo Boss, Giorgio Armani, Paco Rabanne, Carolina Herrera Men, and Chanel, among others. Within this scope, Perfumería Fetiche remains the preferred outlet for premium fragrances in Guatemala and was dynamic in advertising and promotions in ... Read More

  • Mass Beauty and Personal Care in Guatemala

    ... direct sellers are seeing volume decreases in sales created by structural reasons which are not expected to change track. Modern consumers do not want to wait for the arrival of their products, as per the ... Read More

  • Colour Cosmetics in Guatemala

    ... and grooming per se. Furthermore, direct selling is a channel which is important to mass beauty and personal care in Guatemala, thus the performance of the channel affects the performance of the category. Indeed, according ... Read More

  • Deodorants in Guatemala

    ... Deodorants in Guatemala report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving ... Read More

  • Oral Care in Guatemala

    ... could be. The main challenge for oral care here is the inflationary environment, with price-sensitive consumers seeking the most affordable products, whether they be economy brands, or those offering the most attractive discounts at the ... Read More

  • Fragrances in Guatemala

    ... with Perco SA being a leading player with a very impressive portfolio, including brands Nautica, Hugo Boss, Giorgio Armani, Paco Rabanne, Carolina Herrera Men, and Chanel, among others. Within this scope, Perfumería Fetiche remains the ... Read More

  • Sun Care in Guatemala

    ... month of June (during which schools are on holiday for two weeks), and the end of the year (when many people take two-week holidays, visit beaches, and take outdoor trips). However, during the rest of ... Read More

  • Skin Care in Guatemala

    ... mature women, with products adapted to suit each consumer group’s needs. Importantly, the products are also set at accessible price points according to each group’s typical budget. The top L’Bel brand, for example, is targeted ... Read More

  • Beauty and Personal Care in Guatemala

    ... the COVID-19 pandemic, inflation rates are spiking in Guatemala and globally. This has altered consumer spending habits in beauty and personal care, with a wide majority of consumers seeking the most accessible prices and the ... Read More

  • Retail in Guatemala

    ... than inflation. The buoyancy of the retail sector was largely driven by high-income shoppers, as e-commerce and jewellery and watch specialists saw significant growth. However, department stores and variety stores that appeal to lower-income shoppers ... Read More

  • Retail E-Commerce in Guatemala

    ... particularly among more affluent consumers who were forced to rely on online shopping due to stay-at-home measures and travel restrictions. This trend continued in 2021, with e-commerce sales growth remaining strong. Surprisingly, this trend also ... Read More

  • Grocery Retailers in Guatemala

    ... previous year. Overall, increases in the cost of raw materials, shipping costs, labour wages and energy have led to substantial price increases in consumer goods. With the increase in retail prices, Guatemalan consumers had to ... Read More

  • Direct Selling in Guatemala

    ... in 2020 due to government restrictions and health concerns, but sales rebounded in 2021 with double-digit year-on-year growth as restrictions eased. However, sales growth slowed in 2022, albeit remaining in-line with pre-pandemic levels when accounting ... Read More

  • Non-Grocery Retailers in Guatemala

    ... can be attributed to the circumstances of the COVID-19 pandemic, which drove significant sales growth for pharmacies in 2020 and 2021. Despite this slowdown, the fact that sales continued to grow in 2022 can also ... Read More

  • Nappies/Diapers/Pants in Guatemala

    ... in 2022, according to industry sources. Such diapers are commonly sold at local markets and some traditional retailers for as little as GTQ1 per diaper or GTQ5 for 4 diapers, making them an economical choice. ... Read More

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