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Databook - Digital Advertising Spend in India, 2015

Databook - Digital Advertising Spend in India, 2015

Online advertising spend in India stood at US$0.8 billion by end of 2014, accounting for 10.6% of total advertising. During 2010-2014, online advertising in the country has increased at a CAGR of 37.1%. This growth is expected to continue in 2015 with brands expected to spend US$1.1 billion, representing an increase of 28.2% over 2014. Over the forecast period (2015-2019), Socintel360 expects online advertising spend to grow at a CAGR of 22.4% to reach US$2.4 billion in 2019, accounting for 22.4% of the total advertising spend.This report answers the following key questions:

How is online and mobile advertising expected to grow over the next five years?

How much is being spent on online advertising by industry?

How is online marketing budget being allocated and utilized?

Which marketing objectives are driving the online advertising spend?

Which online advertising formats are gaining popularity to target consumers?

Which online sites are gaining / losing market share?This report provides detailed online advertising spend database, covering in-depth trend analysis across segments and themes for a period of 10 years (2010-2019). This report provides trend analysis through charts and tables. The online advertising spend database breaks down into following eight key areas -

Market Share of Online: This report provides online advertising spend growth dynamics, contextualizing it with broader online advertising spend.

Channel Split: This report provides breakdown of online advertising spend by desktop and mobile channels.

Format Split: This report provides break down by the following formats:
Search Ad Spend
Display Ad Spend
Sponsorship Ad Spend
Classified Ad Spend
Email Ad Spend
Video Ad Spend

Industry Split: This report provides breakdown of online advertising spend across 14 key industry verticals.
Food & Beverages
Health & Beauty
Technology & ICT Services
Leisure Travel & Tourism
Financial Services
Automotive
Media
Entertainment
Telecoms
Retail
Pharmaceutical & Healthcare
Public Sector
Real estate
Education

Advertising Objectives: This report provides breakdown of online advertising spend by key marketing objectives:
Branding
Direct Sales
Lead Generation/Increase Traffic
Product Launch

By Gaming: This report provides breakdown of online gaming advertising spend by following categories:
Around Games & Apps Environment Ad Spend
In Game Environment Ad Spend
In Game Immersive Ad Spend
Exclusive Advertising Games Spend

By Online Sites: This report provides breakdown of online advertising spend by key platforms (sites) for a period of 5 years (2010-2014).

Macroeconomic, Business and Consumer Drivers: Data centric trend analysis of business environment, infrastructure, technology and consumer trends driving the growth of online advertising spend


1 About this Report
1.1 About Socintel360
1.2 Summary
1.3 Scope
1.4 Methodology
1.5 Definitions
1.6 Disclaimer
2 Online Advertising Spend Market Share Analysis
2.1 India Online Advertising Spend
2.2 Market Share Analysis
3 Analysis of Macroeconomic, Business, and Consumer Drivers
3.1 Macroeconomic Fundamentals and Industry Growth Dynamics
3.2 Consumer Insights
3.3 Internet & Technology Adoption
3.4 Devices & Platforms
3.5 Mobile Commerce
3.6 Advertising Spend Dynamics
4 India Online Advertising Spend by Marketing Objective
4.1 Snapshot of Marketing Objectives
4.2 Ad Spend by Marketing Objectives
4.2.1 Branding
4.2.2 Sales
4.2.3 Lead Generation/ Increase Traffic
4.2.4 Product Launch
5 India Online Advertising Spend by Channels
5.1 Online Channel Dynamics - Overall
5.1.1 Benchmarking India with Other Key Markets
5.2 Online Channel Dynamics - Mobile
5.2.1 India Online Mobile Search Ad Spend
5.2.2 India Online Mobile Display Ad Spend
5.2.3 India Online Mobile Messaging Ad Spend
5.2.4 India Online Mobile Video Ad Spend
5.2.5 Benchmarking India with Other Key Markets
5.3 Online Channel Dynamics - Desktop
5.3.1 India Online Desktop Search Ad Spend
5.3.2 India Online Desktop Display Ad Spend
5.3.3 India Online Desktop Video Ad Spend
5.3.4 Benchmarking India with Other Key Markets
6 India Online Advertising Spend by Industry
6.1 Snapshot of Key Verticals
6.2 Food & Beverages Online Ad Spend
6.2.1 Snapshot, 2010-2019
6.2.2 Analysis by Marketing Objective
6.2.3 Analysis by Channel Spend - Desktop vs. Mobile
6.3 Health & Beauty Online Ad Spend
6.3.1 Snapshot, 2010-2019
6.3.2 Analysis by Marketing Objective
6.3.3 Analysis by Channel Spend - Desktop vs. Mobile
6.4 Computer Product & Service Online Ad Spend
6.4.1 Snapshot, 2010-2019
6.4.2 Analysis by Marketing Objective
6.4.3 Analysis by Channel Spend - Desktop vs. Mobile
6.5 Leisure Travel & Tourism Online Ad Spend
6.5.1 Snapshot, 2010-2019
6.5.2 Analysis by Marketing Objective
6.5.3 Analysis by Channel Spend - Desktop vs. Mobile
6.6 Financial Services Online Ad Spend
6.6.1 Snapshot, 2010-2019
6.6.2 Analysis by Marketing Objective
6.6.3 Analysis by Channel Spend - Desktop vs. Mobile
6.7 Automotive Online Ad Spend
6.7.1 Snapshot, 2010-2019
6.7.2 Analysis by Marketing Objective
6.7.3 Analysis by Channel Spend - Desktop vs. Mobile
6.8 Media Online Ad Spend
6.8.1 Snapshot, 2010-2019
6.8.2 Analysis by Marketing Objective
6.8.3 Analysis by Channel Spend - Desktop vs. Mobile
6.9 Entertainment Online Ad Spend
6.9.1 Snapshot, 2010-2019
6.9.2 Analysis by Marketing Objective
6.9.3 Analysis by Channel Spend - Desktop vs. Mobile
6.1 Telecom Online Ad Spend
6.10.1 Snapshot, 2010-2019
6.10.2 Analysis by Marketing Objective
6.10.3 Analysis by Channel Spend - Desktop vs. Mobile
6.11 Retail Online Ad Spend
6.11.1 Snapshot, 2010-2019
6.11.2 Analysis by Marketing Objective
6.11.3 Analysis by Channel Spend - Desktop vs. Mobile
6.12 Pharmaceutical & Healthcare Online Ad Spend
6.12.1 Snapshot, 2010-2019
6.12.2 Analysis by Marketing Objective
6.12.3 Analysis by Channel Spend - Desktop vs. Mobile
6.13 Public Sector Online Ad Spend
6.13.1 Snapshot, 2010-2019
6.13.2 Analysis by Marketing Objective
6.13.3 Analysis by Channel Spend - Desktop vs. Mobile
6.14 Real Estate Online Ad Spend
6.14.1 Snapshot, 2010-2019
6.14.2 Analysis by Marketing Objective
6.14.3 Analysis by Channel Spend - Desktop vs. Mobile
6.15 Education Online Ad Spend
6.15.1 Snapshot, 2010-2019
6.15.2 Analysis by Marketing Objective
6.15.3 Analysis by Channel Spend - Desktop vs. Mobile
7 India Online Advertising Spend by Format
7.1 India Online Format Dynamics - Overall
7.2 Online Format Dynamics
7.2.1 India Online Search Ad Spend
7.2.2 India Online Display (Excluding Video) Ad Spend
7.2.3 India Online Sponsorship Ad Spend
7.2.4 India Online Classified Ad Spend
7.2.5 India Online Email Ad Spend
7.2.6 India Online Video Ad Spend
7.3 Programmatic Digital Display Ad Spend
7.4 Programmatic Online Video Ad Spend
7.5 RTB Display Ad Spend
8 India Online Gaming Advertising Spend
8.1 Snapshot of Gaming Ad Spend
8.2 Gaming Ad Spend by Categories
8.2.1 Around Games Environment Ad Spend
8.2.2 In Game Environment Ad Spend
8.2.3 In Game Immersive Ad Spend
8.2.4 Exclusive Advertising Games Spend
9 Market Share Analysis by Online Sites
9.1 Snapshot
9.2 Online Advertising Spend by Online Sites
9.2.1 Google
9.2.2 Yahoo
9.2.3 Microsoft
9.2.4 Facebook
9.2.5 YouTube
9.2.6 Twitter
9.2.7 LinkedIn
List of Tables
Table 1: India Online Advertising Spend & Growth Analysis (US$ Million), 2010-2019
Table 2: India Online Channel Share - Online Advertising Spend as Percentage of Total Advertising Spend, 2010-2019
Table 3: India Gross Domestic Production (at Current Price) Analysis (US$ Billion), 2010-2019
Table 4: India Population Analysis (Million), 2010-2019
Table 5: India Inflation Trends (%), 2010-2019
Table 6: India Consumer Spending / Expenditure & Growth Analysis (US$ Billion), 2010-2019
Table 7: India Number of Online & Mobile Buyers (Million), 2010-2019
Table 8: India Number of Online & Mobile Coupon Users and Shoppers Analysis (Million), 2010-2019
Table 9: India Number of Video Viewers - Online vs. Mobile (Million), 2010-2019
Table 10: India Mobile Internet User Analysis (Million), 2010-2019
Table 11: India Number of Internet and Social Media Users (Million), 2010-2019
Table 12: India Number of Fixed Broadband Households & Subscriptions (Million), 2010-2019
Table 13: India Number of Mobile and Smartphone Users (Million), 2010-2019
Table 14: India Number of Ereader and IPad Users Analysis (Million), 2010-2019
Table 15: India E-commerce & M-commerce Sales & Growth Analysis (US$ Billion), 2010-2019
Table 16: India Tablet & Smartphone M-commerce Sales (US$ Billion), 2010-2019
Table 17: India Online Spending per Internet User (US$), 2010-2019
Table 18: India Online Mobile Spending per Online User (US$), 2010-2019
Table 19: India Online Advertising Spend Snapshot - Growth Dynamics of Marketing Objective (%), 2014
Table 20: India Online Advertising Spend - Breakdown by Marketing Objective (%), 2014 vs. 2019
Table 21: India Online Advertising Spend on Branding (US$ Million), 2010-2019
Table 22: India Online Advertising Spend on Sales (US$ Million), 2010-2019
Table 23: India Online Advertising Spend on Lead Generation/ Increase Traffic (US$ Million), 2010-2019
Table 24: India Online Advertising Spend on Product Launch (US$ Million), 2010-2019
Table 25: India Online Advertising Spend - Split by Mobile and Desktop (US$ Million), 2014 vs. 2019
Table 26: India Online Mobile Advertising Spend & Growth Analysis (US$ Million), 2010-2019
Table 27: India Online Mobile Advertising Spend by Mobile Formats (%), 2014 vs. 2019
Table 28: India Online Mobile Search Advertising Spend & Growth Analysis (US$ Million), 2010-2019
Table 29: India Online Mobile Display (Excluding Video) Advertising Spend & Growth Analysis (US$ Million), 2010-2019
Table 30: India Online Mobile Messaging Advertising Spend & Growth Analysis (US$ Million), 2010-2019
Table 31: India Online Mobile Video Advertising Spend & Growth Analysis (US$ Million), 2010-2019
Table 32: India Online Desktop Advertising Spend & Growth Analysis (US$ Million), 2010-2019
Table 33: India Online Desktop Advertising Spend by Desktop Formats (%), 2014 vs. 2019
Table 34: India Online Desktop Search Advertising Spend & Growth Analysis (US$ Million), 2010-2019
Table 35: India Online Desktop Display (Excluding Video) Advertising Spend & Growth Analysis (US$ Million), 2010-2019
Table 36: India Online Desktop Video Advertising Spend & Growth Analysis (US$ Million), 2010-2019
Table 37: India Food & Beverage Brands' Online Advertising Spend (US$ Million), 2010-2019
Table 38: India Food & Beverage Brands' Online Advertising Spend - Breakdown by Marketing Objective (%), 2014 vs. 2019
Table 39: India Food & Beverage Brands' Online Advertising Spend - Split by Mobile and Desktop (US$ Million), 2014 vs. 2019
Table 40: India Health & Beauty Brands' Online Advertising Spend (US$ Million), 2010-2019
Table 41: India Health & Beauty Brands' Online Advertising Spend - Breakdown by Marketing Objective (%), 2014 vs. 2019
Table 42: India Health & Beauty Brands' Online Advertising Spend - Split by Mobile and Desktop (US$ Million), 2014 vs. 2019
Table 43: India Computer Product & Service Brands' Online Advertising Spend (US$ Million), 2010-2019
Table 44: India Computer Product & Service Brands' Online Advertising Spend - Breakdown by Marketing Objective (%), 2014 vs. 2019
Table 45: India Computer Product & Service Brands' Online Advertising Spend - Split by Mobile and Desktop (US$ Million), 2014 vs. 2019
Table 46: India Leisure Travel & Tourism Brands' Online Advertising Spend (US$ Million), 2010-2019
Table 47: India Leisure Travel & Tourism Brands' Online Advertising Spend - Breakdown by Marketing Objective (%), 2014 vs. 2019
Table 48: India Leisure Travel & Tourism Brands' Online Advertising Spend - Split by Mobile and Desktop (US$ Million), 2014 vs. 2019
Table 49: India Financial Services Brands' Online Advertising Spend (US$ Million), 2010-2019
Table 50: India Financial Service Brands' Online Advertising Spend - Breakdown by Marketing Objective (%), 2014 vs. 2019
Table 51: India Financial Service Brands' Online Advertising Spend - Split by Mobile and Desktop (US$ Million), 2014 vs. 2019
Table 52: India Automotive Brands' Online Advertising Spend (US$ Million), 2010-2019
Table 53: India Automotive Brands' Online Advertising Spend - Breakdown by Marketing Objective (%), 2014 vs. 2019
Table 54: India Automotive Brands' Online Advertising Spend - Split by Mobile and Desktop (US$ Million), 2014 vs. 2019
Table 55: India Media Brands' Online Advertising Spend (US$ Million), 2010-2019
Table 56: India Media Brands' Online Advertising Spend - Breakdown by Marketing Objective (%), 2014 vs. 2019
Table 57: India Media Brands' Online Advertising Spend - Split by Mobile and Desktop (US$ Million), 2014 vs. 2019
Table 58: India Entertainment Brands' Online Advertising Spend (US$ Million), 2010-2019
Table 59: India Entertainment Brands' Online Advertising Spend - Breakdown by Marketing Objective (%), 2014 vs. 2019
Table 60: India Entertainment Brands' Online Advertising Spend - Split by Mobile and Desktop (US$ Million), 2014 vs. 2019
Table 61: India Telecom Brands' Online Advertising Spend (US$ Million), 2010-2019
Table 62: India Telecom Brands' Online Advertising Spend - Breakdown by Marketing Objective (%), 2014 vs. 2019
Table 63: India Telecom Brands' Online Advertising Spend - Split by Mobile and Desktop (US$ Million), 2014 vs. 2019
Table 64: India Retail Brands' Online Advertising Spend (US$ Million), 2010-2019
Table 65: India Retail Brands' Online Advertising Spend - Breakdown by Marketing Objective (%), 2014 vs. 2019
Table 66: India Retail Brands' Online Advertising Spend - Split by Mobile and Desktop (US$ Million), 2014 vs. 2019
Table 67: India Pharmaceutical & Healthcare Brands' Online Advertising Spend (US$ Million), 2010-2019
Table 68: India Pharmaceutical & Healthcare Brands' Online Advertising Spend - Breakdown by Marketing Objective (%), 2014 vs. 2019
Table 69: India Pharmaceutical & Healthcare Brands' Online Advertising Spend - Split by Mobile and Desktop (US$ Million), 2014 vs. 2019
Table 70: India Public Sector Brands' Online Advertising Spend (US$ Million), 2010-2019
Table 71: India Public Sector Brands' Online Advertising Spend - Breakdown by Marketing Objective (%), 2014 vs. 2019
Table 72: India Public Sector Brands' Online Advertising Spend - Split by Mobile and Desktop (US$ Million), 2014 vs. 2019
Table 73: India Real Estate Brands' Online Advertising Spend (US$ Million), 2010-2019
Table 74: India Real Estate Brands' Online Advertising Spend - Breakdown by Marketing Objective (%), 2014 vs. 2019
Table 75: India Real Estate Brands' Online Advertising Spend - Split by Mobile and Desktop (US$ Million), 2014 vs. 2019
Table 76: India Education Brands' Online Advertising Spend (US$ Million), 2010-2019
Table 77: India Education Brands' Online Advertising Spend - Breakdown by Marketing Objective (%), 2014 vs. 2019
Table 78: India Education Brands' Online Advertising Spend - Split by Mobile and Desktop (US$ Million), 2014 vs. 2019
Table 79: India Online Advertising Spend by Formats (%), 2014 vs. 2019
Table 80: India Online Search Advertising Spend & Growth Analysis (US$ Million), 2010-2019
Table 81: India Online Display (Excluding Video) Advertising Spend & Growth Analysis (US$ Million), 2010-2019
Table 82: India OnlineSponsorship Advertising Spend & Growth Analysis (US$ Million), 2010-2019
Table 83: India OnlineClassified Advertising Spend & Growth Analysis (US$ Million), 2010-2019
Table 84: India OnlineEmail Advertising Spend & Growth Analysis (US$ Million), 2010-2019
Table 85: India Online Video Advertising Spend & Growth Analysis (US$ Million), 2010-2019
Table 86: India Programmatic Digital Display Ad Spend & Growth Analysis (US$ Million), 2014-2019
Table 87: India Programmatic Online Video Ad Spend & Growth Analysis (US$ Million), 2014-2019
Table 88: India RTB Display Ad Spend & Growth Analysis (US$ Million), 2014-2019
Table 89: India Online Gaming Advertising Spend & Growth Analysis (US$ Million), 2010-2019
Table 90: India Online Gaming Advertising - Spend & Growth Dynamics by Gaming Categories (%), 2014
Table 91: India Online Gaming Advertising Spend by Gaming Categories (%), 2014 vs. 2019
Table 92: India Online Around Games Environment Advertising Spend & Growth Analysis (US$ Million), 2010-2019
Table 93: India Online In Game Environment Advertising Spend & Growth Analysis (US$ Million), 2010-2019
Table 94: India Online In Game Immersive Advertising Spend & Growth Analysis (US$ Million), 2010-2019
Table 95: India Online Exclusive Advertising Games Advertising Spend & Growth Analysis (US$ Million), 2010-2019
Table 96: India Online Advertising Spend by Online Sites (%), 2014
Table 97: India Online Advertising Spend on Google (US$ Million), 2010-2014
Table 98: India Online Advertising Spend on Yahoo Social Networking Site (US$ Million), 2010-2014
Table 99: India Online Advertising Spend on Microsoft (US$ Million), 2010-2014
Table 100: India Online Advertising Spend on Facebook (US$ Million), 2010-2014
Table 101: India Online Advertising Spend on YouTube (US$ Million), 2010-2014
Table 102: India Online Advertising Spend on Twitter (US$ Million), 2010-2014
Table 103: India Online Advertising Spend on LinkedIn (US$ Million), 2010-2014
List of Figures
Figure 1: Methodology Framework
Figure 2: India Online Advertising Spend & Growth Analysis (US$ Million), 2010-2019
Figure 3: Global Snapshot - Online Advertising Spend & Growth Dynamics of Major Markets (%), 2014
Figure 4: India Online Channel Share - Online Advertising Spend as Percentage of Total Advertising Spend, 2010-2019
Figure 5: India Gross Domestic Production (at Current Price) Analysis (US$ Billion), 2010-2019
Figure 6: India Population Analysis (%), 2014
Figure 7: India Inflation Trends (%), 2010-2019
Figure 8: India Consumer Spending / Expenditure & Growth Analysis (US$ Billion), 2010-2019
Figure 9: India Number of Online & Mobile Buyers (Million), 2010-2019
Figure 10: India Number of Online & Mobile Coupon Users and Shoppers Analysis (Million), 2010-2019
Figure 11: India Number of Video Viewers - Online vs. Mobile (Million), 2010-2019
Figure 12: India Mobile Internet User Analysis (Million), 2010-2019
Figure 13: India Number of Internet and Social Media Users (Million), 2010-2019
Figure 14: India Number of Fixed Broadband Households & Subscriptions (Million), 2010-2019
Figure 15: India Number of Mobile and Smartphone Users (Million), 2010-2019
Figure 16: India Number of Ereader and IPad Users Analysis (Million), 2010-2019
Figure 17: India E-commerce & M-commerce Sales & Growth Analysis (US$ Billion), 2010-2019
Figure 18: India Tablet & Smartphone M-commerce Sales (US$ Billion), 2010-2019
Figure 19: India Online Spending per Internet User (US$), 2010-2019
Figure 20: India Online Mobile Spending per Online User (US$), 2010-2019
Figure 21: India Online Advertising Spend Snapshot - Growth Dynamics of Marketing Objective (%), 2014
Figure 22: India Online Advertising Spend - Breakdown by Marketing Objective (%), 2014 vs. 2019
Figure 23: India Online Advertising Spend on Branding (US$ Million), 2010-2019
Figure 24: India Online Advertising Spend on Branding Snapshot - Growth Dynamics by Industry (%), 2014
Figure 25: India Online Advertising Spend on Sales (US$ Million), 2010-2019
Figure 26: India Online Advertising Spend on Sales Snapshot - Growth Dynamics by Industry (%), 2014
Figure 27: India Online Advertising Spend on Lead Generation/ Increase Traffic (US$ Million), 2010-2019
Figure 28: India Online Advertising Spend on Lead Generation Snapshot - Growth Dynamics by Industry (%), 2014
Figure 29: India Online Advertising Spend on Product Launch (US$ Million), 2010-2019
Figure 30: India Online Advertising Spend on Product Launch Snapshot - Growth Dynamics by Industry (%), 2014
Figure 31: India Online Advertising Spend - Split by Mobile and Desktop (US$ Million), 2014 vs. 2019
Figure 32: Online Advertising Spend by Channels for Key Markets (%), 2014
Figure 33: India Online Mobile Advertising Spend & Growth Analysis (US$ Million), 2010-2019
Figure 34: India Online Mobile Advertising Spend by Mobile Formats (%), 2014 vs. 2019
Figure 35: India Online Mobile Search Advertising Spend & Growth Analysis (US$ Million), 2010-2019
Figure 36: India Online Mobile Display (Excluding Video) Advertising Spend & Growth Analysis (US$ Million), 2010-2019
Figure 37: India Online Mobile Messaging Advertising Spend & Growth Analysis (US$ Million), 2010-2019
Figure 38: India Online Mobile Video Advertising Spend & Growth Analysis (US$ Million), 2010-2019
Figure 39: India Online Mobile Advertising Spend Snapshot - Growth Dynamics by Industry (%), 2014
Figure 40: Global Snapshot - Online Mobile Advertising Spend & Growth Dynamics of Major Markets (%), 2014
Figure 41: India Online Desktop Advertising Spend & Growth Analysis (US$ Million), 2010-2019
Figure 42: India Online Desktop Advertising Spend by Desktop Formats (%), 2014 vs. 2019
Figure 43: India Online Desktop Search Advertising Spend & Growth Analysis (US$ Million), 2010-2019
Figure 44: India Online Desktop Display (Excluding Video) Advertising Spend & Growth Analysis (US$ Million), 2010-2019
Figure 45: India Online Desktop Video Advertising Spend & Growth Analysis (US$ Million), 2010-2019
Figure 46: India Online Desktop Advertising Spend Snapshot - Growth Dynamics by Industry (%), 2014
Figure 47: Global Snapshot - Online Desktop Advertising Spend & Growth Dynamics of Major Markets (%), 2014
Figure 48: India Online Advertising Spend Snapshot - Growth Dynamics of Key Industries (%), 2014
Figure 49: India Food & Beverage Brands' Online Advertising Spend (US$ Million), 2010-2019
Figure 50: India Food & Beverage Brands' Online Advertising Spend - Breakdown by Marketing Objective (%), 2014 vs. 2019
Figure 51: India Food & Beverage Brands' Online Advertising Spend - Split by Mobile and Desktop (US$ Million), 2014 vs. 2019
Figure 52: India Health & Beauty Brands' Online Advertising Spend (US$ Million), 2010-2019
Figure 53: India Health & Beauty Brands' Online Advertising Spend - Breakdown by Marketing Objective (%), 2014 vs. 2019
Figure 54: India Health & Beauty Brands' Online Advertising Spend - Split by Mobile and Desktop (US$ Million), 2014 vs. 2019
Figure 55: India Computer Product & Service Brands' Online Advertising Spend (US$ Million), 2010-2019
Figure 56: India Computer Product & Service Brands' Online Advertising Spend - Breakdown by Marketing Objective (%), 2014 vs. 2019
Figure 57: India Computer Product & Service Brands' Online Advertising Spend - Split by Mobile and Desktop (US$ Million), 2014 vs. 2019
Figure 58: India Leisure Travel & Tourism Brands' Online Advertising Spend (US$ Million), 2010-2019
Figure 59: India Leisure Travel & Tourism Brands' Online Advertising Spend - Breakdown by Marketing Objective (%), 2014 vs. 2019
Figure 60: India Leisure Travel & Tourism Brands' Online Advertising Spend - Split by Mobile and Desktop (US$ Million), 2014 vs. 2019
Figure 61: India Financial Services Brands' Online Advertising Spend (US$ Million), 2010-2019
Figure 62: India Financial Service Brands' Online Advertising Spend - Breakdown by Marketing Objective (%), 2014 vs. 2019
Figure 63: India Financial Service Brands' Online Advertising Spend - Split by Mobile and Desktop (US$ Million), 2014 vs. 2019
Figure 64: India Automotive Brands' Online Advertising Spend (US$ Million), 2010-2019
Figure 65: India Automotive Brands' Online Advertising Spend - Breakdown by Marketing Objective (%), 2014 vs. 2019
Figure 66: India Automotive Brands' Online Advertising Spend - Split by Mobile and Desktop (US$ Million), 2014 vs. 2019
Figure 67: India Media Brands' Online Advertising Spend (US$ Million), 2010-2019
Figure 68: India Media Brands' Online Advertising Spend - Breakdown by Marketing Objective (%), 2014 vs. 2019
Figure 69: India Media Brands' Online Advertising Spend - Split by Mobile and Desktop (US$ Million), 2014 vs. 2019
Figure 70: India Entertainment Brands' Online Advertising Spend (US$ Million), 2010-2019
Figure 71: India Entertainment Brands' Online Advertising Spend - Breakdown by Marketing Objective (%), 2014 vs. 2019
Figure 72: India Entertainment Brands' Online Advertising Spend - Split by Mobile and Desktop (US$ Million), 2014 vs. 2019
Figure 73: India Telecom Brands' Online Advertising Spend (US$ Million), 2010-2019
Figure 74: India Telecom Brands' Online Advertising Spend - Breakdown by Marketing Objective (%), 2014 vs. 2019
Figure 75: India Telecom Brands' Online Advertising Spend - Split by Mobile and Desktop (US$ Million), 2014 vs. 2019
Figure 76: India Retail Brands' Online Advertising Spend (US$ Million), 2010-2019
Figure 77: India Retail Brands' Online Advertising Spend - Breakdown by Marketing Objective (%), 2014 vs. 2019
Figure 78: India Retail Brands' Online Advertising Spend - Split by Mobile and Desktop (US$ Million), 2014 vs. 2019
Figure 79: India Pharmaceutical & Healthcare Brands' Online Advertising Spend (US$ Million), 2010-2019
Figure 80: India Pharmaceutical & Healthcare Brands' Online Advertising Spend - Breakdown by Marketing Objective (%), 2014 vs. 2019
Figure 81: India Pharmaceutical & Healthcare Brands' Online Advertising Spend - Split by Mobile and Desktop (US$ Million), 2014 vs. 2019
Figure 82: India Public Sector Brands' Online Advertising Spend (US$ Million), 2010-2019
Figure 83: India Public Sector Brands' Online Advertising Spend - Breakdown by Marketing Objective (%), 2014 vs. 2019
Figure 84: India Public Sector Brands' Online Advertising Spend - Split by Mobile and Desktop (US$ Million), 2014 vs. 2019
Figure 85: India Real Estate Brands' Online Advertising Spend (US$ Million), 2010-2019
Figure 86: India Real Estate Brands' Online Advertising Spend - Breakdown by Marketing Objective (%), 2014 vs. 2019
Figure 87: India Real Estate Brands' Online Advertising Spend - Split by Mobile and Desktop (US$ Million), 2014 vs. 2019
Figure 88: India Education Brands' Online Advertising Spend (US$ Million), 2010-2019
Figure 89: India Education Brands' Online Advertising Spend - Breakdown by Marketing Objective (%), 2014 vs. 2019
Figure 90: India Education Brands' Online Advertising Spend - Split by Mobile and Desktop (US$ Million), 2014 vs. 2019
Figure 91: India Online Advertising Spend by Formats (%), 2014 vs. 2019
Figure 92: India Online Search Advertising Spend & Growth Analysis (US$ Million), 2010-2019
Figure 93: India Online Display (Excluding Video) Advertising Spend & Growth Analysis (US$ Million), 2010-2019
Figure 94: India Online Sponsorship Advertising Spend & Growth Analysis (US$ Million), 2010-2019
Figure 95: India Online Classified Advertising Spend & Growth Analysis (US$ Million), 2010-2019
Figure 96: India Online Email Advertising Spend & Growth Analysis (US$ Million), 2010-2019
Figure 97: India Online Video Advertising Spend & Growth Analysis (US$ Million), 2010-2019
Figure 98: India Programmatic Digital Display Ad Spend & Growth Analysis (US$ Million), 2014-2019
Figure 99: India Programmatic Online Video Ad Spend & Growth Analysis (US$ Million), 2014-2019
Figure 100: India RTB Display Ad Spend & Growth Analysis (US$ Million), 2014-2019
Figure 101: Global Online Gaming Advertising Spend & Growth Analysis (US$ Million), 2010-2019
Figure 102: Global Snapshot - Online Gaming Advertising Spend & Growth Dynamics of Major Markets (%), 2014
Figure 103: Global Online Gaming Advertising Spend Snapshot - Breakdown by Gaming Categories (%), 2014 vs. 2019
Figure 104: India Online Gaming Advertising Spend & Growth Analysis (US$ Million), 2010-2019
Figure 105: India Online Gaming Advertising - Spend & Growth Dynamics by Gaming Categories (%), 2014
Figure 106: India Online Gaming Advertising Spend by Gaming Categories (%), 2014 vs. 2019
Figure 107: India Online Around Games Environment Advertising Spend & Growth Analysis (US$ Million), 2010-2019
Figure 108: India Online In Game Environment Advertising Spend & Growth Analysis (US$ Million), 2010-2019
Figure 109: India Online In Game Immersive Advertising Spend & Growth Analysis (US$ Million), 2010-2019
Figure 110: India Online Exclusive Advertising Games Advertising Spend & Growth Analysis (US$ Million), 2010-2019
Figure 111: India Online Advertising Spend by Online Sites (%), 2014
Figure 112: India Online Advertising Spend on Google (US$ Million), 2010-2014
Figure 113: India Online Advertising Spend on Yahoo (US$ Million), 2010-2014
Figure 114: India Online Advertising Spend on Microsoft (US$ Million), 2010-2014
Figure 115: India Online Advertising Spend on Facebook (US$ Million), 2010-2014
Figure 116: India Online Advertising Spend on YouTube (US$ Million), 2010-2014
Figure 117: India Online Advertising Spend on Twitter (US$ Million), 2010-2014
Figure 118: India Online Advertising Spend on LinkedIn (US$ Million), 2010-2014

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