Multi-Touch Marketing Attribution Software Market by Component (Solution and Services), Organization Size (SMEs and Large Enterprises), Deployment Type (Cloud and On-Premises), Vertical, and Region - Global Forecast to 2023

Multi-Touch Marketing Attribution Software Market by Component (Solution and Services), Organization Size (SMEs and Large Enterprises), Deployment Type (Cloud and On-Premises), Vertical, and Region - Global Forecast to 2023

Growing number of marketing channels to reach end customers to drive the multi-touch marketing attribution software market
The global multi-touch marketing attribution software market size is expected to grow from USD 816.2 million in 2018 to USD 1,634.3 million by 2023, at a Compound Annual Growth Rate (CAGR) of 14.9% during the forecast period. The multi-touch marketing attribution software market’s major growth factors are rising number of marketing channels to reach end customers and increasing focus of enterprises to optimize marketing spend. However, inconsistent historical data formats and constantly changing regulatory environment across the world may hinder the growth of the multi-touch marketing attribution software adoption.

Solution segment is expected to hold the larger market size during the forecast period
Marketers use the multi-touch marketing attribution solution for measuring the effectiveness of their marketing campaigns. Multi-touch marketing attribution enables marketers to gain a comprehensive understanding of the customer journey across touchpoints. The vendors in the market offer the multi-touch marketing attribution solution as a standalone software or integrated with comprehensive marketing solutions to provide an advanced feature. The solution helps enterprises find effective possible marketing channels and better engage with their audience.

The cloud deployment type segment is expected to grow at a higher CAGR during the forecast period
In the multi-touch marketing attribution software market, the cloud deployment type segment is expected to grow at a higher CAGR during the forecast period. The cloud-based deployment type segment permits users to access the software from anywhere or any device, such as personal computers, laptops, and mobiles. The cloud deployment type offers easy deployment options, minimum costs, easy upgradeability and accessibility, and no initial capital outlay for purchasing the software. Furthermore, it reduces IT budgets, lowers financial risks, and increases flexibility. Scalability and cost-effectiveness of cloud-based multi-touch marketing attribution solutions are factors that are likely to drive the adoption during the forecast period.

Asia Pacific (APAC) to record the highest growth rate during the forecast period
APAC is expected to grow at the highest CAGR during the forecast period due to the increasing demand for multi-touch marketing attribution software and services. Major APAC economies, such as China, Australia, New Zealand, and India, provide huge opportunities for vendors of multi-touch marketing attribution software and services in the region. Meanwhile, North America is projected to hold the largest market size during the forecast period.

In-depth interviews were conducted with Chief Executive Officers (CEOs), marketing directors, other innovation and technology directors, and executives from various key organizations operating in the multi-touch marketing attribution software marketplace.
By company type: Tier 1 – 38%, Tier 2 – 42%, and Tier 3 – 20%
By designation: C-level – 40%, D-level – 35%, and Others – 25%
By region: North America – 35%, Europe – 27%, APAC – 23%, MEA – 10%, and Latin America – 5%

Major vendors offering multi-touch marketing attribution software and services across the globe include Adobe (US), SAP (Germany), Visual IQ (US), Oracle (US), Neustar (US), LeadsRx (US), LeanData (US), Merkle (US), Roivenue (Czech Republic), C3 Metrics (US), AppsFlyer (US), Equifax (US), Windsor.ai (Switzerland), Manthan (India), and Oribi (Israel).
The study includes an in-depth competitive analysis of these key players in the multi-touch marketing attribution software market, with their company profiles, recent developments, and key market strategies.

Research coverage
The market study covers the multi-touch marketing attribution software market size across segments. It aims at estimating the market size and the growth potential of this market across segments, such as component, organization size, deployment type, vertical, and regions. The study also includes an in-depth competitive analysis of the key players in the market along with their company profiles, key observations related to product and business offerings, recent developments, and key market strategies.

Key benefits of buying the report
The report will help the market leaders/new entrants in this market with information on the closest approximations of the revenue numbers for the overall multi-touch marketing attribution software market and the subsegments. This report will help stakeholders understand the competitive landscape and gain more insights to better position their businesses and to plan suitable go-to-market strategies. The report also helps stakeholders understand the pulse of the market and provides them with information on key market drivers, restraints, challenges, and opportunities.


  • INTRODUCTION
    • OBJECTIVES OF THE STUDY
    • MARKET DEFINITION
    • MARKET SCOPE
      • MARKET SEGMENTATION
      • REGIONS COVERED
    • YEARS CONSIDERED FOR THE STUDY
    • CURRENCY CONSIDERED
      • Table UNITED STATES DOLLAR EXCHANGE RATE, 2015–2017
    • STAKEHOLDERS
  • RESEARCH METHODOLOGY
    • RESEARCH DATA
      • SECONDARY DATA
      • PRIMARY DATA
    • MARKET BREAKUP AND DATA TRIANGULATION
    • MARKET SIZE ESTIMATION
      • TOP-DOWN APPROACH
      • BOTTOM-UP APPROACH
    • MARKET FORECAST
      • Table FACTOR ANALYSIS
    • ASSUMPTIONS FOR THE STUDY
    • LIMITATIONS OF THE STUDY
  • EXECUTIVE SUMMARY
  • PREMIUM INSIGHTS
    • ATTRACTIVE OPPORTUNITIES IN THE MULTI-TOUCH MARKETING ATTRIBUTION SOFTWARE MARKET
    • MULTI-TOUCH MARKETING ATTRIBUTION SOFTWARE MARKET IN NORTH AMERICA, BY VERTICAL AND COUNTRY
    • MULTI-TOUCH MARKETING ATTRIBUTION SOFTWARE MARKET: MAJOR COUNTRIES
  • MARKET OVERVIEW AND INDUSTRY TRENDS
    • INTRODUCTION
    • MARKET DYNAMICS
      • DRIVERS
      • RESTRAINTS
      • OPPORTUNITIES
      • CHALLENGES
    • INDUSTRY TRENDS
      • USE CASE 1: FOSPHA
      • USE CASE 2: EQUIFAX
      • USE CASE 3: OPTIMINE
  • MULTI-TOUCH MARKETING ATTRIBUTION SOFTWARE MARKET, BY COMPONENT
    • INTRODUCTION
      • Table MULTI-TOUCH MARKETING ATTRIBUTION SOFTWARE MARKET SIZE, BY COMPONENT, 2016–2023 (USD MILLION)
    • SOLUTION
      • INCREASED NEED AMONG ORGANIZATIONS TO MEASURE EFFECTIVENESS OF THEIR EXISTING MARKETING CAMPAIGNS ACROSS TOUCHPOINTS TO DRIVE THE ADOPTION OF THE MULTITOUCH MARKETING ATTRIBUTION SOLUTION AMONG ENTERPRISES
        • Table SOLUTION: MULTI-TOUCH MARKETING ATTRIBUTION SOFTWARE MARKET SIZE, BY REGION, 2016–2023 (USD MILLION)
    • SERVICES
      • Table MULTI-TOUCH MARKETING ATTRIBUTION SOFTWARE MARKET SIZE, BY SERVICE, 2016–2023 (USD MILLION)
      • Table SERVICES: MULTI-TOUCH MARKETING ATTRIBUTION SOFTWARE MARKET SIZE, BY REGION, 2016–2023 (USD MILLION)
      • INTEGRATION AND IMPLEMENTATION SERVICES
        • Table INTEGRATION AND IMPLEMENTATION SERVICES MARKET SIZE, BY REGION, 2016–2023 (USD MILLION)
      • ADVISORY SERVICES
        • Table ADVISORY SERVICES MARKET SIZE, BY REGION, 2016–2023 (USD MILLION)
      • SUPPORT AND MAINTENANCE SERVICES
        • Table SUPPORT AND MAINTENANCE SERVICES MARKET SIZE, BY REGION, 2016–2023 (USD MILLION)
  • MULTI-TOUCH MARKETING ATTRIBUTION SOFTWARE MARKET, BY DEPLOYMENT TYPE
    • INTRODUCTION
      • Table MULTI-TOUCH MARKETING ATTRIBUTION SOFTWARE MARKET SIZE, BY DEPLOYMENT TYPE, 2016–2023 (USD MILLION)
    • ON-PREMISES
      • SECURITY CONCERNS AMONG LARGE ENTERPRISES TO DRIVE THE ADOPTION OF ON-PREMISES MULTI-TOUCH MARKETING ATTRIBUTION SOLUTIONS
        • Table ON-PREMISES: MULTI-TOUCH MARKETING ATTRIBUTION SOFTWARE MARKET SIZE, BY REGION, 2016–2023 (USD MILLION)
    • CLOUD
      • SCALABILITY AND COST-EFFECTIVENESS OF CLOUD-BASED MULTITOUCH MARKETING ATTRIBUTION SOLUTIONS TO DRIVE THEIR ADOPTION DURING THE FORECAST PERIOD
        • Table CLOUD: MULTI-TOUCH MARKETING ATTRIBUTION SOFTWARE MARKET SIZE, BY REGION, 2016–2023 (USD MILLION)
  • MULTI-TOUCH MARKETING ATTRIBUTION SOFTWARE MARKET, BY ORGANIZATION SIZE
    • INTRODUCTION
      • Table MULTI-TOUCH MARKETING ATTRIBUTION SOFTWARE MARKET SIZE, BY ORGANIZATION SIZE, 2016–2023 (USD MILLION)
    • SMALL AND MEDIUM-SIZED ENTERPRISES
      • NEED FOR COST-EFFECTIVE ATTRIBUTION SOLUTIONS TO GAIN COMPETITIVE EDGE IN HIGHLY DYNAMIC MARKET TO BOOST THE ADOPTION OF THE MULTI-TOUCH MARKETING ATTRIBUTION SOLUTION AMONG SMES
        • Table SMALL AND MEDIUM-SIZED ENTERPRISES: MULTI-TOUCH MARKETING ATTRIBUTION SOFTWARE MARKET SIZE, BY REGION, 2016–2023 (USD MILLION)
    • LARGE ENTERPRISES
      • FIERCE COMPETITION AMONG ENTERPRISES IN THE MARKET TO DRIVE THE MULTI-TOUCH MARKETING ATTRIBUTION SOFTWARE MARKET AMONG LARGE ENTERPRISES
        • Table LARGE ENTERPRISES: MULTI-TOUCH MARKETING ATTRIBUTION SOFTWARE MARKET SIZE, BY REGION, 2016–2023 (USD MILLION)
  • MULTI-TOUCH MARKETING ATTRIBUTION SOFTWARE MARKET, BY VERTICAL
    • INTRODUCTION
      • Table MULTI-TOUCH MARKETING ATTRIBUTION SOFTWARE MARKET SIZE, BY VERTICAL, 2016–2023 (USD MILLION)
    • RETAIL
      • HEAVY INTERNET PENETRATION ACROSS MAJOR ECONOMIES AND CUSTOMER RELIANCE ON ONLINE PLATFORMS TO FUEL THE ADOPTION OF THE MULTI-TOUCH MARKETING ATTRIBUTION SOLUTION AMONG ENTERPRISES IN THE RETAIL VERTICAL
        • Table RETAIL: MULTI-TOUCH MARKETING ATTRIBUTION SOFTWARE MARKET SIZE, BY REGION, 2016–2023 (USD MILLION)
    • FAST MOVING CONSUMER GOODS AND CONSUMER PACKAGED GOODS
      • INCREASING USE OF ONLINE CHANNELS BY CONSUMER TO DRIVE THE ADOPTION OF THE MULTI-TOUCH MARKETING ATTRIBUTION SOLUTION AMONG ENTERPRISES IN THE AREA OF FMCG AND CPG
        • Table FAST MOVING CONSUMER GOODS AND CONSUMER PACKAGED GOODS: MULTI-TOUCH MARKETING ATTRIBUTION SOFTWARE MARKET SIZE, BY REGION, 2016–2023 (USD MILLION)
    • COMPUTING PRODUCTS AND CONSUMER ELECTRONICS
      • HIGH COMPETITION AND DYNAMIC CUSTOMER REQUIREMENTS DURING PURCHASE OF GOODS TO PROPEL THE ADOPTION OF THE MULTI-TOUCH MARKETING ATTRIBUTION SOLUTION AMONG ENTERPRISES
        • Table COMPUTING PRODUCTS AND CONSUMER ELECTRONICS: MULTI-TOUCH MARKETING ATTRIBUTION SOFTWARE MARKET SIZE, BY REGION, 2016–2023 (USD MILLION)
    • TELECOM AND IT
      • SIGNIFICANT INCREASE IN INTERNET PENETRATION, DYNAMIC CUSTOMER NEEDS, AND FIERCE COMPETITION TO DRIVE THE ADOPTION OF THE MULTI-TOUCH MARKETING ATTRIBUTION SOLUTION AMONG TELECOM AND IT COMPANIES
        • Table TELECOM AND IT: MULTI-TOUCH MARKETING ATTRIBUTION SOFTWARE MARKET SIZE, BY REGION, 2016–2023 (USD MILLION)
    • BANKING, FINANCIAL SERVICES AND INSURANCE
      • AGGRESSIVE SHIFT OF BFSI ENTERPRISES TOWARD DIGITAL MEDIUM TO PROPEL THE ADOPTION OF THE MULTI-TOUCH MARKETING ATTRIBUTION SOLUTION
        • Table BANKING, FINANCIAL SERVICES, AND INSURANCE: MULTI-TOUCH MARKETING ATTRIBUTION SOFTWARE MARKET SIZE, BY REGION, 2016–2023 (USD MILLION)
    • MEDIA AND ENTERTAINMENT
      • INCREASED NEED TO ENHANCE CUSTOMER EXPERIENCE AND MEASURE EFFECTIVENESS OF MARKETING CHANNELS AMIDST HIGH COMPETITION TO DRIVE THE MULTI-TOUCH MARKETING ATTRIBUTION SOFTWARE MARKET
        • Table MEDIA AND ENTERTAINMENT: MULTI-TOUCH MARKETING ATTRIBUTION SOFTWARE MARKET SIZE, BY REGION, 2016–2023 (USD MILLION)
    • HEALTHCARE
      • NEED TO MANAGE MARKETING SPENDS AND IDENTIFY EFFECTIVE DIGITAL CHANNELS FOR MARKETING ACTIVITIES TO DRIVE ADOPTION OF THE MULTI-TOUCH MARKETING ATTRIBUTION SOLUTION AMONG ENTERPRISES
        • Table HEALTHCARE: MULTI-TOUCH MARKETING ATTRIBUTION SOFTWARE MARKET SIZE, BY REGION, 2016–2023 (USD MILLION)
    • TRAVEL AND HOSPITALITY
      • NEED TO HAVE COMPETITIVE ADVANTAGE AND EFFECTIVELY CARRY OUT MARKETING CAMPAIGNS TO REACH OUT TO PROSPECTIVE CUSTOMERS TO DRIVE THE GROWTH OF THE MULTI-TOUCH MARKETING ATTRIBUTION SOFTWARE MARKET
        • Table TRAVEL AND HOSPITALITY: MULTI-TOUCH MARKETING ATTRIBUTION SOFTWARE MARKET SIZE, BY REGION, 2016–2023 (USD MILLION)
    • OTHERS
      • Table OTHERS: MULTI-TOUCH MARKETING ATTRIBUTION SOFTWARE MARKET SIZE, BY REGION, 2016–2023 (USD MILLION)
  • MULTI-TOUCH MARKETING ATTRIBUTION SOFTWARE MARKET, BY REGION
    • INTRODUCTION
      • Table MULTI-TOUCH MARKETING ATTRIBUTION SOFTWARE MARKET SIZE, BY REGION, 2016–2023 (USD MILLION)
    • NORTH AMERICA
      • Table NORTH AMERICA: MULTI-TOUCH MARKETING ATTRIBUTION SOFTWARE MARKET SIZE, BY COMPONENT, 2016–2023 (USD MILLION)
      • Table NORTH AMERICA: MULTI-TOUCH MARKETING ATTRIBUTION SOFTWARE MARKET SIZE, BY SERVICE TYPE, 2016–2023 (USD MILLION)
      • Table NORTH AMERICA: MULTI-TOUCH MARKETING ATTRIBUTION SOFTWARE MARKET SIZE, BY DEPLOYMENT TYPE, 2016–2023 (USD MILLION)
      • Table NORTH AMERICA: MULTI-TOUCH MARKETING ATTRIBUTION SOFTWARE MARKET SIZE, BY ORGANIZATION SIZE, 2016–2023 (USD MILLION)
      • Table NORTH AMERICA: MULTI-TOUCH MARKETING ATTRIBUTION SOFTWARE MARKET SIZE, BY VERTICAL, 2016–2023 (USD MILLION)
      • Table NORTH AMERICA: MULTI-TOUCH MARKETING ATTRIBUTION SOFTWARE MARKET SIZE, BY COUNTRY, 2016–2023 (USD MILLION)
      • UNITED STATES
      • CANADA
    • EUROPE
      • Table EUROPE: MULTI-TOUCH MARKETING ATTRIBUTION SOFTWARE MARKET SIZE, BY COMPONENT, 2016–2023 (USD MILLION)
      • Table EUROPE: MULTI-TOUCH MARKETING ATTRIBUTION SOFTWARE MARKET SIZE, BY SERVICE TYPE, 2016–2023 (USD MILLION)
      • Table EUROPE: MULTI-TOUCH MARKETING ATTRIBUTION SOFTWARE MARKET SIZE, BY DEPLOYMENT TYPE, 2016–2023 (USD MILLION)
      • Table EUROPE: MULTI-TOUCH MARKETING ATTRIBUTION SOFTWARE MARKET SIZE, BY ORGANIZATION SIZE, 2016–2023 (USD MILLION)
      • Table EUROPE: MULTI-TOUCH MARKETING ATTRIBUTION SOFTWARE MARKET SIZE, BY VERTICAL, 2016–2023 (USD MILLION)
      • Table EUROPE: MULTI-TOUCH MARKETING ATTRIBUTION SOFTWARE MARKET SIZE, BY COUNTRY, 2016–2023 (USD MILLION)
      • UNITED KINGDOM
      • GERMANY
      • FRANCE
      • REST OF EUROPE
    • ASIA PACIFIC
      • Table ASIA PACIFIC: MULTI-TOUCH MARKETING ATTRIBUTION SOFTWARE MARKET SIZE, BY COMPONENT, 2016–2023 (USD MILLION)
      • Table ASIA PACIFIC: MULTI-TOUCH MARKETING ATTRIBUTION SOFTWARE MARKET SIZE, BY SERVICE TYPE, 2016–2023 (USD MILLION)
      • Table ASIA PACIFIC: MULTI-TOUCH MARKETING ATTRIBUTION SOFTWARE MARKET SIZE, BY DEPLOYMENT TYPE, 2016–2023 (USD MILLION)
      • Table ASIA PACIFIC: MULTI-TOUCH MARKETING ATTRIBUTION SOFTWARE MARKET SIZE, BY ORGANIZATION SIZE, 2016–2023 (USD MILLION)
      • Table ASIA PACIFIC: MULTI-TOUCH MARKETING ATTRIBUTION SOFTWARE MARKET SIZE, BY VERTICAL, 2016–2023 (USD MILLION)
      • Table ASIA PACIFIC: MULTI-TOUCH MARKETING ATTRIBUTION SOFTWARE MARKET SIZE, BY COUNTRY, 2016–2023 (USD MILLION)
      • AUSTRALIA AND NEW ZEALAND
      • CHINA
      • INDIA
      • REST OF ASIA PACIFIC
    • MIDDLE EAST AND AFRICA
      • Table MIDDLE EAST AND AFRICA: MULTI-TOUCH MARKETING ATTRIBUTION SOFTWARE MARKET SIZE, BY COMPONENT, 2016–2023 (USD MILLION)
      • Table MIDDLE EAST AND AFRICA: MULTI-TOUCH MARKETING ATTRIBUTION SOFTWARE MARKET SIZE, BY SERVICE TYPE, 2016–2023 (USD MILLION)
      • Table MIDDLE EAST AND AFRICA: MULTI-TOUCH MARKETING ATTRIBUTION SOFTWARE MARKET SIZE, BY DEPLOYMENT TYPE, 2016–2023 (USD MILLION)
      • Table MIDDLE EAST AND AFRICA: MULTI-TOUCH MARKETING ATTRIBUTION SOFTWARE MARKET SIZE, BY ORGANIZATION SIZE, 2016–2023 (USD MILLION)
      • Table MIDDLE EAST AND AFRICA: MULTI-TOUCH MARKETING ATTRIBUTION SOFTWARE MARKET SIZE, BY VERTICAL, 2016–2023 (USD MILLION)
      • Table MIDDLE EAST AND AFRICA: MULTI-TOUCH MARKETING ATTRIBUTION SOFTWARE MARKET SIZE, BY COUNTRY, 2016–2023 (USD MILLION)
      • KINGDOM OF SAUDI ARABIA
      • UNITED ARAB EMIRATES
      • SOUTH AFRICA
      • REST OF MIDDLE EAST AND AFRICA
    • LATIN AMERICA
      • Table LATIN AMERICA: MULTI-TOUCH MARKETING ATTRIBUTION SOFTWARE MARKET SIZE, BY COMPONENT, 2016–2023 (USD MILLION)
      • Table LATIN AMERICA: MULTI-TOUCH MARKETING ATTRIBUTION SOFTWARE MARKET SIZE, BY SERVICE TYPE, 2016–2023 (USD MILLION)
      • Table LATIN AMERICA: MULTI-TOUCH MARKETING ATTRIBUTION SOFTWARE MARKET SIZE, BY DEPLOYMENT TYPE, 2016–2023 (USD MILLION)
      • Table LATIN AMERICA: MULTI-TOUCH MARKETING ATTRIBUTION SOFTWARE MARKET SIZE, BY ORGANIZATION SIZE, 2016–2023 (USD MILLION)
      • Table LATIN AMERICA: MULTI-TOUCH MARKETING ATTRIBUTION SOFTWARE MARKET SIZE, BY VERTICAL, 2016–2023 (USD MILLION)
      • Table LATIN AMERICA: MULTI-TOUCH MARKETING ATTRIBUTION SOFTWARE MARKET SIZE, BY COUNTRY, 2016–2023 (USD MILLION)
      • BRAZIL
      • MEXICO
      • REST OF LATIN AMERICA
  • COMPETITIVE LANDSCAPE
    • OVERVIEW
    • COMPETITIVE SCENARIO
      • PRODUCT/SERVICE/SOLUTION LAUNCHES AND ENHANCEMENTS
        • Table PRODUCT/SERVICE/SOLUTION LAUNCHES AND ENHANCEMENTS, 2017–2018
      • BUSINESS EXPANSIONS
        • Table BUSINESS EXPANSIONS, 2018
      • ACQUISITIONS
        • Table ACQUISITIONS, 2017–2018
      • PARTNERSHIPS, AGREEMENT, AND COLLABORATIONS
        • Table PARTNERSHIPS, AGREEMENT, COLLABORATIONS, 2017–2018
    • COMPETITIVE LEADERSHIP MAPPING
      • Table EVALUATION CRITERIA
      • VISIONARY LEADERS
      • DYNAMIC DIFFERENTIATORS
      • INNOVATORS
      • EMERGING COMPANIES
  • COMPANY PROFILES
    • ADOBE
      • BUSINESS OVERVIEW
      • SOLUTIONS OFFERED
      • RECENT DEVELOPMENTS
      • SWOT ANALYSIS
      • MNM VIEW
    • SAP
      • BUSINESS OVERVIEW
      • SOLUTIONS OFFERED
      • RECENT DEVELOPMENTS
      • SWOT ANALYSIS
      • MNM VIEW
    • ORACLE
      • BUSINESS OVERVIEW
      • PRODUCTS OFFERED
      • RECENT DEVELOPMENTS
      • SWOT ANALYSIS
      • MNM VIEW
    • MERKLE
      • BUSINESS OVERVIEW
      • SOLUTIONS OFFERED
      • RECENT DEVELOPMENTS
      • SWOT ANALYSIS
      • MNM VIEW
    • VISUAL IQ
      • BUSINESS OVERVIEW
      • SOLUTIONS OFFERED
      • RECENT DEVELOPMENTS
      • SWOT ANALYSIS
      • MNM VIEW
    • LEANDATA
      • BUSINESS OVERVIEW
      • PRODUCTS OFFERED
      • RECENT DEVELOPMENTS
      • MNM VIEW
    • NEUSTAR
      • BUSINESS OVERVIEW
      • PRODUCTS OFFERED
      • RECENT DEVELOPMENTS
      • MNM VIEW
    • ROIVENUE
      • BUSINESS OVERVIEW
      • PRODUCTS OFFERED
    • C3 METRICS
      • BUSINESS OVERVIEW
      • SOLUTIONS OFFERED
    • APPSFLYER
      • BUSINESS OVERVIEW
      • PRODUCTS OFFERED
      • RECENT DEVELOPMENTS
      • MNM VIEW
    • LEADSRX
    • EQUIFAX
    • WINDSOR.AI
    • MANTHAN
    • ORIBI
  • APPENDIX
    • DISCUSSION GUIDE
    • KNOWLEDGE STORE: MARKETSANDMARKETS' SUBSCRIPTION PORTAL
    • AVAILABLE CUSTOMIZATIONS
    • RELATED REPORTS
    • AUTHOR DETAILS

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