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Customer Data Platform Market by Type, Application (Marketing Segmentation, Personalized Recommendation, Campaign Management, Customer Engagement & Retention), Component, Delivery Mode, Enterprise Size, Vertical, and Region - Global Forecast to 2023

Customer Data Platform Market by Type, Application (Marketing Segmentation, Personalized Recommendation, Campaign Management, Customer Engagement & Retention), Component, Delivery Mode, Enterprise Size, Vertical, and Region - Global Forecast to 2023
“The global customer data platform market to grow at a CAGR of 29.3% during the forecast period”
MarketsandMarkets expects the global customer data platform market size to grow from USD 903.7 million in 2018 to USD 3,265.4 million by 2023, at a Compound Annual Growth Rate (CAGR) of 29.3% during the forecast period. Major growth drivers for the market include increasing demand for omni-channel experience and actionable insights by marketers, focus on effective tracking of customers to understand their behavior for target marketing activities, and increasing pressure on CMOs to deliver personalized customer experience. However, the lack of tools to integrate online and offline customer data in real-time and requirement of huge infrastructure or scalable solutions for collection and storage of large volumes of customer data may restrain the market growth.

“Customer engagement and retention segment to grow at the highest CAGR during the forecast period”
In the customer data platform market by application, the customer engagement and retention application segment is expected grow at the highest CAGR during the forecast period. Major growth drivers for the segment include the marketers’ preference for customer data plaform for customer treatments, such as personalized messages, real-time interactions, content recommendations, and customer journey orchestration helping to enhance customer loyalty and their organizations’ ROI.

“APAC to grow at the highest CAGR during the forecast period”
Among regions, APAC is expected to grow at the highest CAGR in the global customer data platform market during the forecast period. Many private vendors in the region offer CDP solutions and services for data assembly, analytics, and customer engagements. The analytics applications include customer segmentation, machine learning, predictive modeling, revenue attribution, and customer journey mapping.

In-depth interviews were conducted with Chief Executive Officers (CEOs), marketing directors, innovation and technology directors, and executives from various key organizations operating in the global customer data platform market.

By Company Type: Tier I: 12%, Tier II: 48%, and Tier III: 40%
By Designation: C-Level: 26%, Director Level: 42%, and Others: 32%
By Region: North America: 42%, EMEA: 20%, and APAC: 38%

The report profiles major vendors in the global customer data platform market including Nice (Israel), SAP (Germany), Salesforce (US), Adobe (US), SAS Institute (US), Oracle (US), Agilone (US), Tealium (US), IgnitionONE (US), Blueconic (US), RedPoint Global (US), Ascent360 (US), Segment (US), Lytics (US), Zaius (US), mParticle (US), ActionIQ (US), Amperity (US), Evergage (US), Reltio (US), Signal (US), Ensighten (US), UserMind (US), Fospha (UK), NG Data (Belgium), and SessionM (US). The report includes an in-depth competitive analysis of these key customer data platform market players, along with their company profiles that include business overviews, product offerings, recent developments, and market strategies.

Research Coverage
The report segments the global customer data platform market by type, application, component, enterprise size, delivery mode, vertical and region. The market by type includes access, analytics, and engagement. The application segment includes marketing data segmentation, personalized recommendation, predictive analytics, campaign manamgment, customer engagement and retention, security management, and other applications. The component segment covers solution and services. The customer data platform market by enterprise size has Small and Medium-sized Enterprises (SMEs) and large enterprises segments. The market by delivery mode has the cloud and on-premises categories. The vertical segment of the customer data platform includes retail and eCommerce, IT and telecommunications, travel and hospitality, BFSI, media and entertainment, automobile, healthcare and life sciences, and others. The report covers the customer data platform market in 5 major regions: North America, Europe, Asia Pacific (APAC), Middle East and Africa (MEA), and Latin America.

The report would help the market leaders and new entrants in the global customer data platform market in the following ways:
1. The report segments the market into various subsegments, hence it covers the market comprehensively. It provides the closest approximations of the revenue numbers for the overall market and its subsegments. The market numbers are further split across various applications and regions.
2. The report helps in understanding the overall growth of the market. It provides information on key market drivers, restraints, challenges, and opportunities.
3. The report helps stakeholders in understanding their competitors better and gaining more insights to strengthen their positions in the market. The study also presents the positioning of the key players based on their product offerings and business strategies.


  • INTRODUCTION
    • OBJECTIVES OF THE STUDY
    • MARKET DEFINITION
    • MARKET SCOPE
    • YEARS CONSIDERED FOR THE STUDY
    • CURRENCY
      • Table UNITED STATES DOLLAR EXCHANGE RATE, 2015-2017
    • STAKEHOLDERS
  • RESEARCH METHODOLOGY
    • RESEARCH DATA
      • SECONDARY DATA
      • PRIMARY DATA
    • MARKET SIZE ESTIMATION
      • BOTTOM-UP APPROACH
      • TOP-DOWN APPROACH
    • RESEARCH ASSUMPTIONS
    • LIMITATIONS
  • EXECUTIVE SUMMARY
    • Table GLOBAL CUSTOMER DATA PLATFORM MARKET SIZE AND GROWTH RATE, 2016-2023 (USD MILLION, Y-O-Y %)
  • PREMIUM INSIGHTS
    • ATTRACTIVE OPPORTUNITIES IN THE CUSTOMER DATA PLATFORM MARKET
    • GLOBAL CUSTOMER DATA PLATFORM MARKET: TOP 3 VERTICALS
    • GLOBAL CUSTOMER DATA PLATFORM MARKET: TOP 3 APPLICATIONS AND REGIONS
    • GLOBAL CUSTOMER DATA PLATFORM MARKET, BY REGION
    • GLOBAL CUSTOMER DATA PLATFORM MARKET, BY DELIVERY MODE
    • GLOBAL CUSTOMER DATA PLATFORM MARKET, BY REGION
    • MARKET INVESTMENT SCENARIO
  • MARKET OVERVIEW AND INDUSTRY TRENDS
    • INTRODUCTION
    • MARKET DYNAMICS
      • DRIVERS
      • RESTRAINTS
      • OPPORTUNITIES
        • Table FUNDING RAISED BY MAJOR CDP VENDORS TILL JUNE 2018
      • CHALLENGES
    • USE CASES
      • INTRODUCTION
      • USE CASE: SCENARIO 1
      • USE CASE: SCENARIO 2
      • USE CASE: SCENARIO 3
      • USE CASE: SCENARIO 4
      • USE CASE: SCENARIO 5
      • USE CASE: SCENARIO 6
    • REGULATORY IMPLICATIONS
      • INTRODUCTION
      • GENERAL DATA PROTECTION REGULATION (GDPR)
      • CAN-SPAM
      • EPRIVACY DIRECTIVE (EPR)
      • GOVERNANCE, RISK, AND COMPLIANCE (GRC)
      • SOC 2 TYPE 2 COMPLIANCE
    • CUSTOMER DATA PLATFORM: VALUE CHAIN ANALYSIS
      • DATA COLLECTION
      • PROFILE UNIFICATION
      • SEGMENTATION
      • ACTIVATION
  • CUSTOMER DATA PLATFORM MARKET, BY TYPE
    • INTRODUCTION
      • Table MAJOR CUSTOMER DATA PLATFORM PROVIDERS, BY TYPE
      • Table CUSTOMER DATA PLATFORM MARKET SIZE, BY TYPE, 2016-2023 (USD MILLION)
    • ACCESS
      • Table ACCESS: CUSTOMER DATA PLATFORM MARKET SIZE, BY REGION, 2016-2023 (USD MILLION)
    • ANALYTICS
      • Table ANALYTICS: CUSTOMER DATA PLATFORM MARKET SIZE, BY REGION, 2016-2023 (USD MILLION)
    • ENGAGEMENT
      • Table ENGAGEMENT: CUSTOMER DATA PLATFORM MARKET SIZE, BY REGION, 2016-2023 (USD MILLION)
  • CUSTOMER DATA PLATFORM MARKET, BY APPLICATION
    • INTRODUCTION
      • Table CUSTOMER DATA PLATFORM MARKET SIZE, BY APPLICATION, 2016-2023 (USD MILLION)
    • MARKETING DATA SEGMENTATION
      • Table MARKETING DATA SEGMENTATION: CUSTOMER DATA PLATFORM MARKET SIZE, BY REGION, 2016-2023 (USD MILLION)
    • PERSONALIZED RECOMMENDATION
      • Table PERSONALIZED RECOMMENDATION: CUSTOMER DATA PLATFORM MARKET SIZE, BY REGION, 2016-2023 (USD MILLION)
    • PREDICTIVE ANALYTICS
      • Table PREDICTIVE ANALYTICS: CUSTOMER DATA PLATFORM MARKET SIZE, BY REGION, 2016-2023 (USD MILLION)
    • CAMPAIGN MANAGEMENT
      • Table CAMPAIGN MANAGEMENT: CUSTOMER DATA PLATFORM MARKET SIZE, BY REGION, 2016-2023 (USD MILLION)
    • CUSTOMER ENGAGEMENT AND RETENTION
      • Table CUSTOMER ENGAGEMENT AND RETENTION: CUSTOMER DATA PLATFORM MARKET SIZE, BY REGION, 2016-2023 (USD MILLION)
    • SECURITY MANAGEMENT
      • Table SECURITY MANAGEMENT: CUSTOMER DATA PLATFORM MARKET SIZE, BY REGION, 2016-2023 (USD MILLION)
    • OTHERS
      • Table OTHERS: CUSTOMER DATA PLATFORM MARKET SIZE, BY REGION, 2016-2023 (USD MILLION)
  • CUSTOMER DATA PLATFORM MARKET, BY COMPONENT
    • INTRODUCTION
      • Table CUSTOMER DATA PLATFORM MARKET SIZE, BY COMPONENT, 2016-2023 (USD MILLION)
    • SOLUTIONS
      • Table SOLUTIONS: CUSTOMER DATA PLATFORM MARKET SIZE, BY TYPE, 2016-2023 (USD MILLION)
      • SOFTWARE TOOLS
        • Table SOFTWARE TOOLS MARKET SIZE, BY REGION, 2016-2023 (USD MILLION)
      • PLATFORMS
        • Table PLATFORMS MARKET SIZE, BY REGION, 2016-2023 (USD MILLION)
    • SERVICES
      • Table SERVICES: CUSTOMER DATA PLATFORM MARKET SIZE, BY TYPE, 2016-2023 (USD MILLION)
      • CONSULTING SERVICES
        • Table CONSULTING SERVICES MARKET SIZE, BY REGION, 2016-2023 (USD MILLION)
      • SUPPORT AND MAINTENANCE SERVICES
        • Table SUPPORT AND MAINTENANCE SERVICES MARKET SIZE, BY REGION, 2016-2023 (USD MILLION)
  • CUSTOMER DATA PLATFORM MARKET, BY DELIVERY MODE
    • INTRODUCTION
      • Table CUSTOMER DATA PLATFORM MARKET SIZE, BY DELIVERY MODE, 2016-2023 (USD MILLION)
    • CLOUD
      • Table CLOUD: CUSTOMER DATA PLATFORM MARKET SIZE, BY REGION, 2016-2023 (USD MILLION)
    • ON-PREMISES
      • Table ON-PREMISES: CUSTOMER DATA PLATFORM MARKET SIZE, BY REGION, 2016-2023 (USD MILLION)
  • CUSTOMER DATA PLATFORM MARKET, BY ENTERPRISE SIZE
    • INTRODUCTION
      • Table CUSTOMER DATA PLATFORM MARKET SIZE, BY ENTERPRISE SIZE, 2016-2023 (USD MILLION)
    • SMALL AND MEDIUM-SIZED ENTERPRISES
      • Table SMALL AND MEDIUM-SIZED ENTERPRISES: CUSTOMER DATA PLATFORM MARKET SIZE, BY REGION, 2016-2023 (USD MILLION)
    • LARGE ENTERPRISES
      • Table LARGE ENTERPRISES: CUSTOMER DATA PLATFORM MARKET SIZE, BY REGION, 2016-2023 (USD MILLION)
  • CUSTOMER DATA PLATFORM MARKET, BY VERTICAL
    • INTRODUCTION
      • Table CUSTOMER DATA PLATFORM MARKET SIZE, BY VERTICAL, 2016-2023 (USD MILLION)
    • BANKING, FINANCIAL SERVICES, AND INSURANCE
      • Table BANKING, FINANCIAL SERVICES, AND INSURANCE: CUSTOMER DATA PLATFORM MARKET SIZE, BY REGION, 2016-2023 (USD MILLION)
    • RETAIL AND ECOMMERCE
      • Table RETAIL AND ECOMMERCE: CUSTOMER DATA PLATFORM MARKET SIZE, BY REGION, 2016-2023 (USD MILLION)
      • Table MAJOR RETAILERS ACROSS THE GLOBE
    • MEDIA AND ENTERTAINMENT
      • Table MEDIA AND ENTERTAINMENT: CUSTOMER DATA PLATFORM MARKET SIZE, BY REGION, 2016-2023 (USD MILLION)
    • IT AND TELECOMMUNICATION
      • Table IT AND TELECOMMUNICATION: CUSTOMER DATA PLATFORM MARKET SIZE, BY REGION, 2016-2023 (USD MILLION)
    • TRAVEL AND HOSPITALITY
      • Table TRAVEL AND HOSPITALITY: CUSTOMER DATA PLATFORM MARKET SIZE, BY REGION, 2016-2023 (USD MILLION)
    • ENERGY AND UTILITIES
      • Table ENERGY AND UTILITIES: CUSTOMER DATA PLATFORM MARKET SIZE, BY REGION, 2016-2023 (USD MILLION)
    • AUTOMOBILE
      • Table AUTOMOBILE: CUSTOMER DATA PLATFORM MARKET SIZE, BY REGION, 2016-2023 (USD MILLION)
    • HEALTHCARE AND LIFE SCIENCES
      • Table HEALTHCARE AND LIFE SCIENCES: CUSTOMER DATA PLATFORM MARKET SIZE, BY REGION, 2016-2023 (USD MILLION)
    • OTHERS
      • Table OTHERS: CUSTOMER DATA PLATFORM MARKET SIZE, BY REGION, 2016-2023 (USD MILLION)
  • CUSTOMER DATA PLATFORM MARKET, BY REGION
    • INTRODUCTION
      • Table CUSTOMER DATA PLATFORM MARKET SIZE, BY REGION, 2016-2023 (USD MILLION)
    • NORTH AMERICA
      • UNITED STATES
      • CANADA
        • Table SMARTPHONE USERS IN NORTH AMERICA, 2018-2023 (MILLION)
        • Table NORTH AMERICA: CUSTOMER DATA PLATFORM MARKET SIZE, BY COUNTRY, 2016-2023 (USD MILLION)
        • Table NORTH AMERICA: CUSTOMER DATA PLATFORM MARKET SIZE, BY TYPE, 2016-2023 (USD MILLION)
        • Table NORTH AMERICA: CUSTOMER DATA PLATFORM MARKET SIZE, BY APPLICATION, 2016-2023 (USD MILLION)
        • Table NORTH AMERICA: CUSTOMER DATA PLATFORM MARKET SIZE, BY COMPONENT, 2016-2023 (USD MILLION)
        • Table NORTH AMERICA: CUSTOMER DATA PLATFORM MARKET SIZE, BY SOLUTION, 2016-2023 (USD MILLION)
        • Table NORTH AMERICA: CUSTOMER DATA PLATFORM MARKET SIZE, BY SERVICE, 2016-2023 (USD MILLION)
        • Table NORTH AMERICA: CUSTOMER DATA PLATFORM MARKET SIZE, BY DELIVERY MODE, 2016-2023 (USD MILLION)
        • Table NORTH AMERICA: CUSTOMER DATA PLATFORM MARKET SIZE, BY ENTERPRISE SIZE, 2016-2023 (USD MILLION)
        • Table NORTH AMERICA: CUSTOMER DATA PLATFORM MARKET SIZE, BY VERTICAL, 2016-2023 (USD MILLION)
    • EUROPE
      • UNITED KINGDOM
      • NETHERLANDS
      • FRANCE
      • REST OF EUROPE
        • Table SMART PHONE USERS IN EUROPE, 2018-2023 (MILLION)
        • Table EUROPE: CUSTOMER DATA PLATFORM MARKET SIZE, BY COUNTRY, 2016-2023 (USD MILLION)
        • Table EUROPE: CUSTOMER DATA PLATFORM MARKET SIZE, BY TYPE, 2016-2023 (USD MILLION)
        • Table EUROPE: CUSTOMER DATA PLATFORM MARKET SIZE, BY APPLICATION, 2016-2023 (USD MILLION)
        • Table EUROPE: CUSTOMER DATA PLATFORM MARKET SIZE, BY COMPONENT, 2016-2023 (USD MILLION)
        • Table EUROPE: CUSTOMER DATA PLATFORM MARKET SIZE, BY SOLUTION, 2016-2023 (USD MILLION)
        • Table EUROPE: CUSTOMER DATA PLATFORM MARKET SIZE, BY SERVICE, 2016-2023 (USD MILLION)
        • Table EUROPE: CUSTOMER DATA PLATFORM MARKET SIZE, BY DELIVERY MODE, 2016-2023 (USD MILLION)
        • Table EUROPE: CUSTOMER DATA PLATFORM MARKET SIZE, BY ENTERPRISE SIZE, 2016-2023 (USD MILLION)
        • Table EUROPE: CUSTOMER DATA PLATFORM MARKET SIZE, BY VERTICAL, 2016-2023 (USD MILLION)
    • ASIA PACIFIC
      • AUSTRALIA
      • JAPAN
      • INDIA
      • REST OF ASIA PACIFIC
        • Table SMARTPHONE USERS IN ASIA PACIFIC, 2018-2023 (MILLION)
        • Table ASIA PACIFIC: CUSTOMER DATA PLATFORM MARKET SIZE, BY COUNTRY, 2016-2023 (USD MILLION)
        • Table ASIA PACIFIC: CUSTOMER DATA PLATFORM MARKET SIZE, BY TYPE, 2016-2023 (USD MILLION)
        • Table ASIA PACIFIC: CUSTOMER DATA PLATFORM MARKET SIZE, BY APPLICATION, 2016-2023 (USD MILLION)
        • Table ASIA PACIFIC: CUSTOMER DATA PLATFORM MARKET SIZE, BY COMPONENT, 2016-2023 (USD MILLION)
        • Table ASIA PACIFIC: CUSTOMER DATA PLATFORM MARKET SIZE, BY SOLUTION, 2016-2023 (USD MILLION)
        • Table ASIA PACIFIC: CUSTOMER DATA PLATFORM MARKET SIZE, BY SERVICE, 2016-2023 (USD MILLION)
        • Table ASIA PACIFIC: CUSTOMER DATA PLATFORM MARKET SIZE, BY DELIVERY MODE, 2016-2023 (USD MILLION)
        • Table ASIA PACIFIC: CUSTOMER DATA PLATFORM MARKET SIZE, BY ENTERPRISE SIZE, 2016-2023 (USD MILLION)
        • Table ASIA PACIFIC: CUSTOMER DATA PLATFORM MARKET SIZE, BY VERTICAL, 2016-2023 (USD MILLION)
    • MIDDLE EAST AND AFRICA
      • MIDDLE EAST
      • AFRICA
        • Table SMARTPHONE USERS IN MIDDLE EAST AND AFRICA, 2018-2023 (MILLION)
        • Table MIDDLE EAST AND AFRICA: CUSTOMER DATA PLATFORM MARKET SIZE, BY SUBREGION, 2016-2023 (USD MILLION)
        • Table MIDDLE EAST AND AFRICA: CUSTOMER DATA PLATFORM MARKET SIZE, BY TYPE, 2016-2023 (USD MILLION)
        • Table MIDDLE EAST AND AFRICA: CUSTOMER DATA PLATFORM MARKET SIZE, BY APPLICATION, 2016-2023 (USD MILLION)
        • Table MIDDLE EAST AND AFRICA: CUSTOMER DATA PLATFORM MARKET SIZE, BY COMPONENT, 2016-2023 (USD MILLION)
        • Table MIDDLE EAST AND AFRICA: CUSTOMER DATA PLATFORM MARKET SIZE, BY SOLUTION, 2016-2023 (USD MILLION)
        • Table MIDDLE EAST AND AFRICA: CUSTOMER DATA PLATFORM MARKET SIZE, BY SERVICE, 2016-2023 (USD MILLION)
        • Table MIDDLE EAST AND AFRICA: CUSTOMER DATA PLATFORM MARKET SIZE, BY DELIVERY MODE, 2016-2023 (USD MILLION)
        • Table MIDDLE EAST AND AFRICA: CUSTOMER DATA PLATFORM MARKET SIZE, BY ENTERPRISE SIZE, 2016-2023 (USD MILLION)
        • Table MIDDLE EAST AND AFRICA: CUSTOMER DATA PLATFORM MARKET SIZE, BY VERTICAL, 2016-2023 (USD MILLION)
    • LATIN AMERICA
      • BRAZIL
      • MEXICO
      • REST OF LATIN AMERICA
        • Table SMARTPHONE USERS IN LATIN AMERICA, 2018-2023 (MILLION)
        • Table LATIN AMERICA: CUSTOMER DATA PLATFORM MARKET SIZE, BY COUNTRY, 2016-2023 (USD MILLION)
        • Table LATIN AMERICA: CUSTOMER DATA PLATFORM MARKET SIZE, BY TYPE, 2016-2023 (USD MILLION)
        • Table LATIN AMERICA: CUSTOMER DATA PLATFORM MARKET SIZE, BY APPLICATION, 2016-2023 (USD MILLION)
        • Table LATIN AMERICA: CUSTOMER DATA PLATFORM MARKET SIZE, BY COMPONENT, 2016-2023 (USD MILLION)
        • Table LATIN AMERICA: CUSTOMER DATA PLATFORM MARKET SIZE, BY SOLUTION, 2016-2023 (USD MILLION)
        • Table LATIN AMERICA: CUSTOMER DATA PLATFORM MARKET SIZE, BY SERVICE, 2016-2023 (USD MILLION)
        • Table LATIN AMERICA: CUSTOMER DATA PLATFORM MARKET SIZE, BY DELIVERY MODE, 2016-2023 (USD MILLION)
        • Table LATIN AMERICA: CUSTOMER DATA PLATFORM MARKET SIZE, BY ENTERPRISE SIZE, 2016-2023 (USD MILLION)
        • Table LATIN AMERICA: CUSTOMER DATA PLATFORM MARKET SIZE, BY VERTICAL, 2016-2023 (USD MILLION)
  • COMPETITIVE LANDSCAPE
    • INTRODUCTION
    • TOP PLAYERS IN THE CUSTOMER DATA PLATFORM MARKET
      • Table MARKET RANKING FOR CUSTOMER DATA PLATFORM MARKET, 2018
    • COMPETITIVE SCENARIO
      • NEW PRODUCT LAUNCHES AND PRODUCT ENHANCEMENTS
        • Table NEW PRODUCT LAUNCHES AND PRODUCT ENHANCEMENTS, 2016-2018
      • PARTNERSHIPS AND AGREEMENTS
        • Table PARTNERSHIPS AND AGREEMENTS, 2017-2018
      • ACQUISITIONS
        • Table ACQUISITIONS, 2016-2018
  • COMPANY PROFILES
    • INTRODUCTION
    • ORACLE
      • BUSINESS OVERVIEW
      • SOLUTIONS AND SERVICES OFFERED
      • RECENT DEVELOPMENTS
      • SWOT ANALYSIS
      • MNM VIEW
    • SAP
      • BUSINESS OVERVIEW
      • SOLUTIONS AND SERVICES OFFERED
      • RECENT DEVELOPMENTS
      • SWOT ANALYSIS
      • MNM VIEW
    • SALESFORCE
      • BUSINESS OVERVIEW
      • PRODUCTS OFFERED
      • RECENT DEVELOPMENTS
      • SWOT ANALYSIS
      • MNM VIEW
    • ADOBE
      • BUSINESS OVERVIEW
      • SOLUTIONS OFFERED
      • RECENT DEVELOPMENTS
      • SWOT ANALYSIS
      • MNM VIEW
    • NICE
      • BUSINESS OVERVIEW
      • SOLUTIONS AND SERVICES OFFERED
      • RECENT DEVELOPMENTS
      • SWOT ANALYSIS
      • MNM VIEW
    • SAS INSTITUTE
      • BUSINESS OVERVIEW
      • SOLUTIONS OFFERED
      • RECENT DEVELOPMENTS
      • SWOT ANALYSIS
      • MNM VIEW
    • TEALIUM
      • BUSINESS OVERVIEW
      • PRODUCTS OFFERED
      • RECENT DEVELOPMENTS
      • SWOT ANALYSIS
      • MNM VIEW
    • SEGMENT
      • BUSINESS OVERVIEW
      • PRODUCTS OFFERED
      • RECENT DEVELOPMENTS
      • MNM VIEW
    • ZAIUS
      • BUSINESS OVERVIEW
      • SOLUTIONS AND SERVICES OFFERED
      • RECENT DEVELOPMENTS
      • MNM VIEW
    • AGILONE
      • BUSINESS OVERVIEW
      • PRODUCTS AND SERVICES OFFERED
      • RECENT DEVELOPMENTS
    • ACTIONIQ
      • BUSINESS OVERVIEW
      • SOLUTIONS OFFERED
      • RECENT DEVELOPMENTS
    • BLUECONIC
      • BUSINESS OVERVIEW
      • PRODUCTS OFFERED
      • RECENT DEVELOPMENTS
    • ASCENT360
      • BUSINESS OVERVIEW
      • PRODUCTS AND SERVICES OFFERED
      • RECENT DEVELOPMENTS
    • EVERGAGE
      • BUSINESS OVERVIEW
      • PRODUCTS OFFERED
      • RECENT DEVELOPMENTS
    • LYTICS
      • BUSINESS OVERVIEW
      • PRODUCTS OFFERED
      • RECENT DEVELOPMENTS
    • MPARTICLE
      • BUSINESS OVERVIEW
      • PRODUCTS OFFERED
      • RECENT DEVELOPMENTS
    • NGDATA
      • BUSINESS OVERVIEW
      • PRODUCTS, SOLUTIONS, AND SERVICES OFFERED
      • RECENT DEVELOPMENTS
    • IGNITIONONE
      • BUSINESS OVERVIEW
      • PRODUCTS OFFERED
      • RECENT DEVELOPMENTS
    • SIGNAL
      • BUSINESS OVERVIEW
      • PRODUCTS AND SOLUTIONS OFFERED
      • RECENT DEVELOPMENTS
    • USERMIND
      • BUSINESS OVERVIEW
      • PRODUCTS AND SOLUTIONS OFFERED
      • RECENT DEVELOPMENTS
    • AMPERITY
      • BUSINESS OVERVIEW
      • PRODUCTS OFFERED
      • RECENT DEVELOPMENTS
    • RELTIO
      • BUSINESS OVERVIEW
      • PRODUCTS AND SOLUTIONS OFFERED
      • RECENT DEVELOPMENTS
    • ENSIGHTEN
      • BUSINESS OVERVIEW
      • PRODUCTS, SOLUTIONS, AND SERVICES OFFERED
      • RECENT DEVELOPMENTS
    • FOSPHA
      • BUSINESS OVERVIEW
      • PRODUCTS OFFERED
      • RECENT DEVELOPMENTS
    • SESSIONM
      • BUSINESS OVERVIEW
      • PRODUCTS OFFERED
      • RECENT DEVELOPMENTS
  • APPENDIX
    • INDUSTRY EXPERTS
    • DISCUSSION GUIDE
    • KNOWLEDGE STORE: MARKETSANDMARKETS' SUBSCRIPTION PORTAL
    • AVAILABLE CUSTOMIZATIONS
    • RELATED REPORTS
    • AUTHOR DETAILS

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