Indian Pasta Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028

Indian Pasta Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028

Report Overview:

The Indian pasta market size reached US$ 785.4 Million in 2022. Looking forward, IMARC Group expects the market to reach US$ 2,062 Million by 2028, exhibiting a growth rate (CAGR) of 17.52% during 2023-2028.

Pasta refers to the staple food of tradition Italian cuisine which is made using dough, water, eggs, vegetables, and oil. The dough is kneaded into various shapes some of which are known as penne, spaghetti, farfalle, fettuccine, barbine, etc. Pasta is associated with several health benefits owing to a high concentration of vitamins and minerals. Currently, the demand for pasta is gaining immense popularity in India, particularly amongst the younger population, due to expansion in food-service restaurants.

The primary factors catalysing the growth of the pasta market in India include rising urbanisation, changing lifestyles and surging demand for ready-to-eat products. In addition to this, the market is also influenced by an increasing women's employment rate coupled with rising disposable incomes. Further, the health-conscious consumers are demanding food products with healthier ingredients, which has led to a rise in the demand for pasta made with whole-wheat and quinoa. Some of the other forces that have been proactive in maintaining the market growth are longer shelf-life and ease of preparation.

Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each sub-segment of the Indian pasta market report, along with forecasts at the country and state level from 2023-2028. Our report has categorized the market based on type, raw material, distribution channel and cuisine.

Breakup by Type:

Dry Pasta
Instant Pasta
Fresh Pasta

On the basis of type, the market has been segmented as dry pasta, instant pasta and fresh pasta. Currently, dry pasta dominates the Indian pasta market, holding the majority of the market share.

Breakup by Raw Material:

Refined Flour
Durum Wheat

Based on raw materials, semolina represents the largest segment. This can be accredited to the high gluten content of semolina which helps in maintaining the shape of pasta.

Breakup by Distribution Channel:

Convenience Stores

On the basis of distribution channels, the market is segregated as convenience stores, supermarkets/hypermarkets, institutional and e-retail. Amongst these, institutional sales exhibit a clear dominance in the pasta market in India.

Breakup by Cuisine:

White Sauce Pasta
Red Sauce Pasta
Mix Sauce Pasta

Based on cuisines, white sauce pasta represents the largest segment.

Breakup by State:

Uttar Pradesh
Tamil Nadu

Region-wise, the market has been segmented into Uttar Pradesh, Delhi, Maharashtra, Gujarat, Karnataka, Tamil Nadu and others.

Competitive Landscape

The competitive landscape of the market has also been examined with some of the key players being Nestlé, ITC, Bambino, MTR and Del Monte.

This report provides a deep insight into the Indian pasta market covering all its essential aspects. This ranges from macro overview of the market to micro details of the industry performance, recent trends, key market drivers and challenges, SWOT analysis, Porter’s five forces analysis, value chain analysis, etc. This report is a must-read for entrepreneurs, investors, researchers, consultants, business strategists, and all those who have any kind of stake or are planning to foray into the Indian pasta industry in any manner.

Key Questions Answered in This Report:

What was the size of the Indian pasta market in 2022?
What are the key factors driving the Indian pasta market?
What has been the impact of COVID-19 on the Indian pasta market?
What is the breakup of the Indian pasta market based on the type?
What is the breakup of the Indian pasta market based on the raw material?
What is the breakup of the Indian pasta market based on the distribution channel?
What is the breakup of the Indian pasta market based on the cuisine?
What are the key regions in the Indian pasta market?
Who are the key companies/players in the Indian pasta market?

1 Preface
2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
4.1 Overview
4.2 Key Industry Trends
5 India Pasta Market: Industry Analysis
5.1 Market Overview
5.2 Market Performance
5.2.1 Volume Trends
5.2.2 Value Trends
5.3 Impact of COVID-19
5.4 Price Analysis
5.4.1 Key Price Indicators
5.4.2 Price Structure
5.4.3 Price Trends
5.5 Market Breakup by Region
5.6 Market Breakup by Type
5.7 Market Breakup by Raw Material
5.8 Market Breakup by Distribution Channel
5.9 Market Breakup by Cuisine
5.10 Market Forecast
5.11 SWOT Analysis
5.11.1 Overview
5.11.2 Strengths
5.11.3 Weaknesses
5.11.4 Opportunities
5.11.5 Threats
5.12 Value Chain Analysis
5.12.1 Overview
5.12.2 Raw Material Procurement
5.12.3 Manufacturing
5.12.4 Marketing
5.12.5 Distribution
5.12.6 End-Use
5.13 Porters Five Forces Analysis
5.13.1 Overview
5.13.2 Bargaining Power of Buyers
5.13.3 Bargaining Power of Suppliers
5.13.4 Degree of Rivalry
5.13.5 Threat of New Entrants
5.13.6 Threat of Substitutes
6 Competitive Landscape
6.1 Market Structure
6.2 Market Breakup by Key Players
7 Market Breakup by Key Regions
7.1 Uttar Pradesh
7.1.1 Market Trends
7.1.2 Market Forecast
7.2 Delhi
7.2.1 Market Trends
7.2.2 Market Forecast
7.3 Maharashtra
7.3.1 Market Trends
7.3.2 Market Forecast
7.4 Gujarat
7.4.1 Market Trends
7.4.2 Market Forecast
7.5 Karnataka
7.5.1 Market Trends
7.5.2 Market Forecast
7.6 Tamil Nadu
7.6.1 Market Trends
7.6.2 Market Forecast
7.7 Others
7.7.1 Market Trends
7.7.2 Market Forecast
8 Market Breakup by Type
8.1 Dry Pasta
8.1.1 Market Trends
8.1.2 Market Forecast
8.2 Instant Pasta
8.2.1 Market Trends
8.2.2 Market Forecast
8.3 Fresh Pasta
8.3.1 Market Trends
8.3.2 Market Forecast
9 Market Breakup by Raw Material
9.1 Semolina
9.1.1 Market Trends
9.1.2 Market Forecast
9.2 Refined Flour
9.2.1 Market Trends
9.2.2 Market Forecast
9.3 Durum Wheat
9.3.1 Market Trends
9.3.2 Market Forecast
9.4 Others
9.4.1 Market Trends
9.4.2 Market Forecast
10 Market Breakup by Distribution Channel
10.1 Institutional
10.1.1 Market Trends
10.1.2 Market Forecast
10.2 Convenience Stores
10.2.1 Market Trends
10.2.2 Market Forecast
10.3 Hypermarket/Supermarket
10.3.1 Market Trends
10.3.2 Market Forecast
10.4 E-Retailing
10.4.1 Market Trends
10.4.2 Market Forecast
11 Market Breakup by Cuisine
11.1 White Sauce Pasta
11.1.1 Market Trends
11.1.2 Market Forecast
11.2 Red Sauce Pasta
11.2.1 Market Trends
11.2.2 Market Forecast
11.3 Mix Sauce Pasta
11.3.1 Market Trends
11.3.2 Market Forecast
12 India Pasta Market: Consumer Landscape
12.1 Consumer Mapping
12.1.1 By Age
12.1.2 By Gender
12.1.3 By Occupation
12.1.4 By Lifestyle
12.1.5 By Education Attainment
12.1.6 By Consumption Type (Institution)
12.2 Consumer Buying Habits
12.3 Key Reasons driving the Purchase of Pasta
13 Company Profiles
13.1 Nestle India Limited
13.2 ITC Limited
13.3 Bambino Agro Industries Limited
13.4 Del Monte
13.5 MTR Foods Private Limited

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