Market Research Logo

Overtourism - Thematic Research

Overtourism - Thematic Research

Summary

Overtourism has become more than just a buzzword in the tourism industry in recent years as locals and travelers alike begin to recognize the problems that arise from huge influxes of tourists to already popular areas. This report looks at the companies playing a role in overtourism as well as those actively combating the threat.

Key Highlights

  • Over half of the world’s population lives in urban areas and it is estimated that, by 2050, this proportion will reach 70%. The growing urban population along with increasing tourist umbers often means that main cities can become overrun very quickly.
  • Destinations such as Venice, Iceland, Thailand, and Barcelona have hit the headlines multiple times in recent years and overtourism is certainly an issue. Overtourism was high on the list of priorities at the World Travel and Tourism Council (WTTC) global summit in Buenos Aires in 2018, demonstrating that the industry as a whole is taking this issue seriously.
  • As the effects of overtourism are becoming more well-known across the world, many travelers seek out companies that are actively involved in curbing its effects.
Scope
  • This report provides an overview of overtourism as an issue.
  • It identifies the key causes of overtourism.
  • It identifies the key consequences of overtourism, as well as how governments are looking to tackle them.
  • It provides case studies analyzing overtourism in known hotspots across the globe, looking at the causes, consequences and possible solutions.
  • It analyzes the impact of overtourism on the travel and tourism industry and discusses what affected parties can do to lessen the problem.
Reasons to buy
  • Understand what overtourism is
  • Understand the key causes and consequences of overtourism
  • Learn about possible solutions to overtourism
  • Identify key overtourism hotspots.


  • Introduction
  • Players
    • Table Figure 1: Who are the big players in overtourism?
  • Trends
    • Trends contributing to overtourism
      • Table Trends contributing to overtourism
    • Trends as a result of overtourism
      • Table Trends as a result of overtourism
    • Trends in tackling overtourism
      • Table Trends in tackling overtourism
  • Case studies
    • Venice
    • Rome
    • Amsterdam
    • Edinburgh
    • Iceland
    • Thailand
    • Barcelona
    • Machu Picchu
    • Great Barrier Reef
  • Analysis of overtourism
    • Table Figure 2: In 2018, Spain, France and the US welcomed the most international arrivals.
    • Many destinations have visitor numbers outnumbering their own population
    • Domestic travel also contributes to overtourism
      • Table Figure 3: China, the US, and India were the leaders in domestic travel in 2018
    • Visitor numbers will increase even further by 2022
      • Table Figure 4: International arrivals are expected to increase in all current top 10 countries
    • Timeline
      • Table Figure 5: The story of overtourism…
  • Impact of overtourism on the travel and tourism industry
    • Recommendations for travel and tourism companies
  • Companies section
    • Companies contributing to overtourism
      • Table Companies contributing to overtourism
    • Companies combating overtourism
      • Table Companies combating overtourism
  • Glossary
    • Table Glossary
  • Appendix: Our "Thematic" research methodology
    • Viewing the world's data by themes makes it easier to make important decisions
    • Traditional research does a poor job of picking winners and losers
    • That is why we developed our "thematic engine"
    • How do we create our sector scorecards?
      • Table Figure 6: Our five-step approach for generating a sector scorecard
    • What is in our sector scorecards?
    • How do we score companies in our thematic screen?
    • How our research reports fit into our overall thematic research ecosystem
    • About GlobalData
    • Contact us
    • Disclaimer

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook