The Polish Savory Snacks sector is driven by increasing busy lifestyles of consumers, who are looking for quick snacks and new product innovation in terms of flavors, in the country. Of the seven markets, Potato Chips is the largest in value and volume terms, while Ethnic/Traditional Snacks is forecast to register the fastest growth during 2016-2021. Hypermarkets & Supermarkets is the leading channel for the distribution of savory snacks in the country. Flexible Packaging is the most commonly used packaging material in the sector, while Rigid Plastics is forecast to register the fastest growth during 2016-2021. Bakalland, Felix and Lajkonik are the leading brands in the Savory Snacks sector.
GlobalData’s Country Profile report on the Savory Snacks sector in Poland provides insights on high growth markets to target, trends in the usage of package materials, category level distribution channel data and market share of brands.
What else is contained?
Market data: Overall market value and volume data with growth analysis for 2011-2021
Market coverage: Value and growth analysis for Ethnic/Traditional Snacks, Meat Snacks, Nuts and Seeds, Popcorn, Potato Chips, Pretzels and Processed Snacks with inputs on individual category share within each market and the change in their market share forecast for 2016-2021
Leading players: Market share of brands and private labels, including private label growth analysis from 2011-2016
Distribution data: Percentage of sales within each market through distribution channels such as Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists, eRetailers and others
Packaging data: consumption breakdown for package materials and pack type in each market, in terms of percentage share of number of units sold. Package material data for Flexible Packaging, Paper & Board, Rigid Metal, and Rigid Plastics, and others; pack type data for: Bag/Sachet, Film, Stand Up Pouch, Can, Speciality container, Tray, and Jar.
The Polish Savory Snacks sector is forecast to register an overall value growth of 20.1% during 2016-2021
Poland ranks second on the extent of fragmentation when compared to the leading four countries in the region
The top five brands accounting for 26.07% share in 2016.
The per capita consumption of Savory Snacks is higher in Poland compared to the global level
Per capita consumption of Potato Chips is noticeably high in Poland compared to global and regional levels
Reasons to buy
Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
Manufacturers can identify the opportunities to position products with H&W attributes/benefits
Access the key and most influential consumer trends driving Savory Snacks products consumption, and how they influence consumer behavior in the market which will help determine the best audiences to target
Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector
Analysis on key macro-economic indicators such as GDP per capita, population (overall and breakdown by age), and consumer price index. It also covers a comparative analysis of political, economic, socio-demographic, and technological indicators (PEST) across 50 countries.