Canada Wine - Market Assessment and Forecasts to 2024

Canada Wine - Market Assessment and Forecasts to 2024

Summary

The Canadian wine sector was led by the still wine category in both the value and volume terms, while the fortified wine is expected to register the fastest value and volume growth during 2019-2024. Food & drinks specialists was the leading channel for the distribution of wine in the country. Glass was the most commonly used pack material in the Canadian wine sector. Constellation Brands, Inc, Andrew peller ltd, and Treasury Wine Estates Vintners Limited are the leading players in the country.

This report on the wine sector in Canada provides insights on high growth markets to target, trends in the usage of packaging materials, types and closures category level distribution data and companies market shares.

What else is contained?

  • Sector data: Overall sector value and volume data with growth analysis for 2014-2024
  • Category coverage: Value and growth analysis for fortified wine, sparkling wine and still wine with inputs on individual segment share within each category and the change in their market share forecast for 2019-2024
  • Leading players: Market share of compaines (in volume terms) and private labels (in volume terms) in 2019
  • Distribution data: Percentage of sales within each category through distribution channels such as convenience stores, food & drinks specialists, hypermarkets & supermarkets, eretailers, cash & carries & warehouse clubs, “dollar stores”, variety stores & general merchandise retailers, department stores, direct sellers, on-trade and other general retailers.
  • Packaging data: consumption breakdown for package materials and pack types in each category, in terms of percentage share of number of units sold. pack material data for glass, flexible packaging, rigid plastics, paper & board and rigid metal; pack type for: jar, can, film, tray, bag/sachet, tub, stand up pouch, carton - folding, clamshell, specialty container, blister pack and other pack type, closure type for: twist off, film, prize off, plastic tie, screw top, foil and other closure types, primary outer types for: carton - folding, sleeve, bag, shrink wrap.
Scope
  • Both per capita consumption and per capita expenditure of wine was higher in Canada than both the global and regional levels in 2019
  • Per capita consumption of still wine was highest compared to the other categories in Canadian wine sector in 2019
  • Hypermarkets & supermarkets is the leading distribution channel in the Canadian wine sector
  • Glass was the commonly used pack material in the Canadian wine sector
Reasons to Buy
  • Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
  • Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
  • Gain an understanding of the total competitive landscape based on detailed company share analysis to plan effective market positioning
  • Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
  • The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector
  • Analysis on key macro-economic indicators such as real GDP, nominal GDP, consumer price index, household consumption expenditure, population (by age group, gender, rural-urban split, and employed people and unemployment rate. It also includes economic summary of the country along with labor market and demographic trends.


Report scope
Executive summary
Part 1: Market Environment
Value and volume share of Canada in the global and North America markets
Growth analysis of Canada compared to other leading countries in the North America market
PCC and PCE of Canada compared to global and North America market
Part 2: Sector Deep Dive
Canada wine sector snapshot
Market size analysis
Demand for premium products
Cross-category comparison - value growth analysis and category winners and losers
Cross-category comparison - volume growth analysis and category winners and losers
Part 3: Category Deep Dive
Per capita consumption analysis by category
Market size analysis - category: fortified wine
Segment-level analysis (in value terms) - fortified wine
Segment-level analysis (in volume terms) - fortified wine
Market size analysis - category: sparkling wine
Segment-level analysis (in value terms) - sparkling wine
Segment-level analysis (in volume terms) - sparkling wine
Market size analysis - category: still wine
Segment-level analysis (in value terms) - still wine
Segment-level analysis (in volume terms) - still wine
Part 4: Distribution Analysis
Channel share analysis
Part 5: Competitive Environment
Leading companies volume share
Brand share analysis of top five companies
Brand share analysis of top five companies by category
Degree of consolidation/fragmentation by category
Part 6: Packaging Analysis
Pack material growth analysis
Pack type growth analysis
Closure type growth analysis
Primary outer type growth analysis
Part 7: City Deep Dive
Market size analysis of top 10 cities
Market size analysis of top 10 cities by category
Leading cities contribution to volume growth
Part 8: Consumergraphics
Demographic analysis
Part 9: Macroeconomic Analysis
GDP growth and inflation
Population growth
Labor market trend
Economic summary, labor market trends, and demographic trends
Canada risk index (GCRI) 2019
Canada risk analysis - compared to global and North America markets
Methodology
Definitions
Appendix
List of Tables
Leading value categories
Fastest-growing segments (value), 2019
Cross-category comparison - by value (2014-2024)
Cross-category comparison - by volume (2014-2024)
Per capita consumption (by category), Canada compared to North America and global levels (in liters), 2019
Fortified wine - value analysis by segment, 2014-2024
Fortified wine - volume analysis by segment, 2014-2024
Sparkling wine - value analysis by segment, 2014-2024
Sparkling wine - volume analysis by segment, 2014-2024
Still wine - value analysis by segment, 2014-2024
Still wine - volume analysis by segment, 2014-2024
Change in distribution share, 2014-2019
Top five companies share by brand (in volume terms) in the wine sector, 2019
Brand shares of top five companies (in volume terms) by category, 2019
Performance overview (score: 1-100)
Category data, by segment
Category data, by on-trade and off-trade
Per capita consumption (in liters), 2014-2024
Per capita expenditure (US$), 2014-2024
Wine sales distribution in Canada - by category (C$ million), 2019
Brand share (in value and volume terms) in the wine sector, 2019
Brand share (in value and volume terms) in the wine sector, by category, 2019
Pack material (in million pack units), 2014-2024
Pack materials by category (in million pack units), 2019
Pack type (in million pack units), 2014-2024
List of Figures
Value and volume share of Canada in the global and North America wine sector, 2019-2024
Canada compared to the other top countries in terms of market share, growth, and competitive landscape
PCC comparison - Canada, North America, and global, 2014-2024
PCE comparison - Canada, North America, and global, 2014-2024
Market size and growth analysis by value and volume, wine sector, 2014-2024
Extent to which consumers are trading up or down in the wine sector
Cross-category comparison - value growth analysis and category winners and losers
Cross-category comparison - volume growth analysis and category winners and losers
Market size and growth analysis by value and volume, fortified wine category, 2014-2024
Market size and growth analysis by value and volume, sparkling wine category, 2014-2024
Market size and growth analysis by value and volume, still wine category, 2014-2024
Share of key distribution channels (in volume terms) - wine, 2019
Key distribution channel share by category (in volume terms), 2019
Leading companies (in volume terms) in the wine sector, 2019
Category-wise consolidation/fragmentation (in volume terms) - wine , 2019
Key pack materials in the Canadian wine sector, percentage share of pack units, 2019
Annual growth rate by key pack material, 2014-2024
Use of pack material by category (in pack units), 2019
Key pack types in the Canadian wine sector, percentage share of pack units, 2019
Annual growth rate by key pack type, 2014-2024
Use of pack type by category (in pack units), 2019
Key closure types in the Canadian wine sector, percentage share of pack units, 2019
Annual growth rate by key closure type, 2014-2024

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