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Home Insecticides in Japan

Publisher Euromonitor International
Published Apr 14, 2026
Length 34 Pages
SKU # EP21132318

Description

In 2025, home insecticides in Japan experienced a decline in retail value sales, with a declining growth rate of 1% compared to the previous year. Despite this decline, the market remained stable due to the increasing demand for multifunctional products that combined pest control with other benefits such as deodorising and anti-mould properties.

Euromonitor International's Home Insecticides in Japan market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2030 illustrate how the market is set to change.

Product coverage: Electric Insecticides, Insecticide Baits, Insecticide Coils, Other Home Insecticides, Spray/Aerosol Insecticides.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Home Insecticides market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

34 Pages
Home Insecticides in Japan
Euromonitor International
April 2026
List Of Contents And Tables
HOME INSECTICIDES IN JAPAN
Key Data Insights
2025 Developments
Urban Pest Control Supports Growth Despite Decline
Key Industry Trends
CHART 1 Key Industry Trends for Home Insecticides
Industry Performance
Health and Wellness Spurs Innovative Product Launches
CHART 2 Earth Corp and Lec Inc Tap Health & Wellness Trend with Skin-Safe Insect Repellents in Japan
Multifunctionality Drives Innovation in Home Insecticide Products
CHART 3 Multifunctional Product Launches Combining Pest Control, Deodorising, and Seasonal Utility Becoming
CHART 4 Value Sales of Home Insecticides 2020-2030
CHART 5 Volume Sales of Home Insecticides 2020-2030
CHART 6 Value Sales of Home Insecticides by Category 2025
What's Next?
Multifunctional Products Expected to Drive Future Performance
Skin- and Eco-Friendly Products Anticipated to Continue Gaining Traction
Sustainability and Digital Integration Shape Future Landscape
CHART 7 Analyst Insight for Home Insecticides
CHART 8 Forecast Value Sales of Home Insecticides 2020-2030
CHART 9 Forecast Value Sales of Home Insecticides by Category 2025-2030
Competitive Landscape
Earth Corp Strengthens Lead with Innovative Multifunctional Products
CHART 10 Company Shares of Home Insecticides 2025
CHART 11 Brand Shares of Home Insecticides 2025
Channels
Health and Beauty Specialists Remains Dominant Channel for Home Insecticides Sales
Retail E-Commerce Drives Growth with Convenience and Promotions
CHART 12 Retail Channels for Home Insecticides 2020-2025
Economic Context
CHART 13 Economic Context for Home Insecticides
CHART 14 Real Gdp Growth 2020-2030
CHART 15 Inflation 2020-2030
Consumer Context
CHART 16 Consumer Context for Home Insecticides
CHART 17 Population 2020-2030
CHART 18 Consumer Expenditure 2020-2030
CHART 19 Population by Generation 2025
Country Reports Disclaimer
CHART 20 Key Industry Trends for Home Care
CHART 21 Brands Launch Multifunctional, Cross-Surface Cleaning Solutions
CHART 22 Major brands Launch Time-Saving, Multifunctional Formats
CHART 23 Value Sales of Home Care 2020-2030
CHART 24 Volume Sales of Home Care 2020-2030
CHART 25 Value Sales of Home Care by Category 2025
CHART 26 Analyst Insight for Home Care
CHART 27 Forecast Value Sales of Home Care 2020-2030
CHART 28 Forecast Value Sales of Home Care by Category 2025-2030
CHART 29 Company Shares of Home Care 2025
CHART 30 Brand Shares of Home Care 2025
CHART 31 Retail Channels for Home Care 2020-2025
CHART 32 Economic Context for Home Care
CHART 33 Real Gdp Growth 2020-2030
CHART 34 Inflation 2020-2030
CHART 35 Consumer Context for Home Care
CHART 36 Population 2020-2030
CHART 37 Consumer Expenditure 2020-2030
CHART 38 Population by Generation 2025
HOME CARE IN JAPAN
Executive Summary
Brands Innovate to Drive Sales in Challenging Economic Conditions
Key Data Insights
Key Industry Trends
Industry Performance
Laundry Care Dominates Market Share Due to Multifunctionality and Premiumisation
Dishwashing Drives Growth with Multifunctional and Premium Offerings
What's Next?
Consumer Bifurcation Anticipated to Influence Home Care Sales
Laundry Care Set to Remain the Largest Category While Innovation Becomes Essential
Sustainability and Premiumisation Drive Industry Trends
Competitive Landscape
Kao Corp and P&G Japan Gk Lead Market Consolidation
Channels
Health and Beauty Specialists Lead Sales through Convenience and Trust
Retail E-Commerce Grows Steadily with Eco-Friendly Products
Economic Context
Consumer Context
Country Reports Disclaimer

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