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Home Insecticides in Ireland

Publisher Euromonitor International
Published Apr 15, 2026
Length 38 Pages
SKU # EP21132316

Description

In 2025, home insecticides in Ireland experienced steady growth, supported by seasonal pest activity and rising urbanisation. The total retail value of home insecticides reached EUR1.6 million, representing 3% current value growth on the previous year. This growth was driven by consumer demand for safer, indoor-use formats, particularly non-toxic sprays and electric traps.

Euromonitor International's Home Insecticides in Ireland market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2030 illustrate how the market is set to change.

Product coverage: Electric Insecticides, Insecticide Baits, Insecticide Coils, Other Home Insecticides, Spray/Aerosol Insecticides.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Home Insecticides market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

38 Pages
Home Insecticides in Ireland
Euromonitor International
April 2026
List Of Contents And Tables
HOME INSECTICIDES IN IRELAND
Key Data Insights
2025 Developments
Sc Johnson Drives Safe Indoor Insect Control with Innovative Products
Key Industry Trends
CHART 1 Key Industry Trends of Home Insecticides
Industry Performance
Spray/Aerosol Largest but Electric Most Dynamic
CHART 2 SC Johnson Targets Urban Pest Control with Raid Essentials Light Trap
Sustainability and Safety Drive Innovation and Consumer Preference
CHART 3 Value Sales 2020-2030
CHART 4 Volume Sales 2020-2030
CHART 5 Value Sales by Category 2025
What's Next?
Consumers to Drive Demand for Safer and More Sustainable Solutions
Electric Insecticides Expected to Lead Growth Thanks to Their Convenience and Safety
Natural Ingredients and Eco-Friendly Packaging Will Be Gaining Traction
CHART 6 Forecast Value Sales 2020-2030
CHART 7 Forecast Value Sales by Category 2025-2030
Competitive Landscape
Sc Johnson and Doff Portland Lead a Concentrated Market
CHART 8 Analyst Insight for Home Insecticides
No Significant Mergers or New Product Launches
CHART 9 Company Shares 2025
CHART 10 Brand Shares 2025
Channels
Supermarkets Dominate Sales with In-Person Shopping Experience
Home Products Specialists Drive E-Commerce Growth with Niche Products
No New Retail Brands or Concepts Emerge in 2026
CHART 11 Retail Channels 2020-2025
Economic Context
CHART 12 Economic Context for Home Insecticides
CHART 13 Real Gdp Growth 2020-2030
CHART 14 Inflation 2020-2030
Consumer Context
CHART 15 Consumer Context for Home Insecticides
CHART 16 Population 2020-2030
CHART 17 Consumer Expenditure 2020-2030
CHART 18 Population by Generation 2025
Country Reports Disclaimer
CHART 19 Key Industry Trends for Home Care
CHART 20 Domestos Bleach Foam Offers 360-Degree Spraying
CHART 21 Value Sales 2020-2030
CHART 22 Volume Sales 2020-2030
CHART 23 Value Sales by Category 2025
CHART 24 Analyst Insight for Home Care
CHART 25 Forecast Value Sales 2020-2030
CHART 26 Forecast Value Sales by Category 2025-2030
CHART 27 Ecover Launches Plastic-Free Wrappers for Dishwasher Tablets
CHART 28 Company Shares 2025
CHART 29 Brand Shares 2025
CHART 30 Fragrance and Format Innovation Fuel Premiumisation in Home Care
CHART 31 Retail Channels 2020-2025
CHART 32 Economic Context for Home Care
CHART 33 Real Gdp Growth 2020-2030
CHART 34 Inflation 2020-2030
CHART 35 Consumer Context for Home Care
CHART 36 Population 2020-2030
CHART 37 Consumer Expenditure 2020-2030
CHART 38 Population by Generation 2025
HOME CARE IN IRELAND
Executive Summary
Steady Growth Driven by Evolving Consumer Preferences and Innovation
Key Data Insights
Key Industry Trends
Industry Performance
Laundry Care Dominates Market Share with Essential Products
Unilever Drives Growth with Innovative Bleach Foam Format
What's Next?
Sustainability and Innovation to Drive Home Care Growth
Dishwashing Leads Growth with Innovative Formats and Rising Penetration
Premiumisation and Eco-Friendliness to Shape Future Business Strategies
Competitive Landscape
Procter & Gamble and Unilever Lead with Significant Shares
Ecover and Unilever Lead the Way in Innovative Sustainable Products
Reckitt Benckiser Divestment Reshapes Competitive Dynamics
Channels
Supermarkets Dominate Home Care Sales with Strong Brand Visibility
Retail E-Commerce Grows Modestly as a Supplementary Channel
Discounters and E-Commerce Drive Competition in Home Care
Economic Context
Consumer Context
Country Reports Disclaimer

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