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Home Insecticides in Georgia

Publisher Euromonitor International
Published Apr 29, 2026
Length 32 Pages
SKU # EP21171644

Description

In 2025, home insecticides in Georgia recorded a retail value of GEL7.5 million, representing 7% growth on the previous year. This stable demand is being driven by consumers' need for modern and effective solutions, particularly for mosquito protection, which remains a common problem in Georgian regions. Growing tourism and urbanisation are also stimulating demand, with consumers seeking safe, easy-to-use and effective insecticides. The median disposable income per household in Georgia increased...

Euromonitor International's Home Insecticides in Georgia market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2030 illustrate how the market is set to change.

Product coverage: Electric Insecticides, Insecticide Baits, Insecticide Coils, Other Home Insecticides, Spray/Aerosol Insecticides.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Home Insecticides market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

32 Pages
Home Insecticides in Georgia
Euromonitor International
April 2026
List Of Contents And Tables
HOME INSECTICIDES IN GEORGIA
Key Data Insights
2025 Developments
Stable Demand Drives Sales of Modern Insecticides
Key Industry Trends
CHART 1 Key Industry Trends for Home Insecticides
Industry Performance
CHART 2 Picnic Offers Electric Insecticides Suitable For Babies
Spray/Aerosol Insecticides Dominate Sales Despite Electric Insecticides Growth
Health and Wellness Trend Drives Demand for Safer Insecticides
CHART 3 Value Sales 2020-2030
CHART 4 Volume Sales 2020-2030
CHART 5 Value Sales by Category 2025
What's Next?
Desire for Convenient and Effective Insecticides to Drive Growth
CHART 6 Analyst Insight for Home Insecticides
Spray/Aerosol Insecticides to Maintain Dominance as Electric Insecticides Experience Growth
Health and Wellness Trend to Fuel Demand for Safer Products
CHART 7 Forecast Value Sales 2020-2030
CHART 8 Forecast Value Sales by Category 2025-2030
Competitive Landscape
Top Brands Maintain Lead Amidst Intensifying Competition
CHART 9 Company Shares 2025
CHART 10 Brand Shares 2025
Channels
Supermarkets Lead Sales through Convenience and Reliable Products
Retail E-Commerce Gains Traction with Improved Services
CHART 11 Retail Channels 2020-2025
Economic Context
CHART 12 Economic Context for Home Insecticides
CHART 13 Real Gdp Growth 2020-2030
CHART 14 Inflation 2020-2030
Consumer Context
CHART 15 Consumer Context for Home Insecticides
CHART 16 Population 2020-2030
CHART 17 Consumer Expenditure 2020-2030
CHART 18 Population by Generation 2025
Country Reports Disclaimer
CHART 19 Key Industry Trends for Home Care
CHART 20 Perwoll Leads Liquid Laundry Detergents in Georgia
CHART 21 Price Sensitivity Drives Private Label Growth
CHART 22 Value Sales 2020-2030
CHART 23 Volume Sales 2020-2030
CHART 24 Value Sales by Category 2025
CHART 25 Analyst Insight for Home Care
CHART 26 Frosch Bathroom Cleaner Available With Recycled Packaging
CHART 27 Forecast Value Sales 2020-2030
CHART 28 Forecast Value Sales by Category 2025-2030
CHART 29 Company Shares 2025
CHART 30 Brand Shares 2025
CHART 31 Retail Channels 2020-2025
CHART 32 Economic Context for Home Care
CHART 33 Real Gdp Growth 2020-2030
CHART 34 Inflation 2020-2030
CHART 35 Consumer Context for Home Care
CHART 36 Population 2020-2030
CHART 37 Consumer Expenditure 2020-2030
CHART 38 Population by Generation 2025
HOME CARE IN GEORGIA
Executive Summary
Busy Lifestyles Drive Demand for Convenient Home Care Products
Key Data Insights
Key Industry Trends
Industry Performance
Laundry Care Dominates Home Care Sales with Convenient Formats
Private Label Expansion and Sustainability Shape Home Care Trends
What's Next?
Convenient Formats to Drive Growth in Home Care
Growing Demand for Eco-Friendly Products to Present New Opportunities
Price Sensitivity to Drive Competition and Private Label Growth
Competitive Landscape
Leading Players Benefit From Strong Brand Portfolio
Channels
Small Local Grocers Lead with Widespread Presence and Competitive Pricing
Retail E-Commerce Grows Rapidly with Innovative Delivery Services
Economic Context
Consumer Context
Country Reports Disclaimer

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