Category: Consumer Goods & Retailing
Consumer Goods & Retailing market research reports by Euromonitor International
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Gardening in the Philippines
In 2024, gardening current value sales in the Philippines registered growth, primarily driven by sustained interest that originated during the COVID-19 pandemic. During this time, many Filipinos turned to indoor and balcony gardening, boosting demand for ornamental plants, seeds, and growing media. ... Read More
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Gardening in India
Gardening in India continued to see strong retail current value growth in 2024. Growth was faster than in 2023, if slower than in the earlier years of the review period, influenced by movements in the rate of inflation. The category has thrived due to rapid urbanisation, with city dwellers increasin ... Read More
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Depilatories in Sweden
Depilatories remains a stable and highly mature category in Sweden. A smooth, hair-free appearance continues to be the norm, especially among women, but innovation is limited, and the market is defined by routine purchasing and low consumer engagement. In 2024, the category saw a small decline in re ... Read More
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Colour Cosmetics in Sweden
Colour cosmetics in Sweden continued to perform well in current value terms in 2024. Value growth was boosted by a strong premiumisation trend, product innovation, and sustained consumer interest. Sweden’s minimalist aesthetic still influences usage, with a focus on skin-first, natural-looking make- ... Read More
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Bags and Luggage in South Africa
The challenging consumer environment, characterised by rising living costs, job insecurity, and increasing unemployment, has forced South African consumers to be more cautious about their spending. Bags and luggage are seen as non-essential items for many consumers. South Africans who are known to b ... Read More
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Beauty and Personal Care in Sweden
2024 was another strong year for beauty and personal care in Sweden, with solid value growth driven by premiumisation, ingredient-led product development, and a growing focus on skin health and routine building. While volume growth remained modest due to category maturity and cautious consumer spend ... Read More
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Home and Garden in the United Kingdom
In 2024, sales of home and garden products in the UK declined in value terms, reflecting a challenging economic backdrop and a shift in household spending priorities. The cost-of-living crisis, driven by inflation, higher energy costs, and elevated interest rates, eroded disposable income and made c ... Read More
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Where Consumers Shop for Dairy Products and Alternatives
Dairy products and alternatives is set to grow over the forecast period, driven by demand for health benefits and value for money options. Rising global prices are making consumers more cost-sensitive, boosting discounters. E-commerce is growing rapidly, supported by improved cold chain logistics. R ... Read More
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Home and Garden in Turkey
In 2024, the home and garden industry in Turkey was significantly influenced by persistent inflation and economic uncertainty, which shaped consumer behaviour across all categories. Gardening recorded strong current value growth as prices surged amid inflation. Despite rising costs, demand remained ... Read More
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Home and Garden in Malaysia
Sales of home and garden products in Malaysia continued to rise in current value terms in 2024, supported by a moderate rebound in the property market - particularly across urban areas - which helped to boost interest in home renovations. This upward trend was further strengthened by government meas ... Read More
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Writing Instruments in South Africa
In 2024, writing instruments recorded positive value growth in South Africa. Pens and pencils remained essential stationery staples used in both schools and offices, resulting in a consistent, stable demand. Sales of these items peaked during the back-to-school season, as parents stocked up or repla ... Read More
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Home Improvement in Hong Kong, China
The decline in home improvement value sales in Hong Kong in 2024 was driven by a combination of economic challenges, a weak property market, and structural constraints within the industry. Elevated interest rates and tighter access to credit made it more difficult for homeowners to finance renovatio ... Read More
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Home Furnishings in South Africa
Sales of home furnishings in South Africa recorded positive growth in current value terms in 2024. While inflation and rising prices contributed to this trend, one key driver was continued consumer investment in creating multifunctional and living spaces. This sustained demand supported a market shi ... Read More
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Home Furnishings in India
Home furnishings in India continued to see strong retail current value sales growth in 2024, driven by urbanisation, rising disposable incomes and changing lifestyles. The category is thriving due to the increasing demand for modular and multifunctional furniture, technological advancements and the ... Read More
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Gardening in Turkey
According to the Turkish Statistical Institute (TURKSTAT), Turkey’s inflation rate was 58.5% in 2024, which resulted in price across various categories, including gardening. Consequently, value sales of gardening products rose significantly. Growth was also drive by the rising popularity of gardenin ... Read More
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Gardening in South Africa
Gardening sales saw significant growth in South Africa in current value terms in 2024 as more households embraced backyard and homestead gardening to counter rising food prices. Consumers looked to supplement grocery purchases with homegrown fruits and vegetables, thereby enhancing food security - e ... Read More
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Gardening in Singapore
Value sales of gardening achieved small positive growth in Singapore in 2024, at a notably lower rate than compared to the past three years. This decline in sales is attributed to consumers’ current price-sensitivity, however, gardening continues to be a strong trend, thus driving ongoing baseline d ... Read More
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Gardening in Poland
Current value sales fell in gardening in Poland in 2024. Though inflation eased, it was still an issue, and this dampened value sales. The war in nearby Ukraine also continued to have a destabilising effect on the economy. In addition, there was severe shortages of workers in the gardening sector an ... Read More
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Bath and Shower in Sweden
Bath and shower saw steady growth in current value terms in Sweden in 2024. However, volume sales continued to decline due to category maturity and increasing commodification. In contrast, value sales continued to grow thanks in part to the premiumisation trend. For example, liquid soap and body was ... Read More
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Home and Garden in South Korea
Home and garden in South Korea witnessed robust value growth in 2024, driven by evolving lifestyles, urbanisation, and government support. Gardening expanded significantly due to the rising public interest in floriculture, supported by initiatives like the government’s Flower Road programme aimed at ... Read More
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Personal Accessories in South Africa
In 2024, the consumer environment in South Africa proved challenging. Many shoppers prioritised essential goods over discretionary purchases. When non-essential items were bought, a considerable proportion of consumers sought better value by opting for more affordable brands. As a result, Shein and ... Read More
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Home and Garden in the Netherlands
Value sales of home and garden in the Netherlands declined in 2024 amid ongoing inflation and heightened consumer caution driven by the cost-of-living crisis. Elevated prices prompted many shoppers to postpone non-essential purchases, especially in high-ticket categories such as furniture and garden ... Read More
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Home and Garden in Argentina
In 2024, home and garden in Argentina experienced strong growth, primarily fuelled by the rise of urban gardening and a broader shift toward sustainability. Urban consumers, particularly in cities such as Buenos Aires and Rosario, embraced compact and eco-friendly solutions including vertical garden ... Read More
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Home and Garden in Singapore
Home and garden maintained small positive value growth in Singapore in 2024, albeit at a lower rate of growth than seen in 2023. Positive drivers include evolving consumer preferences, lifestyle changes, and urbanisation. For example, the rise of hybrid work models has led to an increased demand for ... Read More
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Consumer Lifestyles in Chile
Consumer Lifestyles provides valuable insights into the key attitudes and current perspectives of consumers, and how these influence their purchasing and consumption behaviours. It quantifies consumer behaviours, preferences and motivations, aligning them with broader trends. Euromonitor's Consumer ... Read More
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