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Men's HBC Market Research Reports & Industry Analysis

The modern man is taking greater pride in his appearance, making conscientious choices when selecting the appropriate grooming or health and beauty care products. This includes contemplating the impact a particular razor blade or aftershave will have on his unique skin composition, how different brands of deodorant mingle with his personal scent, or even which haircare products produce the perfect hairdo for both days spent in the office and nights spent indulging in social, leisurely interactions.

Bath Products
Men’s bath products include bar soap, liquid soap, bath gel, bath salts, and body wash. The most widely used products are the soaps, though body washes have gained prominence. Men also account for a small degree of consumption of traditionally less masculine bath items such as bath oils and other additives, bubble bath, guest soaps, etc.

Deodorant
Men’s deodorant includes both simple deodorants, which neutralize or mask the odor of underarm perspiration (i.e., sweat); and antiperspirants, which actually cause pores to close.

Haircare
Of all the haircare products used by men (including shampoos, conditioners, haircolor, etc.), styling products are the likeliest to be male specific; yet this depends on cultural considerations, as well as on individual brand positionings. Styling products are any preparations that hold or sculpt men’s hair, among them creams, foams, gels, liquids, mousse, oils, pastes, pomades, sprays (aerosols or pumps), and waxes.

Shaving Products
Male-specific brands of shave cream and razors and after-shave lotion might be the first examples that come to mind when one thinks of men’s grooming products. Yet many men opt for natural/organic or prestige versions of shave cream and after-shave that often happen to be unisex. Increasingly, however, marketers in the natural/organic and prestige spheres are extending their brands with male-specific collections.

Skincare Products
The men’s skincare products category encompasses acne-fighting preparations, anti-aging serums, astringents, exfoliants, eye creams, facial cleansers, foot scrubs, hand and body lotions, masques, moisturizers, night creams, soothing balms, suncare products, self-tanning products, toners, and so on. The available assortment of male-specific versions of these products is steadily expanding.

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Men's HBC Industry Research & Market Reports

  • Men’s Grooming in Latin America

    ... expenditure. This fuelled growth in financial cards and payments, especially as the authorities encourage the use of cards over cash and other paper payments. The lifetime availability of cheques was reduced to six months and ... Read More

  • 2018-2023 UK Electric Hair Clipper Market Report (Status and Outlook)

    ... a CAGR of xx% between 2017 and 2023. In UK market, the top players include Wahl Phillips Panasonic Andis Braun Conair Oster Remington Riwa Paiter Flyco Rewell Split by product types/category, covering Wired Hair Clipper ... Read More

  • Male Toiletries in South Africa

    ... profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.Essential resource for top-line data and analysis covering the South Africa male toiletries market. Includes market ... Read More

  • Male Toiletries in Mexico

    ... contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.Essential resource for top-line data and analysis covering the Mexico male toiletries market. Includes market size and segmentation ... Read More

  • Male Toiletries in the United States

    ... 2022). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.Essential resource for top-line data and analysis covering the United States male toiletries market. ... Read More

  • Male Toiletries in Brazil

    ... contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.Essential resource for top-line data and analysis covering the Brazil male toiletries market. Includes market size and segmentation ... Read More

  • Male Toiletries in Indonesia

    ... contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.Essential resource for top-line data and analysis covering the Indonesia male toiletries market. Includes market size and segmentation ... Read More

  • Male Toiletries in Singapore

    ... contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.Essential resource for top-line data and analysis covering the Singapore male toiletries market. Includes market size and segmentation ... Read More

  • Male Toiletries in South Korea

    ... profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.Essential resource for top-line data and analysis covering the South Korea male toiletries market. Includes market ... Read More

  • Male Toiletries in North America

    ... profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.Essential resource for top-line data and analysis covering the North America male toiletries market. Includes market ... Read More

  • Male Toiletries in Scandinavia

    ... contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.Essential resource for top-line data and analysis covering the Scandinavia male toiletries market. Includes market size and segmentation ... Read More

  • Male Toiletries in Spain

    ... contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.Essential resource for top-line data and analysis covering the Spain male toiletries market. Includes market size and segmentation ... Read More

  • Male Toiletries in Turkey

    ... contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.Essential resource for top-line data and analysis covering the Turkey male toiletries market. Includes market size and segmentation ... Read More

  • Male Toiletries in the United Kingdom

    ... 2022). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.Essential resource for top-line data and analysis covering the United Kingdom male toiletries market. ... Read More

  • Male Toiletries in Canada

    ... contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.Essential resource for top-line data and analysis covering the Canada male toiletries market. Includes market size and segmentation ... Read More

  • Male Toiletries in China

    ... contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.Essential resource for top-line data and analysis covering the China male toiletries market. Includes market size and segmentation ... Read More

  • Male Toiletries in India

    ... contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.Essential resource for top-line data and analysis covering the India male toiletries market. Includes market size and segmentation ... Read More

  • Male Toiletries in Japan

    ... contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.Essential resource for top-line data and analysis covering the Japan male toiletries market. Includes market size and segmentation ... Read More

  • Male Toiletries in Australia

    ... contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.Essential resource for top-line data and analysis covering the Australia male toiletries market. Includes market size and segmentation ... Read More

  • Male Toiletries in Russia

    ... contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.Essential resource for top-line data and analysis covering the Russia male toiletries market. Includes market size and segmentation ... Read More

  • Male Toiletries in France

    ... contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.Essential resource for top-line data and analysis covering the France male toiletries market. Includes market size and segmentation ... Read More

  • Male Toiletries in Germany

    ... contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.Essential resource for top-line data and analysis covering the Germany male toiletries market. Includes market size and segmentation ... Read More

  • Male Toiletries in Italy

    ... contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.Essential resource for top-line data and analysis covering the Italy male toiletries market. Includes market size and segmentation ... Read More

  • Male Toiletries in the Netherlands

    ... profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.Essential resource for top-line data and analysis covering the Netherlands male toiletries market. Includes market size ... Read More

  • Male Toiletries in Asia-Pacific

    ... contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.Essential resource for top-line data and analysis covering the Asia-Pacific male toiletries market. Includes market size and segmentation ... Read More

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