Men's HBC Market Research Reports & Industry Analysis
Bath Products
Men’s bath products include bar soap, liquid soap, bath gel, bath salts, and body wash. The most widely used products are the soaps, though body washes have gained prominence. Men also account for a small degree of consumption of traditionally less masculine bath items such as bath oils and other additives, bubble bath, guest soaps, etc.
Deodorant
Men’s deodorant includes both simple deodorants, which neutralize or mask the odor of underarm perspiration (i.e., sweat); and antiperspirants, which actually cause pores to close.
Haircare
Of all the haircare products used by men (including shampoos, conditioners, haircolor, etc.), styling products are the likeliest to be male specific; yet this depends on cultural considerations, as well as on individual brand positionings. Styling products are any preparations that hold or sculpt men’s hair, among them creams, foams, gels, liquids, mousse, oils, pastes, pomades, sprays (aerosols or pumps), and waxes.
Shaving Products
Male-specific brands of shave cream and razors and after-shave lotion might be the first examples that come to mind when one thinks of men’s grooming products. Yet many men opt for natural/organic or prestige versions of shave cream and after-shave that often happen to be unisex. Increasingly, however, marketers in the natural/organic and prestige spheres are extending their brands with male-specific collections.
Skincare Products
The men’s skincare products category encompasses acne-fighting preparations, anti-aging serums, astringents, exfoliants, eye creams, facial cleansers, foot scrubs, hand and body lotions, masques, moisturizers, night creams, soothing balms, suncare products, self-tanning products, toners, and so on. The available assortment of male-specific versions of these products is steadily expanding.
Men's HBC Industry Research & Market Reports
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Men's Grooming in Switzerland
... beards or stubble. However, men’s toiletries is benefiting from local males developing an increasing interest in grooming (especially among millennials). Another large value category, men’s fragrances, driven by the premium segment, witnessed a significant upturn ... Read More
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South Korea Beauty & Personal Care Market Forecast 2022-2028
... 2028. The introduction of new brands and innovative products, and unique consumer demands are expected to drive market growth. MARKET INSIGHTS With the prevalent popularity of the K-Beauty wave, beauty & personal care in South ... Read More
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Shaving Preparations Market Global Briefing 2022
... Global Briefing 2022 provides strategists, marketers and senior management with the critical information they need to assess the global shaving preparations sector. Reasons to Purchase Fully updated for 2022 Identify growth segments and opportunities. Facilitate ... Read More
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Male Toiletries Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2022-2027
... US$ 30.6 Billion by 2027, exhibiting a growth rate (CAGR) of 3.23% during 2022-2027. Keeping in mind the uncertainties of COVID-19, we are continuously tracking and evaluating the direct as well as the indirect influence ... Read More
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Men's Grooming in Brazil
... product type in the category, being considered essential by many male consumers. Demand for men’s fragrances increased in 2020, and despite a marginal drop in 2021, retail volume sales remained above pre-pandemic levels, with further ... Read More
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Saudi Arabia Personal Grooming Market, By Product Type (By Female {Hair Dryers, Hair Straighteners, Hair Curlers and Trimmers & Shavers}, By Males {Shavers and Trimmers}), By End User (Individual Customer and Institutional Customer), By Distribution Channel (Multi-branded Electronic Stores, Exclusive Brand Stores, Supermarkets/Hypermarkets, Online Retail, and Institutional Sales), By Region, Competition Forecast & Opportunities, 2027
... Distribution Channel (Multi-branded Electronic Stores, Exclusive Brand Stores, Supermarkets/Hypermarkets, Online Retail, and Institutional Sales), By Region, Competition Forecast & Opportunities, 2027 Saudi Arabia personal grooming market is expected to witness growth at a steady CAGR ... Read More
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Saudi Arabia Cosmetics Market, By Category (Body Care, Hair Care, Color Cosmetics, Men's Grooming, Fragrances, Others (Talcum Powder, Face Powder, Hair Removal Creams, etc.)) By Distribution Channel (General Stores, Supermarket/Hyper Market, Specialty Stores, Online Sales Channel, Others (Convenience Store, Departmental Store, etc.)) By Company, By Region, Forecast & Opportunities, 2027
... Sales Channel, Others (Convenience Store, Departmental Store, etc.)) By Company, By Region, Forecast & Opportunities, 2027 Saudi Arabia cosmetics market is expected to witness steady growth in the forecast period, 2023-2027. Cosmetics are substances that ... Read More
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Vietnam Cosmetics Market, By Category (Body Care, Hair Care, Color Cosmetics, Men's Grooming, Fragrances, Others (Talcum Powder, Face Powder, Hair Removal Creams, etc.)), By Distribution Channel (General Stores, Supermarket/ Hyper Market, Specialty Stores, Online Sales Channel, Others (convenience store, departmental store etc.)) By Region, Competition Forecast & Opportunities, 2027
... Sales Channel, Others (convenience store, departmental store etc.)) By Region, Competition Forecast & Opportunities, 2027 Vietnam cosmetics market is anticipated to register significant growth during the forecast period, 2023-2027. The market growth can be attributed ... Read More
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Beauty and Personal Care in Qatar
... as fragrances and colour cosmetics, while recording steeper declines than bath and shower as well as those seen in other countries, suffered only modest slowdowns in Qatar. This performance stemmed from their non-essential and discretionary ... Read More
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Beauty and Personal Care in Qatar
... as fragrances and colour cosmetics, while recording steeper declines than bath and shower as well as those seen in other countries, suffered only modest slowdowns in Qatar. This performance stemmed from their non-essential and discretionary ... Read More
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Male Grooming Products (UK) - Industry Report
... 50 companies, including COWSHED PRODUCTS LTD, JARROLD & SONS LTD and SAUNDERS & LONG LTD. This report covers activities such as male, beauty, skin, grooming, shave and includes a wealth of information on the financial ... Read More
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Asia Pacific Perfumes & Deodorants Market, By Type (Perfumes {Eau de Cologne, Eau de Parfum and Eau de Toilette} and Deodorants {Gas and Non-Gas}), By Packaging (Below 50 ml, 50-100 ml, 101-150 ml, 151-200 ml and Above 200 ml), By Sales Channel (Traditional Stores, Supermarket/ Hypermarket, Specialty Stores, Online, and Others), By Country, Competition Forecast & Opportunities, 2027
... ml and Above 200 ml), By Sales Channel (Traditional Stores, Supermarket/ Hypermarket, Specialty Stores, Online, and Others), By Country, Competition Forecast & Opportunities, 2027 Asia Pacific perfumes & deodorants market is projected to grow with ... Read More
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Beauty And Personal Care Surfactants Global Market Report 2022
... they need to assess the global beauty and personal care surfactants market. This report focuses on beauty and personal care surfactants market which is experiencing strong growth. The report gives a guide to the beauty ... Read More
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Men's Grooming in Romania
... and people started spending longer periods of time outdoors. Euromonitor International's Men's Grooming in Romania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the ... Read More
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Men's Grooming in Azerbaijan
... and avoid social events, decreasing the need to stick to traditional grooming regimes. Moreover, this health crisis has generated strong economic fears and destabilisation, with a real threat to employment looming, and with many men ... Read More
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2022 Wholesale Sales of Other Personal Care Supplies, Including Toothbrushes (Except Electric), Razor Blades, and Razors (Except Electric) Global Market Size & Growth Report with COVID-19 Impact
... Personal Care Supplies, Including Toothbrushes (Except Electric), Razor Blades, and Razors (Except Electric) Global Market Size & Growth Report covers market size, revenue, growth, and share across 4 global regions, 22 subregions, and 216 countries. ... Read More
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Men's Grooming in Latvia
... gym. As workplaces, foodservice outlets and gyms and other sporting and leisure/entertainment venues were closed in lockdown, sales fell steeply. Even as lockdown was eased, these locations remained subject to restrictions, which limited a quick ... Read More
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Men's Grooming in Kazakhstan
... trend, encouraged men to resume their old grooming habits, leading to a positive impact on the category. Nevertheless, most men in Kazakhstan remain quite conservative in their grooming habits and few use a large number ... Read More
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Beauty and Personal Care in Kazakhstan
... the pandemic. Although there were some restrictions at the start of the year, consumers largely returned to their pre-COVID-19 lifestyles, leading to greater demand and greater opportunity to shop for beauty and personal care. This ... Read More
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Men's Grooming in Serbia
... distancing, remote working and distance learning and few opportunities for socialising diluted the need for men’s grooming products. However, 2021 brought a strong recovery as the threat of the virus eased and consumers returned to ... Read More
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2022 Global: Pre-Shave, Shaving And After-Shave Preparations (Excluding Shaving Soap In Blocks) Products-Manufacturing Forecast (2028) report
... reports provide the most accurate industry forecasts based on our proprietary economic models. Our forecasts project the product market size nationally and by regions for 2017 to 2028 using regression analysis in our modeling. and ... Read More
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Men's Grooming in Slovenia
... fragrances and it registered the highest current value growth in 2021. With society up again in 2021, men wanted to present themselves well. Euromonitor International's Men's Grooming in Slovenia report offers a comprehensive guide to ... Read More
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Men's Grooming in Guatemala
... and blades had a particularly good year as leading brands and other players rolled out constant volume promotions, including 3x2, buy-6-get-8 or special aftershave and razor combos. Whilst the category has reduced investment in advertising ... Read More
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Men's Grooming in Slovakia
... care and hair care. The prominence of remote working during the pandemic has let male consumers pay less attention to their hair and beauty routines. The drop in interest in 2020 was turned around in ... Read More
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Men's Grooming in Croatia
... as more Croatians went back to the office and began to regularly socialise outside the home once again following the rollout of COVID-19 vaccines and the relaxation of public health restrictions. With the local economy ... Read More
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