General Cosmetics & Personal Care Market Research Reports & Industry Analysis

Value sales of wipes in Costa Rica declined in 2024, driven by the adjustment of prices following the stabilisation of raw material prices after the height of the pandemic and previous high inflation rates. Companies were able to lower their product prices, making them more accessible to consumers. ...

Despite the value growth of away-from-home (AFH) tissue in 2024, the weakness in the economic climate has led to more price-sensitive purchasing decisions, which has dampened growth rates due to rising cost concerns. However, manufacturers like Essity benefited from the heightened focus on hygiene a ...

In 2024, while retail value sales of adult incontinence products increased, retail volume sales experienced a decline. Despite the economic downturn impacting demand for many tissue and hygiene products, retail adult incontinence sales remained more resilient than the average, resulting in only a sl ...

Retail tissue sales continued to grow in Costa Rica in 2024, benefiting from the stabilisation of the inflation rate, which allowed for price adjustments that supported volume sales. Premium and value products, along with private label brands, returned to their historic sales levels and experienced ...

Retail adult incontinence products in Costa Rica saw continued volume growth in 2024, fuelled by an ageing population and reduced stigma around adult incontinence. Prices dropped significantly, which affected value growth, as raw material costs were adjusted after the previous high inflation periods ...

Retail adult incontinence saw a significant double-digit value increase in 2024, driven by the ageing population and a decrease in the stigma associated with using incontinence products. Growing consumer awareness also contributed positively to the category's performance. In a challenging economic e ...

In 2024, value sales for RX/reimbursement adult incontinence products grew, although the distribution of adult diapers is largely unaffected by economic cycles. The users of adult diapers distributed by the government are primarily elderly or disabled individuals with limited mobility, making these ...

In 2024, value sales of retail adult incontinence increased, primarily driven by the ageing population and growing consumer awareness. The Netherlands’ expanding elderly demographic contributed to sustained demand, as incontinence remains a common issue associated with ageing. Increased public aware ...

Value sales of RX/reimbursement adult incontinence increased modestly in 2024, but negative volume growth continued to exert downward pressure on overall performance. Many consumers opted to purchase incontinence products through retail channels or e-commerce platforms rather than rely on reimbursed ...

Retail value sales of adult incontinence products rose significantly in 2024, thanks to Vietnam's rapidly ageing population. Higher disposable incomes, improved living standards and increased awareness about the importance of choosing the right products for elderly care also fuelled growth. Local co ...

Sales of tissue and hygiene products in Vietnam saw strong growth in both value and volume terms in 2024. This growth was driven by rising income levels and improved living standards, which have enhanced consumer awareness about using the right products for specific purposes. Additionally, product i ...

Value sales of away-from-home tissue increased in 2024, reflecting the continued recovery of demand following recent disruptions. Growth was largely driven by demographic changes, the rebound of the hospitality sector, and increased hygiene awareness. However, cost containment measures in healthcare ...

Sales of tissue and hygiene in Kenya rose notably in value terms in 2024, driven primarily by robust consumer demand and increased adoption of disposable hygiene products. In volume terms, the market also experienced moderate growth, driven by continued urbanisation, higher disposable incomes, and t ...

Sales of tissue and hygiene in the Netherlands rose in 2024, driven by inflationary pressures, evolving consumer preferences, and shifts in distribution dynamics. While sustainability remained a dominant theme, affordability became increasingly critical as consumers faced cost-of-living challenges. ...

Wipes in Vietnam benefited from rising income levels and improved living standards in 2024, supporting growth for the overall category. Vietnamese consumers increasingly use wipes both at home and on the go as quick and convenient solutions for maintaining cleanliness. Growth is further fuelled by a ...

Hair care appliances in India, including hair dryers, hair styling appliances and hair and beard trimmers, recorded robust growth in 2024, due to a rising emphasis on physical appearance and personal grooming by local consumers. Euromonitor International's Personal Care Appliances in India report of ...

Value sales of retail adult incontinence increased moderately in 2024, reflecting growth from a relatively small market base. Despite expanding awareness, adult incontinence remains relatively unknown in Kenya, with persistent social stigma influencing consumer perceptions and adoption. Moderate/hea ...

Sales of tissue and hygiene rose at a moderate level in both retail value and volume terms in 2024. The Salvadoran market experienced some price stability across most tissue and hygiene product categories. However, consumers continued to be impacted by a higher cumulative cost of living that had dev ...

Retail tissue sales in Malaysia 2024 slowed slightly compared to the previous year, as the effect of inflation has begun to subside, and prices have stabilised. A civil servant salary increase of more than 13%, that began in December 2024, is likely to boost local consumer spending by improving purc ...

Despite significant challenges within Colombia’s healthcare system – including government interventions affecting major EPS providers such as Sanitas, Nueva EPS, and Famisanar, as well as the financial struggles prompting Sura and Compensar to request withdrawal from the system – Rx/reimbursement in ...

Tissue and hygiene in the US witnessed continued current value growth in 2024, although this was slower than in the previous year, due to easing strain on price growth and inflation. While unit price growth was comparatively lower in 2024 than in the previous year, there remained a complicated relat ...

Tissue and hygiene products saw a slight increase in popularity in Iraq in 2024. Consumers displayed growing interest in higher quality products that offered added value. However, price remained a key factor in purchasing decisions, with the increasing number of smaller players offering low-priced p ...

Retail value sales of adult incontinence products experienced positive growth in 2024, driven by increasing awareness of urinary health issues and a reduction in the stigma associated with incontinence. Consumers are becoming more confident in seeking out specialised products that cater to their nee ...

Retail tissue developed positively in current value terms over 2024, although there was a noticeable slowdown compared to recent years, due to falling inflation and price stabilisation. Volume sales rose slightly as the propensity to buy some additional retail tissue products improved, notably paper ...

The effect of inflation subsided in 2024, causing prices for wipes in Malaysia to stabilise and helping to maintain category spending. Despite stabilising prices, value sales continued to rise, partly because the popularity of e-commerce encouraged brands to compete on price in an effort to gain mar ...