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Private Banking

Published by: Jupiter Research Corporation

Published: Sep. 26, 2002 - 5 Pages


Table of Contents


  • Which factors will determine the complete take-off of online
    private banking service?
  • How should banks segment their offerings according
    to client wealth?
  • How should firms use the Internet to leverage
    traditional private banking strengths of personal attention
    and communication?

Abstract

With a slowing economy and increased competition targeting the mass affluent online, the client relationship is crucial. Internet and wireless integration can help retain customers through an easy and effective delivery of targeted communication and timely advice.

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