IT Spending Market Research Reports & Industry Analysis


IT Spending Industry Research & Market Reports

  • Digital Advertising Market Review, 2025

    ... advancements like AI. IDC's custom solutions team can develop a specific requirements model within your budgetary constraints. "AI and generative AI are revolutionizing digital advertising, driving efficiency, personalization, and innovation across platforms. Mobile in-app digital ... Read More

  • A View from NRF 2025: Is AI Part of Retail?

    ... and organizations as part of the largest retail event worldwide with an enormous international contingent. Artificial intelligence has become a staple concern at this event as it has now become a mainstream capability critical to ... Read More

  • Combine Growth and Cost Takeout Strategies to Reinvent the Payer Commercial/Employer Market

    ... a 'cost takeout' methodology instead of simple 'cost reduction' in the commercial market allows payers to solve this evolving space holistically. Using AI, outsourcing, network definition, and product mix surgically allows comprehensive re-engineering in an ... Read More

  • GreenBiz 2025 and What It Means for Sustainability Services, an Uncertain Market

    ... transparency in disclosure and reporting. The event showcased the role of nature-based solutions, strategic communications, and the critical need for long-term, integrated sustainability strategies. It underscored the growing consumer demand for sustainable products and the ... Read More

  • The Digital Operational Resilience Act: What Does It Mean for Asia/Pacific Financial Institutions?

    ... regulators, particularly in ICT risk management, third-party oversight, and incident reporting. This report highlights the growing investment in governance, risk management, and compliance (GRC), compliance automation, and cyber-resilience across Asia/Pacific FIs, along with strategies to ... Read More

  • 2025 Global Forecast for It Spending By Investment Banks Market (2026-2031 Outlook)-High Tech Outlook Report

    ... The product or service category is within the NAICS Securities, Commodity Contracts, and Other Financial Investments and Related Activities industry. The product or service category is within the NAICS Securities, Commodity Contracts, and Other Financial ... Read More

  • Special Award for Digital Innovation Winner Profile: Gamuda Berhad

    ... AI (GenAI) and analytics can impact organizations moving forward. Gamuda's Tunnel Insight, developed under the Gamuda Excellence Transformation (GET) program, integrates automation and machine learning to enhance tunneling project data management. This platform consolidates sensor ... Read More

  • IT Market in Qatar 2025-2029

    ... market in qatar provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors. The report offers an up-to-date analysis regarding the current market ... Read More

  • Enterprise Systems Influencing Product Experience Beyond PXM: Product Experience Strategy for Commerce

    ... cycle of customer interactions with a product, spanning from discovery and evaluation to purchase, usage, and postpurchase engagement. Unlike standalone product information, PX is shaped by structured data (e.g., specifications, pricing, SKUs) and unstructured content ... Read More

  • Tech Buyer Analysis of PXM, PIM, PLM, MDM, and DAM: Product Experience Strategy for Commerce

    ... an ecosystem of enterprise applications rather than a single platform. Organizations must integrate PXM, PIM, DAM, PLM, MDM, OMS, CRM, and commerce solutions to ensure omni-channel consistency, operational efficiency, and real-time personalization.A key challenge in ... Read More

  • IT Market in Czech Republic 2025-2029

    ... the IT market in Czech Republic provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors. The report offers an up-to-date analysis regarding ... Read More

  • AI Agent Use Case: Mortgage Prequalification

    ... agentic AI to add complexity to the planning and investment process. IDC Financial Insights believes that AI agents will be as fundamentally disruptive to the institutions' businesses as generative AI was (and continues to be). ... Read More

  • Moving the Goalposts: NRF 2025 Introduces Change

    ... and experience. The synopsis of the event is in line with the most important factors that retailers were considering whether they were in operations, technology, or experiences. At the end of a stellar year in ... Read More

  • IDC’s Global CIO Advisory Board — Navigating Agentic AI: Current Approach and Strategies

    ... business leaders articulate the outcomes, tech vendors are expected to further develop their agentic AI capabilities and integrate them with existing platforms. Key success factors for organizations will include robust governance, efficient multiagent orchestration and ... Read More

  • CDN Update: Transformation into Edge Delivery Services

    ... help them decide on which service providers align with their business goals. “The transformation of CDN providers toward edge delivery services is inevitable. The CDN providers have all the ingredients to successfully navigate this transformation. ... Read More

  • Worldwide Threat Intelligence Forecast, 2025–2029: From Data to Decisions — The Intelligence-Driven Security of the Future

    ... analyst, Security and Trust, IDC. "Organizations that embed threat intelligence into their security and risk frameworks gain a strategic advantage by improving threat response, reducing operational blind spots, and aligning security with broader business objectives. Read More

  • IDC PeerScape: Best Practices in Data Intelligence

    ... a data-driven culture and utilizing AI-driven automation. Continuous measurement and documentation are essential for tracking performance and proving ROI, ultimately transforming raw data into a valuable strategic asset."Implementing data intelligence platform software requires discipline to ... Read More

  • Consumer GenAI and Social Media Integration

    ... Instagram, Messenger, and WhatsApp, and xAI’s Grok is key component of paid subscriptions on X.“The social media giants, notably Meta and X, are well positioned in the consumer GenAI market,” says Greg Ireland, senior research ... Read More

  • Payers Should Consider an Enterprise Approach to Achieve Mandated Accessibility

    ... and road map of the enterprise’s approach and then modularly implementing sections of the necessary technology architecture.“In 2025, payers are going to spend the money to meet the accessibility mandates; the question is whether they ... Read More

  • AI-Powered Retail — Central Retail Corporation's Approach to Personalization, Efficiency, and Growth

    ... interface (API)–driven systems integrations, the company optimized inventory, enhanced delivery efficiency, and deepened customer relationships. This study underscores the importance of an ecosystem-first approach, ensuring seamless data exchange, secure collaboration, and a strong technological foundation ... Read More

  • Edge Innovation: Solutions for Better Health

    ... "As the healthcare industry shifts to AI and data-driven insights, access to edge IT service and platforms that provide secure data transmission is essential." — Jennifer Cooke, research director, Edge Trends and Strategies at IDC Read More

  • IDC Future Enterprise CIO/CDO of 2024: A CIO's Journey Toward Building a Resilient Digital Ecosystem Platform

    ... priorities. The Ministry of Communication and Information Technology of Indonesia, under Dr. Said Mirza Pahlevi, exemplifies this shift by building a resilient digital ecosystem, enhancing digital skills, and prioritizing data security. Future initiatives include expanding ... Read More

  • Best in Connected City Award Winner Profile - 2024

    ... commitment to digital transformation and a connected city strategy. The initiative focuses on enhancing seamless, accessible, and self-empowered commuting experiences for citizens with special needs."Digital transformation's momentum must be matched by a focus on 'citizen-centric' ... Read More

  • IDC's 2024 Special Award for Digital-Native Business —Winner Profile

    ... eventually redefine industries in the digital-first era, as it becomes a game changer for DNBs. Those that harness AI strategically will lead the next wave of digital disruption," says Supriya Deka, research manager on small ... Read More

  • Impact of Data Egress on Cloud Buyers

    ... how cloud buyers can navigate the complex egress models and strategize to keep the egress cost in check."As organizations look to do more with data, cloud buyers need to understand how to effectively manage data ... Read More

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