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Turkey Tyre Market Forecast and Opportunities, 2020

Turkey Tyre Market Forecast and Opportunities, 2020

Being one of the major centers for trade in Asia, Turkey offers automotive manufacturers huge opportunities to increase their penetration across Europe, Central Asia and the Middle East. In 2015, vehicle motorization rate in Turkey stood at around 200 vehicles per 1,000 people. Low vehicle ownership, coupled with the country’s robustly growing infrastructure is propelling growth in Turkey’s automotive industry, including the tyre market. Growth in the country’s tyre market is also driven by increasing domestic automobile production, expanding automobile fleet and favorable government policies such as membership with European Customs Union.

According to “Turkey Tyre Market Forecast & Opportunities, 2020", the tyre market in the country is projected to surpass US$ 2.6 billion by 2020. The country’s automobile sector is witnessing revival on account of favorable tax and investment policies of the Turkish government, which in turn, is fueling demand for tyres in the country. In 2014, Marmara region had the largest share in the country’s tyre market, followed by Central Anatolia, Aegean and Mediterranean regions. Brisa Bridgestone, Goodyear and Pirelli are few of the major tyre players operating in Turkey. “Turkey Tyre Market Forecast & Opportunities, 2020” elaborates on the following aspects of tyre market in Turkey:

  • Turkey Tyre Market Size, Share & Forecast
  • Segmental Analysis – Passenger Car Tyres, OTR Tyres, Light Commercial Vehicle Tyres, Medium & Heavy Commercial Tyres and Two-Wheeler Tyres
  • Policy & Regulatory Landscape
  • Changing Market Trends and Emerging Opportunities
  • Competitive Landscape and Strategic Recommendations
Why You Should Buy This Report?
  • To gain an in-depth understanding of tyre market in Turkey
  • To identify the on-going trends and segment wise anticipated growth in the next five years
  • To help industry consultants, tyre companies and other stakeholders align their market-centric strategies
  • To obtain research based business decisions, and add weight to presentations and marketing material
  • To gain competitive knowledge of leading players
  • To avail 10% customization in the report without any extra charges and get research data or trends added in the report as per the buyer’s specific needs
Report Methodology

The information contained in this report is based on both primary and secondary sources. Primary research included interviews with tyre companies, distributors and industry experts. Secondary research included an exhaustive search of relevant publications like company annual reports, financial reports and proprietary databases.

Please Note: Printing is not available on single-user licenses.


1. Research Methodology
2. Analyst View
3. Product Overview
4. Turkey Tyre Production Overview
5. Turkey Tyre Market Outlook
5.1. Market Size & Forecast
5.1.1. By Value & Volume
5.2. Market Share & Forecast
5.2.1. By Vehicle Type
5.2.2. By Company
5.2.3. By Region
5.2.4. By Demand Category
6. Turkey Passenger Car Tyre Market Outlook
6.1. Market Size & Forecast
6.1.1. By Value & Volume
6.2. Market Share & Forecast
6.2.1. By Vehicle Type
6.2.2. By Demand Category
7. Turkey Off-The-Road (OTR) Tyre Market Outlook
7.1. Market Size & Forecast
7.1.1. By Value & Volume
7.2. Market Share & Forecast
7.2.1. By Vehicle Type
7.2.2. By Demand Category
8. Turkey Light Commercial Vehicle Tyre Market Outlook
8.1. Market Size & Forecast
8.1.1. By Value & Volume
8.2. Market Share & Forecast
8.2.1. By Vehicle Type
8.2.2. By Demand Category
9. Turkey Medium & Heavy Commercial Vehicle Tyre Market Outlook
9.1. Market Size & Forecast
9.1.1. By Value & Volume
9.2. Market Share & Forecast
9.2.1. By Vehicle Type
9.2.2. By Demand Category
10. Turkey Two-Wheeler Tyre Market Outlook
10.1. Market Size & Forecast
10.1.1. By Value & Volume
10.2. Market Share & Forecast
10.2.1. By Vehicle Type
11. Import-Export Analysis
12. Market Dynamics
12.1. Market Drivers
12.2. Market Challenges
13. Market Trends & Developments
13.1. Growth in Tyre Retreading Market
13.2. Rising Penetration of Winter Tyres
13.3. Increasing Online Tyre Sales
13.4. Mounting Demand for Deluxe Tyres
13.5. Growing Penetration of Chinese Tyres
14. Policy & Regulatory Landscape
15. Turkey Economic Profile
16. Competitive Landscape
16.1. Brisa Bridgestone Sabancı Lastik Sanayi ve Ticaret A.Ş
16.2. Goodyear Lastikleri Turk A.S.
16.3. Turk-Pirelli Lastkleri A.S.
16.4. Abdulkadir Ozcan A.S.
16.5. Michelin Lastikleri Ticaret A.Ş.
16.6. ÖZKA Lastik ve Kauçuk Sanayi Ticaret A.S.
16.7. Anlas Anadolu Lastik A.S.
16.8. Sumitomo Rubber AKO Lastik Sanayi Ve Ticaret A.Ş.
16.9. Kumho Tire Co., Inc.
16.10. Yokohama Rubber Co., Ltd.
17. Strategic Recommendations
List of Figures
Figure 1: Turkey Tyre Market Size, By Value (USD Billion), By Volume (Million Units), 2010-2020F
Figure 2: Turkey Tyre Market Share, By Vehicle Type, By Volume, 2010-2020F
Figure 3: Turkey Tyre Market Share, By Company, By Volume, 2014-2020F
Figure 4: Turkey Tyre Market Share, By Region, By Volume, 2014 & 2020F
Figure 5: Turkey Tyre Market Share, By Demand Category, By Volume, 2010-2020F
Figure 6: Turkey Passenger Car Tyre Market Size, By Value (USD Billion), By Volume (Million Units), 2010-2020F
Figure 7: Turkey vs Europe & Central Asia GNI/Capita, 2010-2014 (USD)
Figure 8: Turkey Passenger Car Tyre Market Share, By Vehicle Type, By Volume, 2010-2020F
Figure 9: Turkey Passenger Car Tyre Market Share, By Demand Category, By Volume, 2010-2020F
Figure 10: Turkey OTR Tyre Market Size, By Value (USD Billion), By Volume (Million Units), 2010-2020F
Figure 11: Turkey OTR Tyre Market Share, By Vehicle Type, By Volume, 2010-2020F
Figure 12: Turkey OTR Tyre Market Share, By Demand Category, By Volume, 2010-2020F
Figure 13: Turkey Light Commercial Vehicle Tyre Market Size, By Value (USD Billion), By Volume (Million Units), 2010-2020F
Figure 14: Turkey Light Commercial Vehicle Tyre Market Share, By Vehicle Type, By Volume, 2010-2020F
Figure 15: Turkey Light Commercial Vehicle Tyre Market Share, By Demand Category, By Volume, 2010-2020F
Figure 16: Turkey Medium & Heavy Commercial Vehicle Tyre Market Size, By Value (USD Billion), By Volume (Million Units), 2010-2020F
Figure 17: FDI in Turkey’s Construction Sector, 2010–2014 (USD Million)
Figure 18: FDI in Turkey’s Real Estate Sector, 2010–2014 (USD Million)
Figure 19: Turkey Medium & Heavy Commercial Vehicle Tyre Market Share, By Vehicle Type, By Volume, 2010-2020F
Figure 20: Turkey Medium & Heavy Commercial Vehicle Tyre Market Share, By Demand Category, By Volume, 2010-2020F
Figure 21: Turkey Two-Wheeler Tyre Market Size, By Value (USD Billion), By Volume (Million Units), 2010-2020F
Figure 22: Turkey Two-Wheeler Tyre Market Share, By Vehicle Type, By Volume, 2010-2020F
List of Tables
Table 1: Turkey Tyre Production Capacity, By Company & Plant Location, 2014 (Million Unit/Year)
Table 2: Turkey Automobile Production, By Volume, 2010–2014 (Million Units)
Table 3: Turkey Automobile Fleet, By Vehicle Type, By Volume, 2010–2014 (Million Units)
Table 4: Turkey Automobile Exports Vs Production, By Volume, 2010–2014 (Million Units)
Table 5: Turkey Automobile Production, By Volume, 2015E–2020F (Million Units)
Table 6: Turkey Passenger Car Sales, By Volume, 2010–2014 (Million Units)
Table 7: Turkey Passenger Car Production, By Volume, 2010–2014 (Million Units)
Table 8: Turkey OTR Vehicle Production, By Volume, 2010–2014 (Units)
Table 9: Turkey OTR Vehicle Exports, By Volume, 2012–2014 (Units)
Table 10: Turkey Light Commercial Vehicle Sales, By Volume, 2010–2014 (Thousand Units)
Table 11: Turkey Light Commercial Vehicle Production, By Volume, 2010–2014 (Thousand Units)
Table 12: Turkey Medium & Heavy Commercial Vehicle Sales, By Volume, 2010–2014 Thousand Units)
Table 13: Turkey Medium & Heavy Commercial Vehicle Production, By Volume, 2010–2014 (Thousand Units)
Table 14: Turkey Medium & Heavy Commercial Vehicle Production, By Volume, 2010–2014 (Units)
Table 15: Turkey Two-Wheeler Sales, By Volume, 2010–2014 (Million Units)
Table 16: Turkey Two-Wheeler Fleet, By Volume, 2010–2014 (Million Units)
Table 17: Turkey Two-Wheeler Registration, By Vehicle Type, By Volume, 2010-2013 (Unit)
Table 18: Turkey Tyre Imports, By Value, 2010-2014 (USD Million)
Table 19: Turkey Tyre Exports, By Value, 2010-2014 (USD Million)
Table 20: Turkey Automobile Production, By Vehicle Type, By Volume, 2010-2014 (Million Units)
Table 21: Turkey Automobile Sales, By Vehicle Type, By Volume, 2010-2014 (Million Units)
Table 22: Turkey Automobile Fleet, By Vehicle Type, By Volume, 2010-2014 (Million Units)
Table 23: Turkey Luxury & Upper Luxury Passenger Car Sales, By Volume, 2010-2014 (Units)
Table 24: Turkey Free Trade Agreements, as on 2013

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