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K-12 Reading Market Survey Report 2017

K-12 Reading Market Survey Report2017

K-12 Reading Market Survey Report 2017 from Simba Information provides an overview of the market for reading instructional materials in the K-12 school market.

This new edition of a recurring publication from Education Market Research, an acquired Simba property, offers a fresh look at:

  • Whether core reading instructional materials have switched from print to digital
  • What reading assessments are being used to track student progress
  • What resources schools use to help struggling readers.
Beyond the overall look at what resources are being used in reading instruction, K-12 Reading Market Survey Report 2017 details how the patterns of use differs at various grade levels and how patterns have changed over time.

K-12 Reading Market Survey Report 2017 also includes a projection of the dollar size of the reading curriculum market in 2017.


  • Methodology
  • Executive Summary
  • Introduction & Market Size
    • Stagnant Achievement, Future Funding at Risk
    • Projected Spending in 2017 for Reading Instructional Materials
    • Shifts in Supplemental Spending for Reading
      • Table Supplemental Reading Spending Expected in School Year
    • Is the Reading Market Changing?
  • Core Reading Programs
    • Use of Core Basal Reading Programs
      • Table Core Use by Grade Level
    • What Core Reading Programs Are Being Used
      • Table Core Basal Program Being Used
    • How Long Using Core Reading Program
    • Choose the Same Core Reading Program Again
    • Add or Change in Core Reading Program
      • Table Like to Add or Change in Core Reading Series - Overall
      • Table Like to Add or Change in Core Reading Series by Level
      • Table Like to Add or Change in Core Reading Series by Job Title
    • Primary Tool If Not Using a Core Basal Reading Program
      • Table What Is Used Instead of Core
    • Trends in Core Basal Reading Program Use
  • Digital Resources for Reading
    • How Core Basal Program Is Accessed
    • Time Spent Using Any Digital Tools or Content
    • Device Used to Access Digital Tools or Content
    • Websites for Teacher Resources
      • Table Recommended Websites for Teacher Resources
    • Websites for Student Use
      • Table Recommended Websites for Student Resources
  • Assessment of Reading
    • New Standards, New Assessments
      • Table Information Given on How Much New Exams Differ
    • Testing Moves Online
    • Scheduling Student Testing
    • Reading Assessments Students Take
      • Table Reading Assessments Students Take by School Level
      • Table Reading Assessments Students Take, Changes over Time
    • Leveling Systems Schools Use
      • Table Leveling Systems Used by School Level
      • Table Leveling Systems Used, Changes over Time
  • Reading Intervention
    • Resources Used for Reading Intervention
      • Table Resources Used for Reading Intervention/Response to Intervention
    • Who Makes the Purchasing Decision
      • Table Who Makes Purchasing Decisions on Remediation/RtI Materials
    • Spending Trend for Reading Intervention
    • Criteria for Selection of Intervention
      • Table Criteria Driving Buying Decisions for Reading Intervention/Response to Intervention
  • Conclusion
    • What Is Sought in New Reading Programs
      • Table What Looking for in New Reading Materials
    • Where Materials Are Needed to Fill ELA Gaps
      • Table Where Materials Are Needed to Fill Gaps
    • Leaders in Providing Reading Material
      • Table Leaders in Providing Reading Resources
    • Leaders in Providing Professional Development
  • Appendix

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