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Consumer Use of the Internet & Mobile 2025

Publisher Richard K. Miller & Associates
Published Jul 01, 2024
Length 200 Pages
SKU # RKM18954444

Description

Consumer Use of the Internet & Mobile 2025


RKMA first wrote about the Internet (then called Arpanet) in 1984. Consumer Use of the Internet & Mobile continues our assessment of the sector.

Providing insight into the 230 million U.S. adult Internet users, Consumer Use of the Internet & Mobile 2025 assesses online activities and content, e-commerce spending, mobile access to the web, apps, and more.

Internet and mobile-media market data are scattered throughout a myriad of sources. This handbook compiles top-line consumer Internet use and expenditure data into a single easy-to-use reference, with information sourced from top research organizations. Market data is presented along with analyses of trends and projections on how Internet use will evolve. The handbook also assesses mobile Internet access and apps.

Select topics include accuracy of online information, blogs, consumer reviews, digital music, digital video, gaming, photo sharing, privacy concerns, security concerns, social media user demographics, the Metaverse, and the Internet of Things.

Among the statistics presented are monthly traffic visits for over 3,500 consumer websites.

Along with top-line data, the handbook provides over 1,200 links to additional resources for more in-depth assessments.

Consumer Use of the Internet & Mobile Web 2025 serves as both a strategic planning guide for business executives in all sectors, from portals and content developers to marketers and researchers, as well as a comprehensive reference for academic libraries.

Table of Contents

200 Pages
1 USE OF THE INTERNET
1.1 Use Of The Internet
1.2 Home Broadband
1.3 Broadband Access Providers
1.4 Time Spent Online
1.5 Devices Used For Internet Connection
1.6 Use Of Digital Media
1.7 Activities By Adult Internet Users
2 USE OF MOBILE & APPS
2.1 Cellphone/Smartphone Owners
2.2 Time Spent Using Mobile Devices
2.3 Internet Access Via Smartphone Only
2.4 Cellphone-Only Households
2.5 Mobile Phone Activities
2.6 5G Technology
2.7 Importance Of Apps
2.8 Frequency of App Use
2.9 Reasons For App Use
2.10 Distribution of App Time
2.11 App Census
2.12 Top Grossing Apps
2.13 App Downloads And Spending
2.14 In-App Spending
2.15 Most Popular Apps
2.16 Top App Publishers
2.17 Proximity Mobile Payments
2.18 Market Resources
3 TOP WEBSITES
3.1 Top Multi-Platform Properties
3.2 Top U.S. Websites
3.3 Top Websites By Category
4 TOP APPS
4.1 Top Publishers
4.2 Top Overall Apps
4.3 Top General Apps
4.4 Game Apps
4.5 Kids & Family Apps
4.6 Market Resources
5 ONLINE COMMUNICATIONS
5.1 Email
5.2 Messaging
6 SEARCH & RESEARCH
6.1 Search
6.2 Search When Shopping Online
6.3 Visual Search
6.4 Reviews
6.5 Research Tools
7 SOCIAL MEDIA
7.1 Use Of Social Networking Sites
7.2 Top Sites
7.3 Frequency Of Use
7.4 Social Network Access By Device
7.5 User Demographics
7.6 Social Media Activities
7.7 Social Video
7.8 Augmented Reality On Social Media
8 SOCIAL ENGAGEMENT
8.1 Overview
8.2 Cross-Platform Actions
9 CONTENT CREATORS
9.1 Content Creators
9.2 Followers
9.3 Market Assessment
9.4 Top Companies
10 DIGITAL NEWS
10.1 How Consumers Obtain The News
10.2 Digital News Media
10.3 Demographics
10.4 Digital Native News Publishers
10.5 News From Social Media Sites
10.6 Market Resources
11 BLOGS & PODCASTS
11.1 Blogs
11.2 Most Popular Blogs
11.3 Podcasts
11.4 Most Popular Podcasts
12 DIGITAL AUDIO
12.1 Overview
12.2 Streaming Music Services
12.3 Market Assessment
12.4 Demographics
12.5 Market Leaders
12.6 Streaming Service Listener Share
12.7 Internet Radio
12.8 Social Audio
13 DIGITAL GAMES
13.1 Market Assessment
13.2 Participation
13.3 Types of Games
13.4 Game Genres
13.5 Casual and Social Games
13.6 Mobile Gaming
13.7 Subscription Services
13.8 Gaming Networks
13.9 Market Resources
14 DIGITAL & STREAMING VIDEO
14.1 Overview
14.2 Digital Video Viewers
14.3 Market Assessment
14.4 Market Leaders
14.5 Ad-Supported Video-on-Demand
14.6 Connected TV
14.7 Streaming Video Services
14.8 Digital TV
14.9 Free Video Services
15 E-COMMERCE
15.1 E-Commerce Spending
15.2 E-Commerce Sales By Category
15.3 E-Commerce Sales Share
15.4 Marketshare Leaders
15.5 Online Marketplaces
15.6 Subscription E-Commerce
15.7 Mobile Commerce
15.8 Social Commerce
15.9 Shoppable Commerce
15.10 Direct-to-Consumer
15.11 E-Commerce Fulfillment
15.12 Click-and-Collect
15.13 Prime Day
15.14 Market Resources
16 FINANCIAL SERVICES
16.1 Use Of Digital Banking
16.2 Financial Apps
16.3 Digital Bank Accounts
16.4 Peer-to-Peer Payments
16.5 Peer-to-Peer Lending
16.6 Crowdfunding
17 HEALTH & HEALTHCARE
17.1 Telehealth
17.2 Search For Health Information
17.3 Websites, Apps, And Social Media
17.4 Communications
17.5 Virtual Physician Visits
17.6 Remote Patient Monitoring
18 LEISURE ACTIVITIES & HOBBIES
18.1 Genealogy
18.2 Photo Sharing
18.3 Virtual Tours
19 ONLINE DATING
19.1 Overview
19.2 Use Of Dating Apps/Services
19.3 Market Assessmet
19.4 Top Dating Apps
20 PEER-TO-PEER/SHARING ECONOMY
20.1 Overview
20.2 Accommodations
20.3 Car-Sharing Services
20.4 Fashion Rental And Sales
20.5 Freelance Services
20.6 Restaurant Delivery Services
20.7 Ride-Sharing
20.8 Secondary Ticket Resale
20.9 Sharing Resources
21 SMART SPEAKERS & VOICE ASSISTANTS
21.1 Overview
21.2 Smart Speakers
21.3 Smartphone Voice Assistants
22 INTERNET OF THINGS
22.1 Overview
22.2 Connected Cars
22.3 Smart Homes
22.4 Wearable Technology
22.5 Connected Fitness
23 ARTIFICIAL INTELLIGENCE
23.1 Consumer Views Of AI
23.2 AI-Driven Products And Services
23.3 Usefulness
23.4 ChatGPT
24 THE METAVERSE
24.1 Overview
24.2 Virtual And Augmented Reality
24.3 Cryptocurrencies
24.4 Non-Fungible Tokens (NFTs)
24.5 Virtual Worlds
24.6 Market Resources
APPENDIX A - MARKET RESOURCES
APPENDIX B - INFORMATION RESOURCES
REFERENCES

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