China Whey Protein Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)
The Chinese whey protein market is anticipated to register a CAGR of 7.5% during the forecast period (2020-2025).
Key HighlightsThere is a growing trend for fitness among the Chinese population, especially among the youth population. Additionally, fitness clubs are moving in to respond to the demand from the urban Chinese population, who wishes to shape and pamper their bodies. According to a report published by the China Business Research Academy, gym memberships in China reached 6.6 million in 2016, double the amount of memberships in 2008. In tier 1 and tier 2 cities, around 5% of the population is actively working out in gyms. This has led to a growth in the demand for sports and wellness nutrition, where whey protein is a major ingredient.
Whey Protein Concentrate Held the Major ShareConcentrates are more popular for boosting the immunity of the body. Whey protein concentrates account for a major share of the whey protein ingredients market, owing to its competitive price and availability. Of all forms of whey proteins, whey protein concentrates are rich in lactose and low in protein, and they constitute over one-third of the market, in terms of usage in the production of protein beverages and nutritional supplements. Whey protein concentrate is widely considered to be the most efficient and economical form of protein for the human body. Lactoferrin and lactoperoxidase are some of the major forms of whey protein concentrates.
Competitive LandscapeThe Chinese whey protein market is a consolidated market, with the presence of various global players. The companies in the market are involved in strategic joint ventures to rapidly tap the actively growing nutrition industry, which is expected to evolve during the forecast period.
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