Global Herbal Market 2023-2027

Global Herbal Market 2023-2027


The herbal market is forecasted to grow by USD 117.37 bn during 2022-2027, accelerating at a CAGR of 6.5% during the forecast period. The report on the herbal market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by increase in prevalence of liver and heart diseases, increasing number of healthcare facilities, and increasing demand for natural medicines.

Technavio's herbal market is segmented as below:

By Delivery
  • Over the counter
  • Prescription
By Product
  • Herbal supplements and remedies
  • Herbal medicine
  • Herbal cosmetics
By Geographical Landscape
  • North America
  • Europe
  • Asia
  • Rest of World (ROW)
This study identifies the rising awareness about advantages of natural remedies as one of the prime reasons driving the herbal market growth during the next few years. Also, increase in number of clinical studies demonstrating health benefits and growing elderly population will lead to sizable demand in the market.

The report on the herbal market covers the following areas:
  • Herbal market sizing
  • Herbal market forecast
  • Herbal market industry analysis
The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading herbal market vendors that include Archer Daniels Midland Co., Arizona Natural Products, Arkopharma Laboratories, Austral Herbs, Bellan Pharmaceuticals, Blackmores Ltd., Dabur India Ltd., Dasherb Corp., Dr. Willmar Schwabe India Pvt. Ltd., Glanbia plc, Herbalife International of America Inc., Himalaya Global Holdings Ltd., Hishimo Pharmaceuticals Pvt. Ltd., KPC Products Inc., Patanjali Ayurved Ltd., Schaper and Brummer GmbH and Co. KG, SP Pharmaceuticals, Tsumura and Co., ZeinPharma Germany GmbH, and Gaia Herbs Inc. Also, the herbal market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast the accurate market growth.


  • Executive Summary
    • Market overview
      • Table Executive Summary – Chart on Market Overview
      • Table Executive Summary – Data Table on Market Overview
      • Table Executive Summary – Chart on Global Market Characteristics
      • Table Executive Summary – Chart on Market by Geography
      • Table Executive Summary – Chart on Market Segmentation by Delivery
      • Table Executive Summary – Chart on Market Segmentation by Product
      • Table Executive Summary – Chart on Incremental Growth
      • Table Executive Summary – Data Table on Incremental Growth
      • Table Executive Summary – Chart on Vendor Market Positioning
  • Market Landscape
    • Market ecosystem
      • Table Parent market
      • Table Market Characteristics
  • Market Sizing
    • Market definition
      • Table Offerings of vendors included in the market definition
    • Market segment analysis
      • Table Market segments
    • Market size 2022
    • Market outlook: Forecast for 2022-2027
      • Table Chart on Global - Market size and forecast 2022-2027 ($ billion)
      • Table Data Table on Global - Market size and forecast 2022-2027 ($ billion)
      • Table Chart on Global Market: Year-over-year growth 2022-2027 (%)
      • Table Data Table on Global Market: Year-over-year growth 2022-2027 (%)
  • Historic Market Size
    • Global herbal market 2017 - 2021
      • Table Historic Market Size – Data Table on global herbal market 2017 - 2021 ($ billion)
    • Delivery Segment Analysis 2017 - 2021
      • Table Historic Market Size – Delivery Segment 2017 - 2021 ($ billion)
    • Product Segment Analysis 2017 - 2021
      • Table Historic Market Size – Product Segment 2017 - 2021 ($ billion)
    • Geography Segment Analysis 2017 - 2021
      • Table Historic Market Size – Geography Segment 2017 - 2021 ($ billion)
    • Country Segment Analysis 2017 - 2021
      • Table Historic Market Size – Country Segment 2017 - 2021 ($ billion)
  • Five Forces Analysis
    • Five forces summary
      • Table Five forces analysis - Comparison between 2022 and 2027
    • Bargaining power of buyers
      • Table Chart on Bargaining power of buyers – Impact of key factors 2022 and 2027
    • Bargaining power of suppliers
      • Table Bargaining power of suppliers – Impact of key factors in 2022 and 2027
    • Threat of new entrants
      • Table Threat of new entrants – Impact of key factors in 2022 and 2027
    • Threat of substitutes
      • Table Threat of substitutes – Impact of key factors in 2022 and 2027
    • Threat of rivalry
      • Table Threat of rivalry – Impact of key factors in 2022 and 2027
    • Market condition
      • Table Chart on Market condition - Five forces 2022 and 2027
  • Market Segmentation by Delivery
    • Market segments
      • Table Chart on Delivery - Market share 2022-2027 (%)
      • Table Data Table on Delivery - Market share 2022-2027 (%)
    • Comparison by Delivery
      • Table Chart on Comparison by Delivery
      • Table Data Table on Comparison by Delivery
    • Over the counter - Market size and forecast 2022-2027
      • Table Chart on Over the counter - Market size and forecast 2022-2027 ($ billion)
      • Table Data Table on Over the counter - Market size and forecast 2022-2027 ($ billion)
      • Table Chart on Over the counter - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Over the counter - Year-over-year growth 2022-2027 (%)
    • Prescription - Market size and forecast 2022-2027
      • Table Chart on Prescription - Market size and forecast 2022-2027 ($ billion)
      • Table Data Table on Prescription - Market size and forecast 2022-2027 ($ billion)
      • Table Chart on Prescription - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Prescription - Year-over-year growth 2022-2027 (%)
    • Market opportunity by Delivery
      • Table Market opportunity by Delivery ($ billion)
      • Table Data Table on Market opportunity by Delivery ($ billion)
  • Market Segmentation by Product
    • Market segments
      • Table Chart on Product - Market share 2022-2027 (%)
      • Table Data Table on Product - Market share 2022-2027 (%)
    • Comparison by Product
      • Table Chart on Comparison by Product
      • Table Data Table on Comparison by Product
    • Herbal supplements and remedies - Market size and forecast 2022-2027
      • Table Chart on Herbal supplements and remedies - Market size and forecast 2022-2027 ($
      • Table Data Table on Herbal supplements and remedies - Market size and forecast 2022-2027 ($
      • Table Chart on Herbal supplements and remedies - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Herbal supplements and remedies - Year-over-year growth 2022-2027 (%)
    • Herbal medicine - Market size and forecast 2022-2027
      • Table Chart on Herbal medicine - Market size and forecast 2022-2027 ($ billion)
      • Table Data Table on Herbal medicine - Market size and forecast 2022-2027 ($ billion)
      • Table Chart on Herbal medicine - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Herbal medicine - Year-over-year growth 2022-2027 (%)
    • Herbal cosmetics - Market size and forecast 2022-2027
      • Table Chart on Herbal cosmetics - Market size and forecast 2022-2027 ($ billion)
      • Table Data Table on Herbal cosmetics - Market size and forecast 2022-2027 ($ billion)
      • Table Chart on Herbal cosmetics - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Herbal cosmetics - Year-over-year growth 2022-2027 (%)
    • Market opportunity by Product
      • Table Market opportunity by Product ($ billion)
      • Table Data Table on Market opportunity by Product ($ billion)
  • Customer Landscape
    • Customer landscape overview
      • Table Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
  • Geographic Landscape
    • Geographic segmentation
      • Table Chart on Market share by geography 2022-2027 (%)
      • Table Data Table on Market share by geography 2022-2027 (%)
    • Geographic comparison
      • Table Chart on Geographic comparison
      • Table Data Table on Geographic comparison
    • North America - Market size and forecast 2022-2027
      • Table Chart on North America - Market size and forecast 2022-2027 ($ billion)
      • Table Data Table on North America - Market size and forecast 2022-2027 ($ billion)
      • Table Chart on North America - Year-over-year growth 2022-2027 (%)
      • Table Data Table on North America - Year-over-year growth 2022-2027 (%)
    • Europe - Market size and forecast 2022-2027
      • Table Chart on Europe - Market size and forecast 2022-2027 ($ billion)
      • Table Data Table on Europe - Market size and forecast 2022-2027 ($ billion)
      • Table Chart on Europe - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Europe - Year-over-year growth 2022-2027 (%)
    • Asia - Market size and forecast 2022-2027
      • Table Chart on Asia - Market size and forecast 2022-2027 ($ billion)
      • Table Data Table on Asia - Market size and forecast 2022-2027 ($ billion)
      • Table Chart on Asia - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Asia - Year-over-year growth 2022-2027 (%)
    • Rest of World (ROW) - Market size and forecast 2022- 2027
      • Table Chart on Rest of World (ROW) - Market size and forecast 2022-2027 ($ billion)
      • Table Data Table on Rest of World (ROW) - Market size and forecast 2022-2027 ($ billion)
      • Table Chart on Rest of World (ROW) - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Rest of World (ROW) - Year-over-year growth 2022-2027 (%)
    • US - Market size and forecast 2022-2027
      • Table Chart on US - Market size and forecast 2022-2027 ($ billion)
      • Table Data Table on US - Market size and forecast 2022-2027 ($ billion)
      • Table Chart on US - Year-over-year growth 2022-2027 (%)
      • Table Data Table on US - Year-over-year growth 2022-2027 (%)
    • Australia - Market size and forecast 2022-2027
      • Table Chart on Australia - Market size and forecast 2022-2027 ($ billion)
      • Table Data Table on Australia - Market size and forecast 2022-2027 ($ billion)
      • Table Chart on Australia - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Australia - Year-over-year growth 2022-2027 (%)
    • Canada - Market size and forecast 2022-2027
      • Table Chart on Canada - Market size and forecast 2022-2027 ($ billion)
      • Table Data Table on Canada - Market size and forecast 2022-2027 ($ billion)
      • Table Chart on Canada - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Canada - Year-over-year growth 2022-2027 (%)
    • Germany - Market size and forecast 2022-2027
      • Table Chart on Germany - Market size and forecast 2022-2027 ($ billion)
      • Table Data Table on Germany - Market size and forecast 2022-2027 ($ billion)
      • Table Chart on Germany - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Germany - Year-over-year growth 2022-2027 (%)
    • UK - Market size and forecast 2022-2027
      • Table Chart on UK - Market size and forecast 2022-2027 ($ billion)
      • Table Data Table on UK - Market size and forecast 2022-2027 ($ billion)
      • Table Chart on UK - Year-over-year growth 2022-2027 (%)
      • Table Data Table on UK - Year-over-year growth 2022-2027 (%)
    • Market opportunity by geography
      • Table Market opportunity by geography ($ billion)
      • Table Data Tables on Market opportunity by geography ($ billion)
  • Drivers, Challenges, and Trends
    • Market drivers
      • Increase in prevalence of liver and heart diseases
      • Increasing number of healthcare facilities
      • Increasing demand for natural medicines
    • Market challenges
      • Adverse climatic conditions affecting herbal plant production
      • Availability of alternative treatment options
      • Toxicity and adverse health effects of common herbal medicines
    • Impact of drivers and challenges
      • Table Impact of drivers and challenges in 2022 and 2027
    • Market trends
      • Rising awareness about advantages of natural remedies
      • Increase in number of clinical studies demonstrating health benefits
      • Growing elderly population
  • Vendor Landscape
    • Overview
    • Vendor landscape
      • Table Overview on Criticality of inputs and Factors of differentiation
    • Landscape disruption
      • Table Overview on factors of disruption
    • Industry risks
      • Table Impact of key risks on business
  • Vendor Analysis
    • Vendors covered
      • Table Vendors covered
    • Market positioning of vendors
      • Table Matrix on vendor position and classification
    • Archer Daniels Midland Co.
      • Table Archer Daniels Midland Co. - Overview
      • Table Archer Daniels Midland Co. - Business segments
      • Table Archer Daniels Midland Co. - Key offerings
      • Table Archer Daniels Midland Co. - Segment focus
    • Arkopharma Laboratories
      • Table Arkopharma Laboratories - Overview
      • Table Arkopharma Laboratories - Product / Service
      • Table Arkopharma Laboratories - Key offerings
    • Bellan Pharmaceuticals
      • Table Bellan Pharmaceuticals - Overview
      • Table Bellan Pharmaceuticals - Product / Service
      • Table Bellan Pharmaceuticals - Key offerings
    • Blackmores Ltd.
      • Table Blackmores Ltd. - Overview
      • Table Blackmores Ltd. - Business segments
      • Table Blackmores Ltd. - Key offerings
      • Table Blackmores Ltd. - Segment focus
    • Dabur India Ltd.
      • Table Dabur India Ltd. - Overview
      • Table Dabur India Ltd. - Business segments
      • Table Dabur India Ltd. - Key offerings
      • Table Dabur India Ltd. - Segment focus
    • Dasherb Corp.
      • Table Dasherb Corp. - Overview
      • Table Dasherb Corp. - Product / Service
      • Table Dasherb Corp. - Key offerings
    • Dr. Willmar Schwabe India Pvt. Ltd.
      • Table Dr. Willmar Schwabe India Pvt. Ltd. - Overview
      • Table Dr. Willmar Schwabe India Pvt. Ltd. - Product / Service
      • Table Dr. Willmar Schwabe India Pvt. Ltd. - Key offerings
    • Gaia Herbs Inc.
      • Table Gaia Herbs Inc. - Overview
      • Table Gaia Herbs Inc. - Product / Service
      • Table Gaia Herbs Inc. - Key offerings
    • Glanbia plc
      • Table Glanbia plc - Overview
      • Table Glanbia plc - Business segments
      • Table Glanbia plc - Key offerings
      • Table Glanbia plc - Segment focus
    • Herbalife International of America Inc.
      • Table Herbalife International of America Inc. - Overview
      • Table Herbalife International of America Inc. - Product / Service
      • Table Herbalife International of America Inc. - Key offerings
    • Himalaya Global Holdings Ltd.
      • Table Himalaya Global Holdings Ltd. - Overview
      • Table Himalaya Global Holdings Ltd. - Product / Service
      • Table Himalaya Global Holdings Ltd. - Key offerings
    • Hishimo Pharmaceuticals Pvt. Ltd.
      • Table Hishimo Pharmaceuticals Pvt. Ltd. - Overview
      • Table Hishimo Pharmaceuticals Pvt. Ltd. - Product / Service
      • Table Hishimo Pharmaceuticals Pvt. Ltd. - Key offerings
    • Patanjali Ayurved Ltd.
      • Table Patanjali Ayurved Ltd. - Overview
      • Table Patanjali Ayurved Ltd. - Product / Service
      • Table Patanjali Ayurved Ltd. - Key offerings
    • Schaper and Brummer GmbH and Co. KG
      • Table Schaper and Brummer GmbH and Co. KG - Overview
      • Table Schaper and Brummer GmbH and Co. KG - Product / Service
      • Table Schaper and Brummer GmbH and Co. KG - Key offerings
    • ZeinPharma Germany GmbH
      • Table ZeinPharma Germany GmbH - Overview
      • Table ZeinPharma Germany GmbH - Product / Service
      • Table ZeinPharma Germany GmbH - Key offerings
  • Appendix
    • Scope of the report
      • Market definition
      • Objectives
      • Notes and caveats
    • Inclusions and exclusions checklist
      • Table Inclusions checklist
      • Table Exclusions checklist
    • Currency conversion rates for US$
      • Table Currency conversion rates for US$
    • Research methodology
      • Table Research methodology
      • Table Validation techniques employed for market sizing
      • Table Information sources
    • List of abbreviations
      • Table List of abbreviations

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