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B2C E-Commerce Market In US 2026-2030

Publisher TechNavio
Published Mar 09, 2026
Length 183 Pages
SKU # INF20942524

Description

B2C E-Commerce Market In US 2026-2030

The b2c e-commerce market in us is forecasted to grow by USD 318.2 bn during 2025-2030, accelerating at a CAGR of 8.8% during the forecast period. The report on the b2c e-commerce market in us provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by integration of advanced ai for hyper personalization, expansion of omnichannel fulfillment and stores as hubs models, surge in social commerce and creator led marketplaces.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market size data, segment with regional analysis and vendor landscape in addition to an analysis of the key companies. Reports have historic and forecast data.

Technavio's b2c e-commerce market in us is segmented as below:

By Type
  • B2C retailers
  • Classifieds
By Application
  • Consumer electronics and home appliances
  • Apparel and accessories
  • Personal care
  • Others
By Platform
  • Multi-brand
  • Single-brand
Geography
  • North America
  • US
This study identifies the adoption of agentic commerce and personal shopping assistants as one of the prime reasons driving the b2c e-commerce market in us growth during the next few years. Also, resurgence of recommerce and authenticated secondhand luxury and shift toward unified commerce and store as fulfilment node will lead to sizable demand in the market.

The report on the b2c e-commerce market in us covers the following areas:
  • B2c e-commerce market in us sizing
  • B2c e-commerce market in us forecast
  • B2c e-commerce market in us industry analysis
The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading b2c e-commerce market in us vendors that include Amazon.com Inc., Apple Inc., Best Buy Co. Inc., Chewy Inc, Costco Wholesale Corp., eBay Inc., Etsy Inc., Kohls Corp., Lowes Co. Inc., Macys Inc., Newegg Commerce Inc., Nordstrom Inc., Poshmark Inc., Quince, Target Corp., The Home Depot Inc., The Kroger Co., Walmart Inc., Wayfair Inc.. Also, the b2c e-commerce market in us analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.

Table of Contents

183 Pages
1 Executive Summary
1.1 Market overview
Executive Summary - Chart on Market Overview
Executive Summary - Data Table on Market Overview
Executive Summary - Chart on Country Market Characteristics
Executive Summary - Chart on Market Segmentation by Type
Executive Summary - Chart on Market Segmentation by Application
Executive Summary - Chart on Market Segmentation by Platform
Executive Summary - Chart on Company Market Positioning
2 Technavio Analysis
2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
2.2 Criticality of inputs and Factors of differentiation
Overview on criticality of inputs and factors of differentiation
2.3 Factors of disruption
Overview on factors of disruption
2.4 Impact of drivers and challenges
Impact of drivers and challenges in 2025 and 2030
3 Market Landscape
3.1 Market ecosystem
Chart on Parent Market
Data Table on - Parent Market
3.2 Market characteristics
Chart on Market characteristics analysis
3.3 Value chain analysis
Chart on Value chain analysis
4 Market Sizing
4.1 Market definition
Data Table on Offerings of companies included in the market definition
4.2 Market segment analysis
Market segments
4.3 Market size 2025
4.4 Market outlook: Forecast for 2025-2030
Chart on US - Market size and forecast 2025-2030 ($ billion)
Data Table on US - Market size and forecast 2025-2030 ($ billion)
Chart on US: Year-over-year growth 2025-2030 (%)
Data Table on US: Year-over-year growth 2025-2030 (%)
5 Historic Market Size
5.1 B2C E-Commerce Market in US 2020 - 2024
Historic Market Size - Data Table on B2C E-Commerce Market in US 2020 - 2024 ($ billion)
5.2 Type segment analysis 2020 - 2024
Historic Market Size - Type Segment 2020 - 2024 ($ billion)
5.3 Application segment analysis 2020 - 2024
Historic Market Size - Application Segment 2020 - 2024 ($ billion)
5.4 Platform segment analysis 2020 - 2024
Historic Market Size - Platform Segment 2020 - 2024 ($ billion)
6 Qualitative Analysis
6.1 Impact of AI on B2C e-Commerce Market in US
7 Five Forces Analysis
7.1 Five forces summary
Five forces analysis - Comparison between 2025 and 2030
7.2 Bargaining power of buyers
Bargaining power of buyers - Impact of key factors 2025 and 2030
7.3 Bargaining power of suppliers
Bargaining power of suppliers - Impact of key factors in 2025 and 2030
7.4 Threat of new entrants
Threat of new entrants - Impact of key factors in 2025 and 2030
7.5 Threat of substitutes
Threat of substitutes - Impact of key factors in 2025 and 2030
7.6 Threat of rivalry
Threat of rivalry - Impact of key factors in 2025 and 2030
7.7 Market condition
Chart on Market condition - Five forces 2025 and 2030
8 Market Segmentation by Type
8.1 Market segments
Chart on Type - Market share 2025-2030 (%)
Data Table on Type - Market share 2025-2030 (%)
8.2 Comparison by Type
Chart on Comparison by Type
Data Table on Comparison by Type
8.3 B2C retailers - Market size and forecast 2025-2030
Chart on B2C retailers - Market size and forecast 2025-2030 ($ billion)
Data Table on B2C retailers - Market size and forecast 2025-2030 ($ billion)
Chart on B2C retailers - Year-over-year growth 2025-2030 (%)
Data Table on B2C retailers - Year-over-year growth 2025-2030 (%)
8.4 Classifieds - Market size and forecast 2025-2030
Chart on Classifieds - Market size and forecast 2025-2030 ($ billion)
Data Table on Classifieds - Market size and forecast 2025-2030 ($ billion)
Chart on Classifieds - Year-over-year growth 2025-2030 (%)
Data Table on Classifieds - Year-over-year growth 2025-2030 (%)
8.5 Market opportunity by Type
Market opportunity by Type ($ billion)
Data Table on Market opportunity by Type ($ billion)
9 Market Segmentation by Application
9.1 Market segments
Chart on Application - Market share 2025-2030 (%)
Data Table on Application - Market share 2025-2030 (%)
9.2 Comparison by Application
Chart on Comparison by Application
Data Table on Comparison by Application
9.3 Consumer electronics and home appliances - Market size and forecast 2025-2030
Chart on Consumer electronics and home appliances - Market size and forecast 2025-2030 ($ billion)
Data Table on Consumer electronics and home appliances - Market size and forecast 2025-2030 ($ billion)
Chart on Consumer electronics and home appliances - Year-over-year growth 2025-2030 (%)
Data Table on Consumer electronics and home appliances - Year-over-year growth 2025-2030 (%)
9.4 Apparel and accessories - Market size and forecast 2025-2030
Chart on Apparel and accessories - Market size and forecast 2025-2030 ($ billion)
Data Table on Apparel and accessories - Market size and forecast 2025-2030 ($ billion)
Chart on Apparel and accessories - Year-over-year growth 2025-2030 (%)
Data Table on Apparel and accessories - Year-over-year growth 2025-2030 (%)
9.5 Personal care - Market size and forecast 2025-2030
Chart on Personal care - Market size and forecast 2025-2030 ($ billion)
Data Table on Personal care - Market size and forecast 2025-2030 ($ billion)
Chart on Personal care - Year-over-year growth 2025-2030 (%)
Data Table on Personal care - Year-over-year growth 2025-2030 (%)
9.6 Others - Market size and forecast 2025-2030
Chart on Others - Market size and forecast 2025-2030 ($ billion)
Data Table on Others - Market size and forecast 2025-2030 ($ billion)
Chart on Others - Year-over-year growth 2025-2030 (%)
Data Table on Others - Year-over-year growth 2025-2030 (%)
9.7 Market opportunity by Application
Market opportunity by Application ($ billion)
Data Table on Market opportunity by Application ($ billion)
10 Market Segmentation by Platform
10.1 Market segments
Chart on Platform - Market share 2025-2030 (%)
Data Table on Platform - Market share 2025-2030 (%)
10.2 Comparison by Platform
Chart on Comparison by Platform
Data Table on Comparison by Platform
10.3 Multi-brand - Market size and forecast 2025-2030
Chart on Multi-brand - Market size and forecast 2025-2030 ($ billion)
Data Table on Multi-brand - Market size and forecast 2025-2030 ($ billion)
Chart on Multi-brand - Year-over-year growth 2025-2030 (%)
Data Table on Multi-brand - Year-over-year growth 2025-2030 (%)
10.4 Single-brand - Market size and forecast 2025-2030
Chart on Single-brand - Market size and forecast 2025-2030 ($ billion)
Data Table on Single-brand - Market size and forecast 2025-2030 ($ billion)
Chart on Single-brand - Year-over-year growth 2025-2030 (%)
Data Table on Single-brand - Year-over-year growth 2025-2030 (%)
10.5 Market opportunity by Platform
Market opportunity by Platform ($ billion)
Data Table on Market opportunity by Platform ($ billion)
11 Customer Landscape
11.1 Customer landscape overview
Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
12 Drivers, Challenges, and Opportunity
12.1 Market drivers
Integration of advanced AI for hyper personalization
Expansion of omnichannel fulfillment and stores as hubs models
Surge in social commerce and creator led marketplaces
12.2 Market challenges
Escalating logistics and fulfillment expenditures
Fragmented data privacy and regulatory compliance
Economic volatility and price sensitivity
12.3 Impact of drivers and challenges
Impact of drivers and challenges in 2025 and 2030
12.4 Market opportunities
Adoption of agentic commerce and personal shopping assistants
Resurgence of recommerce and authenticated secondhand luxury
Shift toward unified commerce and store as fulfilment node
13 Competitive Landscape
13.1 Overview
13.2 Competitive Landscape
Overview on criticality of inputs and factors of differentiation
13.3 Landscape disruption
Overview on factors of disruption
13.4 Industry risks
Impact of key risks on business
14 Competitive Analysis
14.1 Companies profiled
Companies covered
14.2 Company ranking index
Company ranking index
14.3 Market positioning of companies
Matrix on companies position and classification
14.4 Amazon.com Inc.
Amazon.com Inc. - Overview
Amazon.com Inc. - Business segments
Amazon.com Inc. - Key news
Amazon.com Inc. - Key offerings
Amazon.com Inc. - Segment focus
SWOT
14.5 Apple Inc.
Apple Inc. - Overview
Apple Inc. - Business segments
Apple Inc. - Key news
Apple Inc. - Key offerings
Apple Inc. - Segment focus
SWOT
14.6 Best Buy Co. Inc.
Best Buy Co. Inc. - Overview
Best Buy Co. Inc. - Business segments
Best Buy Co. Inc. - Key news
Best Buy Co. Inc. - Key offerings
Best Buy Co. Inc. - Segment focus
SWOT
14.7 Chewy Inc
Chewy Inc - Overview
Chewy Inc - Product / Service
Chewy Inc - Key offerings
SWOT
14.8 Costco Wholesale Corp.
Costco Wholesale Corp. - Overview
Costco Wholesale Corp. - Business segments
Costco Wholesale Corp. - Key offerings
Costco Wholesale Corp. - Segment focus
SWOT
14.9 eBay Inc.
eBay Inc. - Overview
eBay Inc. - Product / Service
eBay Inc. - Key offerings
SWOT
14.10 Kohls Corp.
Kohls Corp. - Overview
Kohls Corp. - Product / Service
Kohls Corp. - Key news
Kohls Corp. - Key offerings
SWOT
14.11 Lowes Co. Inc.
Lowes Co. Inc. - Overview
Lowes Co. Inc. - Product / Service
Lowes Co. Inc. - Key news
Lowes Co. Inc. - Key offerings
SWOT
14.12 Macys Inc.
Macys Inc. - Overview
Macys Inc. - Product / Service
Macys Inc. - Key news
Macys Inc. - Key offerings
SWOT
14.13 Newegg Commerce Inc.
Newegg Commerce Inc. - Overview
Newegg Commerce Inc. - Product / Service
Newegg Commerce Inc. - Key offerings
SWOT
14.14 Target Corp.
Target Corp. - Overview
Target Corp. - Product / Service
Target Corp. - Key news
Target Corp. - Key offerings
SWOT
14.15 The Home Depot Inc.
The Home Depot Inc. - Overview
The Home Depot Inc. - Business segments
The Home Depot Inc. - Key offerings
The Home Depot Inc. - Segment focus
SWOT
14.16 The Kroger Co.
The Kroger Co. - Overview
The Kroger Co. - Product / Service
The Kroger Co. - Key news
The Kroger Co. - Key offerings
SWOT
14.17 Walmart Inc.
Walmart Inc. - Overview
Walmart Inc. - Business segments
Walmart Inc. - Key offerings
Walmart Inc. - Segment focus
SWOT
14.18 Wayfair Inc.
Wayfair Inc. - Overview
Wayfair Inc. - Business segments
Wayfair Inc. - Key offerings
Wayfair Inc. - Segment focus
SWOT
15 Appendix
15.1 Scope of the report
Market definition
Objectives
Notes and caveats
15.2 Inclusions and exclusions checklist
Inclusions checklist
Exclusions checklist
15.3 Currency conversion rates for US$
Currency conversion rates for US$
15.4 Research methodology
Research methodology
15.5 Data procurement
Information sources
15.6 Data validation
Data validation
15.7 Validation techniques employed for market sizing
Validation techniques employed for market sizing
15.8 Data synthesis
Data synthesis
15.9 360 degree market analysis
360 degree market analysis
15.10 List of abbreviations
List of abbreviations

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