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Zoho Day 2024: Culture and Technology Strategies for the Long Game

Publisher IDC
Published Mar 29, 2024
Length 7 Pages
SKU # IDC18658490

Description

Zoho Day 2024: Culture and Technology Strategies for the Long Game


This IDC Perspective discusses Zoho's annual analyst event in 2024, focused on the company's long-term growth strategy and corporate culture. The company's approach includes investing in local education, targeting rural communities for business opportunities, and acknowledging the link between business, social, and ecological ecosystems. Zoho's transnational strategy has increased the company's global footprint, and it has established partnerships with government entities to scale its use. "Zoho's integration of cultural and technological advancements propels the company's ongoing growth across diverse regions and functional domains. Sidestepping the quarterly demands of publicly traded peers, the company's commitment to enduring investments, such as cloud infrastructure and untapped resource cohorts, enables Zoho to navigate industry fundamentals to support steady progress and long-term success," said Roger Beharry Lall, research director, Advertising Technologies and SMB Marketing Applications, IDC.

Please Note: Extended description available upon request.

Table of Contents

7 Pages
Executive Snapshot
Situation Overview
IDC's Point of View
Zoho's Application's Strategy
Customer Experience and Martech
Unified Communications and Collaboration
Finance Applications
Zoho's Transnational Strategy
Canada Strategy
Middle East and Africa Strategy
Latin America Strategy
Zoho and the Future of Work
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Related Research
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