Headless Commerce: Simplified Headless Commerce

Headless Commerce: Simplified Headless Commerce

This IDC Perspective discusses the importance of simplified headless commerce. The term headless is so overused in technology marketing that it has become cliche. To further understand the category, we need to differentiate between platforms that are colloquially headless and those that are truly API first, cloud native, and microservice based. Overall, when considering headless commerce software, it is important to carefully assess your organization's specific needs, technical capabilities, and strategic goals to make the most informed purchase decision. Whether you choose a simplified headless commerce (SHC) architecture or a microservices-based modular headless commerce (MHC) approach, it is essential to stay up to date on emerging trends in ecommerce and digital marketing to continuously evolve your commerce stack and deliver the best possible customer experience."Technology buyers need to realize that headless revolution isn't a story about decoupled front ends," said Heather Hershey, research director of Worldwide Digital Commerce at IDC. "The phenomenal power and potential presented by headless commerce is really centered on the APIs. With a clear understanding of headless capabilities across different architecture models and the purpose for the distinctions within the category, businesses can utilize headless tech to optimize their digital operations and stay ahead of the ever-evolving ecommerce landscape."

Please Note: Extended description available upon request.

Executive Snapshot
Situation Overview
The Key Distinguishing Factors Between Different Headless Architecture Models for Commerce Are the Degree of Modularity and Usage of APIs
The Colloquial Definition of Headless Commerce Misses the Point of the Technology
Simplified Headless Commerce
The SHC Value Proposition for SMB
Brief Notes About PWAs and How They Function
Advantages of SHC for Digital Commerce
Disadvantages of SHC for Digital Commerce
Advice for the Technology Buyer
Learn More
Related Research

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook
Cookie Settings