The Efficiency Era: Stadiums Showcase AWS Just Walk Out Tech Going Beyond Retail and Delivering Business Goals

The Efficiency Era: Stadiums Showcase AWS Just Walk Out Tech Going Beyond Retail and Delivering Business Goals

This IDC Perspective provides an overview and update on current applications and future plans for Just Walk Out technology as AWS looks to expand use cases beyond retail to high-traffic venues like entertainment and sports arenas as well expanding potential retail and food service hours in hospitals, offices, and universities. AWS recently hosted a group of analysts for a tour of Just Walk Out technology–enabled stores at two iconic London venues and a deep dive into the technology at AWS' London headquarters. "Just Walk Out technology is designed for hospitality and travel venues to serve guests and travelers in a frictionless way," says Dorothy Creamer, senior research manager, Hospitality and Travel Digital Strategies, IDC. "Consumer trust and understanding of the solution will increase as deployments expand, offering operators a way to expand service and operational hours while reducing operational costs."