Top 10 Trending Ingredients in 2020: Ingredient Insights
Ingredient Insights: Top 10 Trending Ingredients in 2020 identifies 10 ingredients that are expected to be on-trend in 2020.
Ingredient trends are driven by multiple factors including: health and wellbeing, heritage and exoticism, aestheticism, and the ingredients’ ability to replace other ingredients that have received backlash for an unhealthy or unsustainable image. Unusual flavors, fragrances, or colors can also attract novelty-seeking consumers towards certain ingredients.
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