The Russian Meat sector is the largest in both value and volume terms in the Eastern European region. Rising income levels, increasing urbanization rate, and a shift in consumption patterns of consumers are aiding the growth of the Meat sector in Russia. Of the seven markets, Frozen Meat is the largest, while the Cooked Meats - Counter market is forecast to register fastest growth during the forecast period (2016-2021). The Meat sector in the country is fragmented, with top five brands accounting for nearly one-third of the overall market share as on 2016, making it easier for new players to enter the sector.
GlobalData’s Country Profile report on the Meat sector in Russia provides insights on high growth markets to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.
What else is contained?
Market data: Overall market value and volume data with growth analysis for 2011-2021
Category coverage: Value and growth analysis for Ambient Meat, Chilled Raw Packaged Meat - Processed, Chilled Raw Packaged Meat - Whole Cuts, Cooked Meats - Counter, Cooked Meats - Packaged, Fresh Meat (Counter) and Frozen Meat with inputs on individual category share within each market and the change in their market share forecast for 2016-2021
Leading players: Market share of brands and private labels, including private label growth analysis from 2011-2016
Distribution data: Percentage of sales within each market through distribution channels such as Cash & Carries and warehouse Clubs, Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists, eRetailers and others
Packaging data: consumption breakdown for packaging materials and containers in each market, in terms of percentage share of number of units sold. Packaging material data for Glass, Flexible Packaging, Paper & Board, Rigid Plastics, and others; container data for: Jar, Bottle, Bag/Sachet, Tub, Box, Pouch, and Tube.
The Meat sector is expected to grow at a CAGR of 1.4% during 2016-2021
Per capita consumption stood high when compared to the global and Eastern Europe levels in 2016
Frozen Meat is the largest by value sales in 2016
Hypermarkets & Supermarkets is the leading distribution channel in the Russian Meat sector
Flexible Packaging is the most commonly used packaging material in the Russian Meat sector
Reasons to buy
Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
Manufacturers can identify the opportunities to position products with H&W attributes/benefits
Access the key and most influential consumer trends driving Meat products consumption, and how they influence consumer behavior in the market which will help determine the best audiences to target
Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector
Analysis on key macro-economic indicators such as GDP per capita, population (overall and breakdown by age), and consumer price index. It also covers a comparative analysis of political, economic, socio-demographic, and technological indicators (PEST) across 50 countries.