Yapi ve Kredi Bankasi AS in Consumer Finance (Turkey)
Yapi ve Kredi Bankasi will continue to invest in new innovative payment technologies and mobile applications. The bank also aims to further focus on consumer segmentation and developing services and products for different consumer segments. Additionally, the bank aims to diversify its card distribution network to further increase the rate of acquiring new consumers. Last but not least, Yapi ve Kredi aims to increase its consumer base for debit cards with specialised reward systems, promotional c...
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Consumer Lending, Financial Cards and Payments.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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