Video Games in Japan
The top three console games software titles sold in Japan in 2022 were Pokémon Scarlet and Violet, Splatoon 3, and Pokémon Legends: Arceus – all from Nintendo, with Pokémon a group company of Nintendo. When continuing the list of the top 10, there are only two titles that are not from Pokémon or Nintendo: Minecraft from Microsoft, and Elden Ring from FromSoftware, which is a subsidiary of Kadokawa. This shows how strong Nintendo and Pokémon are, and also how strong the platform of Nintendo Switc...
Euromonitor International's Video Games in Japan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2027 illustrate how the market is set to change.
Product coverage: Video Games Hardware, Video Games Software.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report??
* Get a detailed picture of the Video Games market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
- Video Games in Japan
- Euromonitor International
- May 2023
- List Of Contents And Tables
- VIDEO GAMES IN JAPAN
- KEY DATA FINDINGS
- 2022 DEVELOPMENTS
- The year of Nintendo
- PlayStation 5 is finally on track before the arrival of PlayStation VR2
- Changes in the leading brands in mobile games
- PROSPECTS AND OPPORTUNITIES
- What is the future for Nintendo Switch?
- Benefits of fostering an IP/licence demonstrated by Tamagotchi
- CATEGORY DATA
- Table 1 Sales of Video Games by Category: Value 2017-2022
- Table 2 Sales of Video Games by Category: % Value Growth 2017-2022
- Table 3 NBO Company Shares of Video Games: % Value 2018-2022
- Table 4 LBN Brand Shares of Video Games: % Value 2019-2022
- Table 5 NBO Company Shares of Video Games Hardware: % Value 2018-2022
- Table 6 LBN Brand Shares of Video Games Hardware: % Value 2019-2022
- Table 7 NBO Company Shares of Video Games Software: % Value 2018-2022
- Table 8 Distribution of Video Games by Format: % Value 2017-2022
- Table 9 Distribution of Video Games Hardware by Format: % Value 2017-2022
- Table 10 Distribution of Video Games Software by Format: % Value 2017-2022
- Table 11 Distribution of Video Games Software (Physical) by Format: % Value 2017-2022
- Table 12 Distribution of Video Games Software (Digital) by Format: % Value 2017-2022
- Table 13 Forecast Sales of Video Games by Category: Value 2022-2027
- Table 14 Forecast Sales of Video Games by Category: % Value Growth 2022-2027
- TOYS AND GAMES IN JAPAN
- EXECUTIVE SUMMARY
- Toys and games in 2022: The big picture
- 2022 key trends
- Competitive landscape
- Retailing developments
- What next for toys and games?
- MARKET DATA
- Table 15 Sales of Toys and Games by Category: Value 2017-2022
- Table 16 Sales of Toys and Games by Category: % Value Growth 2017-2022
- Table 17 NBO Company Shares of Toys and Games: % Value 2018-2022
- Table 18 LBN Brand Shares of Toys and Games: % Value 2019-2022
- Table 19 Distribution of Toys and Games by Format: % Value 2017-2022
- Table 20 Forecast Sales of Toys and Games by Category: Value 2022-2027
- Table 21 Forecast Sales of Toys and Games by Category: % Value Growth 2022-2027
- DISCLAIMER
- SOURCES
- Summary 1 Research Sources