Sun Care in China

After seeing double-digit retail current value growth in 2023, sun care saw a dramatic slowdown in growth in 2024, although the category still saw a slight increase. While overall beauty and personal care saw a current value decline in 2024, sun care, as a more immediate need, emerging category, remained firm, and even saw slight growth. This is because consumers do not tend to stop using sun care products once they have developed an awareness of the need to use them. However, the category only...

Euromonitor International's Sun Care in China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Adult Sun Care, Baby and Child-specific Sun Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Sun Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Sun Care in China
Euromonitor International
May 2025
List Of Contents And Tables
SUN CARE IN CHINA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Adult sun care continues to dominate, but baby and child-specific sun care leads growth as awareness rises
Leading player L'Oréal performs well, but smaller players rise strongly from a low base
Popularity of retail e-commerce drives a move away from some offline retailers, although others perform well
PROSPECTS AND OPPORTUNITIES
Despite challenges, sun care is set to see solid value growth
Consumers will seek additional benefits from sun care products
New practical formats to shape sun care moving forward
CATEGORY DATA
Table 1 Sales of Sun Care by Category: Value 2019-2024
Table 2 Sales of Sun Care by Category: % Value Growth 2019-2024
Table 3 NBO Company Shares of Sun Care: % Value 2020-2024
Table 4 LBN Brand Shares of Sun Care: % Value 2021-2024
Table 5 LBN Brand Shares of Premium Adult Sun Care: % Value 2021-2024
Table 6 Forecast Sales of Sun Care by Category: Value 2024-2029
Table 7 Forecast Sales of Sun Care by Category: % Value Growth 2024-2029
BEAUTY AND PERSONAL CARE IN CHINA
EXECUTIVE SUMMARY
Beauty and personal care in 2024: The big picture
2024 key trends
Competitive landscape
Retail developments
What next for beauty and personal care?
MARKET DATA
Table 8 Sales of Beauty and Personal Care by Category: Value 2019-2024
Table 9 Sales of Beauty and Personal Care by Category: % Value Growth 2019-2024
Table 10 GBO Company Shares of Beauty and Personal Care: % Value 2020-2024
Table 11 NBO Company Shares of Beauty and Personal Care: % Value 2020-2024
Table 12 LBN Brand Shares of Beauty and Personal Care: % Value 2021-2024
Table 13 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2019-2024
Table 14 Distribution of Beauty and Personal Care by Format: % Value 2019-2024
Table 15 Distribution of Beauty and Personal Care by Format and Category: % Value 2024
Table 16 Forecast Sales of Beauty and Personal Care by Category: Value 2024-2029
Table 17 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
Summary 1 Research Sources

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