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Retail Tissue in Slovakia

Publisher Euromonitor International
Published Apr 24, 2026
Length 40 Pages
SKU # EP21149111

Description

Retail tissue in 2025 displayed resilience and moderate growth, with retail volume reaching 36,466 tonnes and retail value EUR154 million. While the broader retail environment was cautiously stable, retail tissue solidified its essential role as a household staple, supported by continued price increases from manufacturers in response to higher energy and pulp costs. This resulted in 3% volume growth and an 8% increase in current value terms, highlighting the ability of the category to maintain r...

Euromonitor International's Retail Tissue in Slovakia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2021-2025, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2030 illustrate how the market is set to change.

Product coverage: Facial Tissues, Paper Tableware, Paper Towels, Toilet Paper.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Retail Tissue market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

40 Pages
Retail Tissue in Slovakia
Euromonitor International
April 2026
List Of Contents And Tables
RETAIL TISSUE IN SLOVAKIA
Key Data Insights
2025 Developments
Toilet Paper Remains the Leading Category
Key Industry Trends
CHART 1 Key Industry Trends for Retail Tissue
Industry Performance
Dm-Drogerie Markt’S Affordable Napkins Highlight New Cost-Saving Priorities
CHART 2 SHP Harmanec's Harmony Compact Toilet Paper
Eco-Friendly Upgrades Move From Niche to Mainstream for Everyday Shoppers
CHART 3 Value Sales 2020-2030
CHART 4 Volume Sales 2020-2030
CHART 5 Value Sales by Category 2025
What's Next?
Hybrid Private Label Launches to Shift Purchasing Towards Affordable Premium
Toilet Paper Leads Value While Paper Towels Will Set the Pace for Growth
Ageing Population and Eu Rules to Reshape Innovation and Packaging
CHART 6 Forecast Value Sales 2020-2030
CHART 7 Forecast Value Sales by Category 2025-2030
Competitive Landscape
Harmony and Tento Defend Share as Innovation and Local Trust Reshape Competition
Dm-Drogerie Markt Expands Affordable Options with Stylish Private Label Napkins
CHART 8 dm-Drogerie Markt's Profissimo Napkins Just Dots
CHART 9 Company Shares 2025
CHART 10 Brand Shares 2025
Channels
Hypermarkets and Supermarkets Anchor Bulk Purchases for Families
Health and Beauty Specialists Drive Premiumisation with Innovative Launches
Urban Shoppers Embrace E-Commerce for Convenience and Choice
CHART 11 Retail Channels 2020-2025
Economic Context
CHART 12 Economic Context for Retail Tissue
CHART 13 Real Gdp Growth 2020-2030
CHART 14 Inflation 2020-2030
Consumer Context
CHART 15 Consumer Context for Retail Tissue
CHART 16 Population 2020-2030
CHART 17 Consumer Expenditure 2020-2030
CHART 18 Population by Generation 2025
Country Reports Disclaimer
CHART 19 Key Industry Trends for Tissue and Hygiene
CHART 20 SHP Harmanec's Harmony Compact Toilet Paper
CHART 21 Value Sales 2020-2030
CHART 22 Value Sales by Category 2025
CHART 23 Forecast Value Sales 2020-2030
CHART 24 Forecast Value Sales by Category 2025-2030
CHART 25 Analyst Insight for Tissue and Hygiene
CHART 26 Hartmann-Rico's Sustainable MoliCare Underwear
CHART 27 Company Shares 2025
CHART 28 Brand Shares 2025
CHART 29 Retail Channels 2020-2025
CHART 30 Economic Context for Tissue and Hygiene
CHART 31 Real Gdp Growth 2020-2030
CHART 32 Inflation 2020-2030
CHART 33 Consumer Context for Tissue and Hygiene
CHART 34 Population 2020-2030
CHART 35 Consumer Expenditure 2020-2030
CHART 36 Population by Generation 2025
TISSUE AND HYGIENE IN SLOVAKIA
Executive Summary
Shift Towards Higher-Priced, Better-Quality Products Drives Value Growth
Key Data Insights
Key Industry Trends
Industry Performance
SHP Harmanec Meets Urban Demand with Compact Toilet Paper Innovation
Celltex Elevates Wellness with Skin-Friendly Bella Herbs Pantyliners
What's Next?
Packaging Redesigns to Prioritise Ageing Consumers and Functional Wellness
Retail Tissue Will Retain the Lead as Value Growth Outpaces Volume
Wellness-Focused Innovation and Demographic Shifts to Reshape Future Demand
Competitive Landscape
Procter & Gamble Adapts Premium Positioning as Rivals Close Share Gap
Shp Harmanec Leverages Eco-Initiatives to Strengthen Consumer Loyalty
Hartmann-Rico Accelerates Sustainable Shift with Reusable Underwear Launch
Channels
Hypermarkets and Supermarkets Anchor Bulk Routines as E-Commerce Accelerates
Retail E-Commerce Captures High-Value Growth through Convenience and Logistics
Health and Beauty Specialists Expand Premium Wellness with Sustainability Focus
Economic Context
Consumer Context
Country Reports Disclaimer

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