Menstrual Care in Estonia

Menstrual care sales in Estonia declined in volume terms but grew in value in 2024 due to a stable consumer base and rising taxes. Women are increasingly prioritising comfort and skin-friendly materials. Whilst organic cotton pads, biodegradable tampons, and reusable options like menstrual cups and period underwear are available in the market, they remain niche as consumers primarily focus on value.

Euromonitor International's Menstrual Care in Estonia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Menstrual Care Including Intimate Wipes, Pantyliners, Tampons, Towels.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Menstrual Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.